She Built a $5,000 AI Tool While Drinking Wine

Krista Mashore built an interactive AI lead magnet in a weekend using Abacus AI, saving an estimated $5,000 in outsourcing costs. She runs a funnel from free webinars to $47 virtual tickets to $20K-$24K high-ticket sales, spending roughly $170K monthly on ads and generating $30K-$50K in upsells. She uses a Delphi mind clone to automate support and Q&A throughout the process.
Questions this video answers
$47
$20,000 pay-in-full or $24,000 on a payment plan
19 years
6 years
About 8 years ago
Chapters
I built this in a matter of a weekend drinking some wine while my husband was racing. And I if somebody would have brought that to me and built it for me, I would have paid them five grand for it because I can use it as a lead generation tool. I built zero code, zero experience just by talking to this, the computer and it building it for me. You say I want to build this and here's the buttons that I want, here's the colors that I want. I wanted to be able to do this and it just starts building it for you just by you talking.
Krista, how are you doing today?
Good to see you, Joe. Thanks for having me. I'm excited to be here.
Of course. Yeah, we've been chatting a lot lately. I was just at your show and like we met. Oh my God. It feels like we've known each other for a long time, but it's only been like two months.
Yes, yes. We got a lot accomplished in two months.
No kidding. Yeah. So just a little background. We met out in Austin at Joe Stulte's Event prime, the mastermind that you guys are in. I was speaking there and then here's Krista, front row, you know, just basically eating it all up, Everything clone and yeah, I've chatted a lot about that here on the show, so we'll circle back. But what's, I mean, you are like everywhere. I feel like, you know, you, I feel like you're, you're, you're the content, you're putting out there on all the channels. I was just on your podcast. But also you're running events. Feels like every single day. But I know that's not the case. How do you keep up with all this stuff?
Yeah, it's just, I mean, you know, you gotta make a living, you gotta make a buck or two kind of a deal. Plus I'm obsessed with it. I like it. Like sales and marketing is just, you know, kind of been my thing for a long time, so.
Yeah, well, not always. Right. You started as a teacher in education, right?
So I was a teacher for six years and then I left that. I got into real estate. It was top 1% real estate for 19 years. And then just about eight years ago, I left real estate completely to be a full time coach. So I've been coaching, you know, for a while it was just real estate agents and lenders and we've just recently, over the past, you know, year vert changed into the vertical of like coaches, consultants, experts, entrepreneurs, teaching them sales and marketing. So I'm using your Delphi, my mind clone to help me sell that, which has been really awesome, actually.
Yeah, I know it's funny. Everybody has a different name for it. Mind clone, whatever, Digital twin. Yeah. But yeah, that's the thing working with you in the last couple months here in the team. It's like you're expanding what's possible with AI and the clone. But I know you're doing way more with AI and you're running an event, I think around that pretty often, right?
Yeah. Yeah. So I've been doing virtual events for the past five years every single month. And so we will do like multiple webinars, kind of the process is a free webinar, and that will sell a $47 virtual event ticket. And then we sell high ticket on the virtual event. And we've done it every single month for five years. Come January, we haven't missed. And we just. Every single month, we optimize, test, or tweak one thing. So we'll, for example, we'll test like the type of offer where we send people to or just something within the event. We'll even change the price at times or what the bonuses are. And the goal is just to see what moves the needle the most and what doesn't. There's been months where we made like one month we had an. We made a decision where we had people go directly to a link to purchase. And we found out really quickly that was not a good idea for. For the price of our ticket. We lost about $900,000 that month because it was a $24,000 offer and people just needed to speak to somebody. So even though we have. I think we did $367,000 directly to a link, like really not having to speak to somebody, but we should have done almost 1.5 million. So we. It wasn't a very good decision. So we. We learned don't do that again. So that's kind of the idea behind testing and tweaking and refining. So now we also do the same type of thing for an AI offer. We teach businesses how to utilize AI and to either enhance their business, be more productive, be more profitable, or to start a new business using AI.
Well, it's. It's like. I wouldn't call it a. It's kind of a blue ocean right now where. Yeah, it's like, I know AI is the talk of the town everywhere, but it is evolving so rapidly. But I feel like most people are just so confused. They don't know where to start, let alone build a whole business around It. Especially if they're reinventing themselves, right?
