Maximize YouTube Growth: Shorts vs. Live Streams

The short form is really actually pretty good at growing new subscribers for your channel and getting discovery. The problem is a lot of people who only watch short forms are never going to watch your long form. So you'll grow subscribers, but you're not really going to convert a lot of them to long form viewers. But if you keep posting short forms, a lot of those people will keep watching your short forms. Right. So you still have that engagement with those people. They're just going to stick with short forms. The live streams, they don't grow subscribers at all. Right. Like, if people don't know who you are, they're not already subscribed, they're probably not going to be alerted of your live stream. They're probably not going to show up. But it's like the best way to build that engagement. It's the best way to build a bond with your audience.