Making YouTube Videos Work: A Genius Network Jam Session About YouTube With Evan Carmichael

The one thing I always say about. To anyone who wants to know about video and podcasting, the only time I don't want you to do video is when it's going to stop you from creating audio. You know, and this batching thing that Evan spoke to is the genius of this. Because if you create over the course of a couple of days, an entire season of content, it's worth it to bring in the video crew.

If you could just hit back a little bit on the sort of conversion point in the podcast. I probably wasn't getting that. Could you give a little bit an idea? How do you convert? I don't know. So this is Evan Carmichael talking. I don't know if Paul is still here.

I'm still here, but I don't want to take away from the YouTube time. Oh, no.

I mean, we're early anyways, so go for it. Yeah.

The thing is, the conversion point podcast is just like a conversion point anywhere else. What do you want them to do? I want people at the end to sign up for our production services. That's what I want. The end. Now it's a big check. And so people got to believe that it's worth it. People have to know that it's worth it. So I want the very people who have that kind of asset and that kind of capacity to begin the engagement process. And there are several steps to that and there's still other areas, but I want the right person to say, hey, Paul, give me more. And then once the right person.

What was that? No, I said no, I'm sorry. I see what you're saying.

Yeah, once the right person gives me more, then the engagement starts and the conversation starts. The money is not. I'm always surprised with these people who get 8 million downloads and then they talk about their ads. Like, man, if you're getting 8 million downloads, you can tour concerts around the country and sell out stadiums. You don't want to do ads. So the process of podcasting is give the right message, give a true asset to your ideal market. So they're emotionally connected and they ask you for more. And that could be a sign up, that could be an email address, that could be another podcast episode. That could be a number of things, but it's different for everyone. There's no straight formula. And anybody who tells you this straight formula usually has a day job. Go ahead.

No, but I think what he said makes sense. It's pretty much what I was asking. I guess you answered the question because the point of the conversion point is whether it's an email address, as you said, or anything else. Or deliverable or something like that. Just for them to get more. Exactly.

So what do you do? Rem?

I'm in the financial arena. I have a venture capital firm.

Perfect, perfect. So, yeah, so you have a VC firm. So you do a show about the VC world. You know exactly who you want. Some people want people to invest, other people want early access, whatever. You build content for that. You know, if you build the type of giveaway to somebody who's looking to invest in the next big thing is going to want and only they're going to want. Don't do the silly giveaway, an iPad on a contest, because everybody likes iPads. It fills your list. It's an absolute mess. But if you do a giveaway that people who want to invest in the next big thing want, now you got a list of people who want to invest in the next big thing and they already like you because they spend enough time to actually make these things happen.

Got it.

So do that and then make sure you mirror it with your YouTube stuff. And Evan, and I want to go back to Evan here because, you know, this is his moment here. But yeah, great stuff here. Thank you, REM.

Thank you, Paul. Thanks for sticking around too. I didn't know if you had gone for lunch or anything, so. Good. Good job, Paul. Honestly, there's a lot of crossover between what Paul's saying and what I'm talking about too. A lot of people see podcasts as just the audio version. And hey, if you could put it up on YouTube and have your content live forever, anybody who's doing a podcast needs to be filming it. You have to be filming it. And video content has to be going up and using it to build and leverage your brand.

Yeah, and I have a client, I have a client who gets 11 times as many downloads from people who listen to the show on YouTube as do from people who listen on Android devices. 11 times as many podcast listeners from YouTube as from Android devices. So yeah, totally. There is the cross promotion. Absolutely. Em.

Yeah. The thing with YouTube, I mean, I would expect with time that number to even go up for people because YouTube is distribution. YouTube gives you recommendations and you can do that with a typical audio podcast as well. But it's harder if you're ranking in the top five, your category and all that. That's great. But YouTube is long tail distribution. So if you're. They give you the platform but also the marketing. So if you're, you know, Vrem's talking about how to invest in companies and what he looks for when making decisions on giving somebody venture capital or not. That's a great YouTube video slash podcast. Whether it's him, whether he's just talking by himself, whether he's got a guest on, whether he's actually doing people pitching him and doing reviews on it. But people could find that video through a search on YouTube saying, How do I get a venture capitalist pay attention to me and that video will show up. Which then leads to the rest of the episodes and leads to the podcast. Oh, I can listen to it on Android.