Yeah, I think. Well, you know, it's, it's like AI can be so confusing and I think there's a lot of, there's a lot of hype about AI and people are kind of really not being as honest as possible at the stage that we're at right now. That's going to change and evolve very, very quickly. But they're, they're, they're utilizing agents or assistants which are basically just, you know, custom GPTs that can do a lot, right? And then utilizing things like N8N or lovable. You can kind of put agents together to, to do quite a bit. But it is a little bit more complicated than most say. And I think. But I mean, that's all changing really rapidly. If you're following AI, like, they're, they're talking about, like, truly, over the next probably 12 to 18 months, they're going to have agents that can just do so much for you. I mean, right now it's like you can have your agent in Canva or booking your appointments and booking flights and stuff like that. But I mean, you know, it's all.
That's like pennies compared to, like, what this thing's going to be doing pretty soon. Like, yeah, it's hard to keep up with it. So I guess I want to go like, there's like two different directions. Let's start with the AI one and then I want to go back to the events and like, break that down. But like, how do you, how do you start with people who might not be as immersed and immersed in AI and like, how do you educate them and get them, I guess, comfortable and really indoctrinating that into their business or life so they actually use it properly.
The first thing is just kind of asking them, like, what, what they're doing every day. Like, what do they do every day all the time, right? And then what their goals are. So a lot of people, they want to build their brand, they want to start, you know, creating content more, they want to market themselves more. And AI is actually excellent for marketing, for sales, because you can, you know, you can really. There's different prompts you can use and different GPTs you can use where you can really identify who your custom customer is. Their hopes, their dreams, their fears. And then you can create content based upon so much more easy, where you can have viral hooks that are created, you can have scripts that are created. Yesterday, I actually, I have a custom bot that I made that can go in and find a Different video that you like on, let's just say YouTube. And then it takes that video and then this bot. So I did one on dog poop. So it was a. A video on how not to have your dog eat dog poop because my dog's been eating dog poop. So I took this video and I put it into the custom bot and then I drag and dropped my client avatar prompt and I said, create me a video that is for my avatar on what I do and who I serve and how I do it, and create me a beautiful script for YouTube. You know, and there's all the instructions are in the bot. And it took this video, this video that was about dog pooping made me the most amazing video script that that was to my avatar about who, how I teach and what do I do and how I serve. It was unbelievable. So things like that are fun for, you know, utilizing, you know, AI. I mean, it's just so much more than that. That's just like the very beginning edge of it, you know, as, you know.
You said it's fun and like, that's the piece. I feel like people find AI intimidating, especially if they've been. They see how noisy it is and they're like, oh, do I use ChatGPT or now there's like Gemini 3 that just rolled out. So that's like all the rage. And then.
Yeah, but like, you can just talk now. So there's. There's like super cool apps out there, like Lovable or Abacus or, you know, even like Claude code where you just talk to it and you see, you say, I want to build this and here's the buttons that I want, here's the colors that I want, and I want it to be able to do this. And it just starts building it for you just by you talking about and, and, and, and now as we talked about, you built an app recently, right, that you even host it for you so you don't have to do anything. I mean, it's so many. It's just there's so much potential. Like, recently I built something the first time I use this new software, and I would have paid somebody $5,000 for this. It was basically like the constraint bot that I was telling you about. And I was like, I built this in a matter of a weekend drinking some wine while my husband was racing. And I. If somebody would have brought that to me and built it for me, I would have paid them five grand for it, because I can use it as a lead generation tool.
Jeez. Yeah. What do you use like, what, I guess, like quickly, just very fast, like, walk me through.
So, for example, like, I'm on this, this. This podcast with you, right. And so what this, this app that I built does is, it. It asks people a series of questions, and then it identifies what the constraints are in their business, and then it gives them an action plan of what they need to do to be able to fix those. Like, it helps them identify where their gaps are and what they can do to fix it and gives them like a custom plan for the next 30 days. And that right there is awesome because it's a, you know, it's. It's a lead magnet that's also interactive. And people love quizzes. They like to be identified as something, and it gives them action steps and it identifies what their weaknesses are. And I can use that after, when I do a podcast. I can use it, you know, in DMing as I can put it on my website. I can give it to anything, Give it to students, and it collects their contact information, puts them into my CRM, gives them the information and data. And now all of a sudden, I've given them value and they're following me.
