Joe FierHead of Builds, Delphi · Scaling expert knowledge with AI

Marketing Strategy: Clients Loved Extended Program #shorts

Name: Marketing Strategy: Clients Loved Extended Program #shorts
Uploaded: 2025-12-03T18:00:23+00:00
Duration: 50 s
Channel: Joe Fier
Description: Speaker (Joe Fier) explains they extended a 12-week program by inserting an off week each month, which stretches delivery from three months to four…

3 Dec 2025 · 1 min

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Speaker (Joe Fier) explains they extended a 12-week program by inserting an off week each month, which stretches delivery from three months to four months. They expected clients and mastermind members to quit or refuse enrollment, but instead received many messages and emails expressing gratitude and trust in the speaker's marketing guidance.

Chapters

I thought for sure clients would quit. Like I thought my private clients would freak out. I thought mastermind members would leave. I thought people wouldn't enroll in a 12 week program that was then stretched because you got to think about if you want to do four weeks in a row, that's 12 weeks. It turns a three month program into a four month program because you're taking that final week off every month. Right? So you're now distributing that 12 week delivery time over four months instead of three months. Okay. I thought everybody would freak out. The complete opposite happened. What happened was I got all of these messenger messages, all of these emails of gratitude from people saying, you know, I come to you because I want to be at the bleeding edge of marketing and I want to scale my business in a way that makes sense and I trust you to do that while I stay in the forefront of what I'm really good at.