And by the way, Evan, what were you telling us was the ideal time for a YouTube video?

Oh yeah, 10 minutes plus. Huh.

So a 10 minute talk is 10 minutes plus. So are you saying the very thing that we talked about creating would be just as strategic as a YouTube video? Yeah, yeah, do both, you know, obviously. But yeah, yeah, there's, there's some method to Joe's madness.

Yeah, I mean he's been doing 10 minute talks for a while. YouTube used to be a different game. YouTube, if you were looking at five years ago YouTube, it was more entertainment, it wasn't education. People would say, I don't want to watch a 10 minute video, that's way too long. But now people are going for education. And so if you are a thought leader, you've got information that can help and you want to educate that YouTube is the place to be. And especially when you can. I think part of genius is making things easy. And if you can kill eight birds with one stone, you make one basically long form video podcast. But then you have video on YouTube when you have audio on the audio networks and then you have one minute clips for Instagram. Like all of it comes from just making that one long form video piece of content that then can be sliced and dice across every platform. For those of you who might be thinking, how do I be everywhere? I don't know how to be everywhere. I'm stuck. Your job is to not try to be full time social media influencer, right? I mean, you're here because you have a real business that you're running and you want to grow it and you want to have more influence, but not be a full time influencer. That's how you do it. You have your, you have your show, your long format series and then you've sliced and dice it for all the different platforms. YouTube long form, make it to the audio networks and everywhere else. Evan Paul, you have a thought about how often to publish? I would say once a week is Table stakes. Once a week gets you into the game. If you're under once a week, you better be producing epic stuff like Star wars trailers and just crazy, crazy stuff. But once a week is table stakes. I'd love to see three times a week with the ultimate ambition to go daily. And that scares people when we start talking about those numbers, because you got other things to do. The key is batching content. So if you're going to be making a talking head video or like what Paul just did, you know, Paul gave a great presentation. If you're making it on your own, the. The energy to get ready and get in front of the camera and put the lights on and fix your hair and. And all this stuff to make one, you could then make four more right afterwards. And so you batch it. Now you've got multiple pieces of content that you film all at once, but you can release over a certain amount of time. The other one is coaching. I think everybody could benefit from doing more live coaching. Like if REM is doing VC work and he can, yes, make thought leadership content to the camera, but if a entrepreneur's coming to pitch him or he's just going to coach some entrepreneurs on how to write a business plan, he just has to show up. There's no work. There's no prep work. He doesn't have to know the questions. He already knows how to do it because he spent decades in this industry and knows what he's doing. So if you're coaching people and you're filming it, then the 20 minutes, 10 minutes to actually do that session is. That's how much time it actually takes you, instead of all of the other work, to prepare what you're going to say and what you're going to do. You could have all your coaching sessions done one day per month, and then you have content for the. For the entire month.

And be strategic. The one thing I always say about. To anyone who wants to know about video and podcasting, the only time I don't want you to do video is when it's going to stop you from creating audio. You know, and this batching thing that Evan spoke to is the genius of this. Because if you create over the course of a couple of days an entire season of content, it's worth it to bring in the video crew. It's worth it to do all this stuff. And when you think strategically in an overarching story and all these things, you're at a really good place, you know, building a studio for a YouTube video that gets a couple dozen Downloads every week, you want to look at those numbers. But if you're actually producing stuff that works across the board and that batching is the real value for it. And I have clients who have batched entire seasons on video for release the podcast. And the video is just holding in the archives right now. I have one client who releases the video to people who sign up for the audio. And. But so when you. I do want to say if video is going to stop you from producing produce, then the second thing I'd say is don't let video stop you from producing, you know, and go from there. But yeah, when you batch, then all this stuff comes to play, then all the leverage and, and everything happens. And I'll tell you, when you're in an all day content creation mode, it just begins to burn out. It just. Burnout is not the word I want to use. It just begins to happen. And that's exactly the approach that you want to use.