But I.
And I built zero code, zero experience just by talking to this, the computer and it building it for me. And it's simple.
Yeah. So was that lovable?
That was abacus.
Abacus.
Abacus. AI A V A C U S AI.
Okay.
And I don't get anything from people using it. I mean, they don't even like. It's like they have a $5 or something. Like the referral. It's like the most lamest affiliate, but it works really, really well.
What you're saying, Krista there, and I want everybody, like, I just want to submit this down right now is like you just created an app in a night drinking, having some fun, you know, your husband is out. What's he race, by the way?
I'm just like, BMW. He does BMWs.
Sweet. All right, so he's on the track, racing around, doing just fun stuff. And here you are talking to the computer in like probably a couple hours, and boom, you have an app now that you didn't have to pay someone 5. I would say that's more like a 10,000.
I know it is. Especially if you. If you see what it was like. Yeah. And we built this thing and I just built one this past weekend where it is a trip, man. It's like we're helping people identify how to either create a business with AI or how to support their current Business. And what it did was it built, it gave all these different industries and it said like, what these industries are weak in what these industries need. And if you would see it, I was like, blown away at what it created for me and I'm like, wow, now I'm going to use that at my event. Absolutely. Yeah. So it's like you have to play with things to play with. I think people are afraid and once they start playing with it and they realize how simple it is, it's like they get addicted to it. Kind of. I'm kind of addicted to it.
That's why I'm like, incorrect. I'm like, this can be fun and it should be play. And like, literally with you doing that, like, you mentioned the app that I. And I'll have to. I'll do a solo episode on how I built the app. It's like this breathwork app and it's essentially that, like, had an idea. I was hanging out with the family, went to the hot tub and kind of scoped it all out while I was on chat GPT and then boom, went to bolt new and it was done within 45 minutes. Crazy and usable. So like. But.
And I used to be that app and I was like, you built this in 45 minutes? I didn't see a trip.
Yeah, yeah. And people love it. I got to push it out to the market in the app Store, but whatever. Like, that's other stuff. But the other thing is lead magnet, the fact that you just built an app. So like, lead magnets are completely changing with AI like using, yeah, abacus, lovable, bolt, whatever, you know, cursor. All these like, no code talking tools basically, that can just crank something out with a prompt or two.
Yeah, well, they're kind of saying like, lead magnets are getting to a point where they're kind of starting to be dead. And so people are wanting interactive lead magnets. And basically all that is, is it's just giving people something of value that they can actually interact with and it will give them back custom, customized data that really will support. And it seems more personalized. And it. And it again, it's just like having an idea being able to properly, like, what you put into something is what you get out. So properly understanding what it is you want to create the problem, it's going to solve who it's for and the benefit they're going to get. And if you can, if you can really kind of work with that, then it's easy to build things. I don't know about You. But what I do is I'll go on to a language learning model. Let's just say chat GPT or Claude, and I'll take talk about what it is that I'm trying to do and I'll have, I'll have IT work through it with me and then I'll say, hey, I'm going to be building this in this app. You know, tell me what I don't, what I'm not thinking about, what questions I should be asking and what I can do to make it work better. And by doing that, it saves tokens and points and it, it makes the process more streamlined. So before building, do that first talk it through.
Yeah, no, I love using. Yeah, ChatGPT is good for that. I'm also finding, you know, if you want to dump like a bunch of data. So Gemini 3 just rolled out like days ago as, I mean now it's probably old news, but like, I know.
By the time this podcast was going to be like Gemini 27.
Exactly. So, like, the point is try different models because they're all different. They're good at different things.
Yeah.
But another little app, and I don't know if you use this, Krista, is called Whisper Flow.
Yes, I actually have it right here. Yes, I have it. Fn. And FN is.
Oh, yeah, fn. Yeah, yeah, your function cap.
Yeah, if you double cap, then you don't need to hold it down.
But like, everyone and I, I, I was at an event the other day and I found I came across Vishen Lakhiani from Mindvalley. I was chatting with him and I saw like, weird, and I was like, oh, you got the Whisper app. Like, you know, it's like. Or Whisper Flow. I'm like, no one should be typing as much anymore.
Oh, yeah, for sure.
