Joe Fier and a guest discuss keeping a podcast authentic as it grows. The speaker prioritizes impact on families over revenue, sharing stories of unexpected positive effects. Fier notes awkward ads like Shopify appearing in kids' podcasts and having to explain advertising to his daughter.
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And it was something that, as it grew, I'm like, I want to protect this. I don't want to compromise it. I don't want to do anything to kind of jeopardize how it's working. Because I just get story after story of different families and different kids and stuff that it's doing for people that I would have never predicted or expected or even imagined. I'm, like, cool. Like, I put a heck of a lot of work into this. It'd be great if we could make a little bit of something from it. But, yeah, most important thing for me is that is that impact side.
That's awesome. And because I've. I've heard some other kid podcast and a couple of these, like, I've heard, I'm like, why is there a Shopify ad in the middle of this? Like, and like. And literally, I've had to explain ads to my daughter, McKenna.
I'm like, yeah.
You know, and this is why. And she's pretty quick, luckily, because she's. She's heard the. My wife's also an entrepreneur, so it's like she's.
Yes.
Hears it, which is good and bad maybe. But, yeah, I'm just like, you're not going to want to buy this thing.
