Joe PolishFounder of Genius Network and President of Piranha Marketing

Buy and sell for wealth

21 May 2023 · 1 min

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0:49

A short talk by Joe Polish about increasing business valuation through strategic buying and selling. He gives a numeric case study showing a publishing company moving from a 0.91 multiple in 2014 to 7.73 in 2018 (a 684% increase) and emphasizes choosing your valuation multiple and repositioning companies for exit.

Questions this video answers

0.91

7.73

684%

Chapters

You can have a dramatic impact on the valuation of your businesses. In 2014, this publishing company that I bought into was a 91% right 0.91. In 2018, it's a REIT in a software company, and it's at 7.73. That's a 684% increase in the valuation of the business. Just because we made these changes. You can do this too. All you have to do is is remember to buy and sell for wealth. Buy and sell for wealth. Decide what to buy. Pay nothing down. Choose your multiple. Don't let your multiple be chosen for you. You can choose that. It's the biggest mistake I see people make when they're selling a company is they just sell it for whatever the multiple of that industry is. You can choose it and then reposition the company for exit.