Yeah. So, yeah, Whisper. Yeah. W I S P R flow. It's like weird spelling, but definitely go snag that. That's just a little side note, but I want to go back to, well, actually closing the loop. Can someone go test out that constraint?
Yeah, if you look up Krista Meshore, it's okay. And then mayshore is M A S H O R E Find me on any social. And if you just, you know, DM me the word bot. So DM me the word bot and we'll send you an example of the constraint. The constraint app, slash interactive lead magnet that we made just so you can get an idea of what the possibilities of what AI can do. It's really unbelievable.
Cool. We'll link that in the show notes too. But yeah, go there, but use it. It's like, shoot, I want to actually do this thing.
We'll try to build something Joe. And they can play with my Delphi, my mind clone for you.
Do it. I love it, I love it. We'll link that too. That's why I want to get back to the three day event model. And I know your mind clone is built within there, but like. So let's talk through the process again. So just because I want to frame this as like, this is like a repeatable process. It sounds like the backbone of how you generate what leads, the low ticket sales. So you're qualifying people buyers, that is. And then you're taking them to what, a 24/K offer on the back end. I mean like, can other people replicate what you've done?
Yeah, we've actually taught the model. We've had people have do million dollar, like do over a million dollars. $600,000 launches, 700,000 launches from people starting. So yes, it's definitely duplicatable. And the whole thing is, is that now it's like I'm not even there. So the event will run for anywhere from five to eight months and then my team is there and they're in the chat, but I'm doing other things, you know, and then I just do it like every, like I said, every five to eight months depending on what's happening. New things I want to add to optimize it. But even though it's running on the back and we'll still optimize aspects of it to see like what moves the needle and what doesn't, an example of that is this past. In October we had like six webinars instead of, you know, the normal four. And we found for whatever reason that our lead quality kind of went down and our show up rate went down. And we didn't know why, but we're still trying to test it. But we'll, we'll test different things to see what moves the needle. So we added our. My mind clone. Our Delphi mind clone. Yeah, into it. How so, so how we did that, just to let you know, was because the event was performing so well. I had the. We have a live emcee and she's like, oh, Krista forgot to mention she has this new mind clone. It's like having Krista in your pocket and it's an extra bonus that she's offering where you can talk to Krista anytime and she can walk you through the program. So what we're doing with that is for the first 30 days that we have a 30 day success plan and the students will get the 30 day mind clone, Krista, which just is everything for the 30 days. Right. Then once they graduate then we've created a mind clone that has everything into all of our intellectual property. But now we're using one or I'm not sure if it's in the use yet, but we're using or creating one that's just for the event. So now we have all of the event proprietary information uploaded into the mind clone and people can ask it questions during the event. And why that's so useful is because, you know, there, there you heard the Google's. It's either the 7114 principle or the 1174 principle, which.
Yeah, I think it's 711 4.
Yeah, he just talks about that people need to consume like 7 hours of your content on 11 different platforms. I might be seeing it reverse. Might be 117 or 7 11. It is. It's 7 11. So seven hours of content, 11 different interactions on four different platforms. And so the more interaction people have with you, the more likely they're going to convert. And so the goal is I want to get him, you know, interacting with me as often as possible. And with the mind clone, with Delphi, Delphi you can actually, it can send reminders, it can send text messages. It remembers what you're talking about and it will prompt you like, hey, you said you were working on this. How you doing on that kind of a thing? So it's just, it's been fabulous. My students love it. Like they, they've told me, they've said, krista, I don't need to call your team anymore. I don't need to wait. Like it's, it's been great.
Does your team love that? They do.
No, my team likes it. Yeah. Yeah. We're always thinking of new ways. Now we're adding like all the Q and A into it. We're adding all the frequently asked questions that we get. We're at, we're adding everything in there so they can just. It's like ask this first before you come to the team.
That's so good because that's where I got to tell the story because it was so great like at Joe Stulte's event and Gus's Prime. Prime AI. What's the official name?
Is it Prime Elite?
Yeah, awesome event. I think you do it quarterly and I was invited to speak out there on cloning yourself and scaling yourself and yeah, you're sitting Front row. I don't know. It was 45 minute chat. Did a little discussion with Joe Stolte. Joe's been on the podcast. So if you don't know Joe is go back in time. Go find him. He's awesome. And yeah, here you are. You just like literally ran up and threw your credit card at me before even really knowing what the heck. You're like, gotta work with you. And you were front in line and.
