Joe Fier breaks down why videos go viral. They almost always start with a bold claim or controversy, either shocking you or promising something big like "I'll show you how to make a million views."
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The number one thing they had in common was they always started with a bold or controversial claim. All of them. Whether it was like, I'm going to show you how to make a million views. Whether that's ethical or not, we're not going to get into that. But like, they, they all it was either controversial, like, very in your face of like, I don't know if I agree with that, or that's a flies in the face of normal, normal common knowledge, or a very bold claim about what they're going to show you. I only learned that or saw that after, like, looking at all these videos and actually writing them down and saying, like, oh, like, there's a very common thread.