I literally just dropped my credit card and said, hey, charge it. I'm go eat lunch.
You did.
And then I went and ate lunch. And then people were like asking questions and I'm like, hey, Joe, you didn't explain this well. Can I clarify? And then I went out and helped. I helped Joe sell his.
It was great. Yeah, you're awesome. And we turned your first version of the clone around. I think it was seven days.
Yeah.
An event coming up, right? Yeah.
So fast.
Yeah, it was awesome because you were saying like real time feedback from people. They're like, they were loving this. This clone was basically saying stuff that I said earlier and I was just too pooped too. Oh.
So let me tell you something cool that happened. So I was doing an event and it was like, it was a fulfillment event for my students. And it was on day two, of course, I'm tired because it's live and. And everything. And somebody. I was teaching the principle of whenever you're creating content, you want to give as much value as possible, but you want to create, solve a problem that creates a new one. Right. And if you can continually create like solve a problem that creates a new one, then people are always going to need your services. So one of my students said, can you give me an example? I was like, honestly, I'm so tired right now. And I said, let's. Jaylen goes, mom, let's. Let's talk to your mind clone. So we asked the mind clone and it like literally verbatim spits out like half the information I already said. And then it gave like all these examples and I was like, yeah, my mind clone's smarter than me. You know, it was pretty funny.
Yeah, yeah, yeah. You're not the only one I've seen that happen. It always kind of. It's like nerve wracking when it's on stage and like someone puts like the microphone to it or whatever and you know, live demos, you never know what it's going to do. But yeah, most of the time, I mean, like very high percent of the time, it's like perfect. I'm like, oh, it does.
Yeah, yeah, yeah.
So on the events. So you're doing these every month. And I know you. I mean, obviously there's a reason why you're doing these all the time. They must be working. So, like, what kind of results? Like, what do you. What are you seeing from this? And how. Yeah, how's it look?
So we've been doing this for five years and we have, we've done over $26 million month. So we would literally have a. From the. All the sales come from the event. Obviously we've had the lead magnets, but the idea is that everything goes to the event. So if we do webinars that are free and then what we sell in the webinar is a virtual event ticket for $47, which you might think seems pretty low, but we've tested 27, 47, 67, 97. And what we found is that the quality of the lead, once we go under $47, it kind of tends to go down. And if we go over $100, the quality of the lead doesn't go down, but the cost for leads significantly is higher. So that's why we settle on the 47 price point. We don't make money. We lose money on, you know, getting up to the event.
Right, so selling the event.
Yeah, yeah, we're losing money. So we're obviously, we have upsells and all that and we make anywhere from 30 to $50,000 on the upsells. We spend about $170,000 a month on the ads. Right. And then we also do a lot of organic, but we drive traffic to a webinar. The webinar is free. And then from that we sell a $47 event to a three day virtual event.
Gotcha.
That virtual event is. I do it live about once every five to eight months and then. But it plays every single month. And then I'm just not there, you know, seven out of the eight months. If we do it for eight, I'm just there once my team is there alive. And on that event, we sell a $20,000 pay in full high ticket package or a $24,000 payment package over. Over a year. And so yes, it definitely works. Like, it's. It works really. I have my. One of my avatars is real estate agents and they're struggling right now.
But yeah, no, that's. It's such a cool model and it's scalable. It's something that you can perfect really well and you're always obviously getting feedback right from your team. I mean, now from the clone as well, you can capture a lot of feedback and then you're hopping in there every, what, four or five months or whatever it was, and refreshing it, it seems like. And then that goes into this whole automated flow again for your team and systems to manage. I mean, it's freaking awesome.
Like, I'll give you an example this month, what we changed this month we changed. I jumped on because I was watching other marketers and they're doing like additional bonus days and they're doing Q and A. And I was like, okay, these are pretty smart markers. I'm going to do it. So we did a Q and A on the second day and the third day that was live, where after the event, I jumped on for an hour, answered questions after the offer. So some questions are about the offer, some were about the program, some were about marketing. And so I did that on day two and day three, which I hadn't done for years. Right. And we found, like, we're testing now to see was that a good move or a bad move. But the idea is, is that you're always trying to optimize. Right.
I'm kind of like thinking about. You mentioned a lot of real estate agents, and that was kind of. I wouldn't say it's your past, but like, you sold a bunch of homes. That was kind of like what you did. How's it been changing this audience, you know? And like, are there struggles there? What have you learned?
And it's. It's definitely definite struggles. Right. Because I've known as the real estate person for so long. Yeah. And I don't think you should ever change. You should, like having one niche and being really super hyper specific. It is. I think that's obviously how, you know, is that's how you really scale and do really, really well. So I would never recommend going to a larger audience until you've mastered one and really are known because it's like speaking to everyone. You're speaking to no one. We all know that. And the more that you speak directly to someone, the more you will convert. Right. So. But after, you know, seven years of doing really well, we're like, okay, I'm ready to kind of venture out. And I've just learned so much from, you know, hiring just every single coaching consultant you can imagine in all the different sales and marketing strategies that now we're going out. It's been harder. I have to figure out, okay, how can I speak more to entrepreneurs but still not lose real estate agents? And so now I'M kind of creating double content and doing all that. So it's, it's been hard.
I could see that. And I mean, something I picked up from you and obviously like you mentioned when I was speaking to the group and the offer and all that, you're like, hey, here's how I clarify, blah, blah, blah. Is that like, is that something you teach and have you learned that through mistakes over, over time, you know, like testing this to a new audience as well?
It is definitely. So I definitely, I've learned to do this just from like watching so many different events. So I'll go to events and I'll, I'll study the event. Like, what do they do well, like what was their offer like, you know, and events that have nothing to do with real estate or to do with AI or anything that I'm selling now. Right? Just events to see like the structure of the event. Right. Like I recently just paid, you know, five grand to go to a three day event and then I paid 12 grand to actually join the program just to learn how the program was, to see how I could improve mine, if that makes sense. I'm very, very, very much a student at heart. But it's constant. Like you're constantly learning and just testing and tweaking is what it is. Right. And so like for example, we started out with 18,000, then we went to 20,000, then we went to 24,000 and when we hit the $27,000 mark, our conversions drastically stopped. So we realized that with our avatar, 24K is kind of our limit for real estate. Right. But the event is a conversion event. So remember time on brand, the more time that I can get them to believe that they can do it. So the goal is to get them to believe that it will work for them. And you do that by having them do things like, I'm next, I'm next, I can do this. And you do it by seeing tons of testimonials from different types of people. So for every excuse that they would have, they're seeing testimonials throughout the entire event, case studies, success stories for all the objections that they will have internally of why they can't do it. Right. They're too young, they're too old, they're too new in the business. So it's like all that's being done. So believing that they can do it is part of what the event helps them do. Also understanding that the vehicle, what we're teaching, right, is what they need to get the results. There's tons of ways that we do that by showing how different what we're teaching is to what they're being taught and then explaining why. So you're constantly doing that throughout the event and then lastly getting them to understand that they really do need your help to get there. And I believe that wholeheartedly because it's. You know, you can. Especially now with Mineclone and Google and ChatGPT and all these things. All the information's out there, but what people are missing is the accountability and the support to actually take this idea or this strategy to life. And I think that's one of the. That is the biggest thing that most people are missing in success is they don't surround themselves with the right people. They don't have the support and the help to get them over the finish line. Because you come up to. I don't care how big the blue. The blueprint is or the courses or how great it is. It's like, you need help sometimes.
Yeah, yeah, yeah. No, like what you just said there, I think the belief part is, like, probably the biggest hurdle for people to get over is like, am I good enough? Am I wor. Like, am I ready for this? And then, yeah, of course. Then they see the thing, and then they're trying to kind of. Okay, like, now we kind of got through that hurdle. Here's what I got for you. And now here's why. Krista and her team are the people, the guides that you need at this point in your life.
Yeah.
And without the human. That's the thing. You brought up a perfect point. Because, like, a clone would never replace the human. That's like. That's the very first thing. I always. From the very beginning, I'm like, no, no, no. This scales the human. So it allows Krista or me or whoever's listening, you know, that might clone themselves to be more available or to be that. That human side of things where, yeah, the other one is great with information and maybe pinging you, you know, and keeping you engaged, but you still need to have that human connection throughout.
The clone, too, is good for people that aren't ready to, like, take action yet. Right. They're like, I'm not ready to do this. But once they get more exposure to you and once they hear you, where they're like, wow, this is awesome. Imagine if I actually had the help and was in the group and got the thing and did it. Another thing about the event, you know, this. This. I know you know this, Joe, is that you have to. And the reason why we did it when we first did this, we did it 18 months in a row, live every month. And then I would, I would listen to the comments, I would see the objections. I would see like when people were kind of like unsure and I realized I need to change that teaching or they'd say, well this worked because of this. And so I knew I needed to answer those questions before somebody would ask. So you have to under, really understand like what are people's objections, objections for themselves internally objections for the actual vehicle, objections to like even your helping them. You need to know all of that and you need to put it into the training and the coaching as early as you can. Because if somebody has an objection and thinks well this won't work for me because I live in a small town, then they're missing 90% of what you're saying because their belief is, oh, it won't work for me because I live in a small town. So you have to know what the objections, the concerns that people are having about internal belief, external beliefs, the vehicle in you so that you can address those early on throughout the event over and over and over again.
Yeah.
Biggest mistakes that I see marketers make is that they, they don't do that. Right. Like for example, you're taught well price marinade, you know, have 100,000 up there and they'll say I charge somebody 100 grand for this thing. And they'll say it one time but they don't, they don't relate it 20 other times throughout the three days. And you have to like it's gotta be a constant thing because people, people lose belief especially in themselves very, very quickly.
Yeah. If it's not aligned with wherever they're at in their lives, they're just not gonna listen to the rest. They're checking out. They probably won't show up to the rest of the event that you're put all this energy into. Yeah, that's, that's huge. And I'm sure with your process you're probably doing that even before the three day event, right?
Like, yeah, all, all the time. It's, you're doing it here in the webinar, you're doing it with the emails, you're doing it with all of it.
Cool. Well, to wrap it up. Well first of all let's, let's point them to whatever next step you think. Like in the crystal world. Yeah.
If you just look me up on socials. Krista Mayshore again with M A S H O R E And if you want like access to see like our constraint bot and then you'll obviously we'll start, you know, following you and, or vice versa. You just DM me the word bot. Vot just DM me the word bot and we'll send you an example of the constraint bot. You can get an idea of what AI is capable of. You can also understand what, where your constraint is in your business. You know, what level of the sales cycle it is. You know, sales, marketing, lead generation, lead nurture, conversion or like refer, retain, resell, and then we will tell you what to do to fix it and that will, that will help.
I like it. Well, Chris, what's the. I'm always curious like what are you most interested in the next, let's say year? Like what's the, what's the new frontier that you have ahead of you that you're just stoked about that you can't.
I think it's really like, you know, I've been really studying AI for like about three years. I've had like, gosh, I have two coaches right now that I'm working with and I'm continuing to just become an expert myself in it and just learn it as much as I can. I think that is, is my passion right now is really getting people to understand how to utilize AI to make more money, to save time and also to create like a side hustle or a new business with AI because it's just unbelievable the opportunities that are out there. I mean it's there. It's just crazy, Joe. Like you know, you know, and so many people are, I think, we think that everyone knows about it and that it's easy because it's in our world but so many people don't and most people are just using these language learning models like a Google search. And it's so much more than that. And it doesn't need to be scary or hard. It's very easy if you'll just take the time.
Yeah, yeah, that's a good point. It's like you can start with Google search but don't stay there because like that is just scratching the surface just barely. So. Yeah, yeah, yeah, go follow, go follow Krista on the AI stuff too because I knew you have some events around that and yeah, so appreciate your time so much Krista. I'm.
Thanks for having me.
So fun. Yeah.
And I gotta say like, if you guys are interested in using Joe to help you with Delphi, he has been insanely helpful. I mean and it really does work. We're in the prime mastermind. And it's funny because a couple people were just talking, like, I just got this deal because of my Adelphi, because they were talking to it. They wanted more. I mean, it just happened in on our Tuesday call.
Oh, really?
Yeah. It really works. And you also great customer service. You go above and beyond. And. And I. And I'm like, I mean that. I've told you that, like, I have taken so many trainings, so many things, and your. Your customer service has been just fabulous, as well as, like, your brain around how to use it to make more money, you know, save more time, and kind of accomplish what you want.
Thank you. That's so cool. Krista, you rock. All right, have a great one, Chessy.
Sam.
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