So, Paul, I have a question. We're doing it together, the Gender Intelligence Show. Right. And we're doing an audio. Should we be doing it in video?

We would, we would have to. Well, I mean, let's. May I be brutally honest, Barbara?

Yeah, go ahead.

You and I have had some technical and logistical difficulties getting together. Yeah, if we brought video into the mix, it would be even harder. So once we are ready to bring video into the mix, let's do it. But right now it would bring complication at this point.

Is there a plus to it, is what I'm asking?

Well, there's always a plus. I mean, video, video will always have a higher perception than audio. Always.

Okay.

You know, now you want to be careful where you put it. You want to be careful what you do with it. You know, as Evan teaches so well, you know, YouTube makes their money and YouTube promotes people who keep inside of the network.

Right, right.

You know, and, and, and the majority of the money comes from the ads and the figure that you become and that kind of stuff. You know, Apple makes money by selling iPhones. So at the end of a video that you and I do on YouTube, there will be promotion of somebody else. At the end of a podcast you and I do on Apple, there will be no promotion of anybody else. So you just want to be strategic. But videos always has value. I mean, Barbara, all your money and all your revenue comes from, you know, the courses and the training programs and that kind of stuff. And you only, if you only offer those on tape, you know, you wouldn't be doing, you know, but a Small part of what you're doing right now.

Right.

So, yeah, I think we should do video. You know, and maybe we had chatted once and everybody, we're having a little consulting session here. You know, we chatted once about me, you know, flying down and us doing a number of sessions. You know, at that point it would absolutely be video.

Hey, can I interject something here real quick? Evan, I think you're going to do a jam session. Is that what we're doing now, or do you need to start something else? No, that's what we're doing now. We're jamming. We're jamming out. Awesome. Thanks, Tim. 15 minutes left. That's good. Could I ask Paul or Evan a question? Something you just said? Paul, I suspect the answer is blindingly obvious, but when you said keep it inside YouTube, can you just explain what you mean by that, please?

I'm going to have Evan go there. Evan, what's the smartest. Evan, what game is YouTube? What is the YouTube game? You've shared this so well, so brilliantly.

Every platform wants you to stay on the platform as long as possible. So your job to get views on YouTube is to get more people to watch your YouTube videos. I'm not so concerned about driving them off platform because it's only a percentage. How many people are going to click from your video to your. To your landing page? I love it. Like, I think it's great. You should have a free PDF, a free download, a lead magnet to get people over to your website. It's going to be a tiny percentage you click through that's not going to really impact you on the algorithm. So I would definitely be putting up long form content. Elko here in the chat says I'm a big believer in long form podcasts and cut up clips for YouTube. Elko, you're just wrong. Look, I'm going to load your channel. Your best video is 40 minutes long, then 18 minutes long, then 29 minutes long and 57 minutes long, then 34 minutes long, and then you get to these clips. Don't think of YouTube as short form content. Hey, I hope you're enjoying this video and I want to let you know that I have a new book that's come out and you if you'd like to get it absolutely free, there's a link below in the description. Or you can wait till the end of this video or you can Simply go to joe'sfreebook.com and you can get a copy there. You can still have Eclipse Chandler, but the best content if it's good and you're somebody who can be good. That's the difference with Genius Network is you guys know what you're doing, right? You're not in this group because you're a beginner. If you struggle, if you're, you know, 41 Facebook tips is your best video. It's 44 minutes long. Some people make a 44 minute video and suck. You know, it's because they're saying the same thing 18 times because they don't have the depth of knowledge. You have the depth of knowledge. So long will almost always do better. If you're going to do short, I'd say at least 10 minutes. And so the beauty of what Paul's talking about too with podcasting is that they're almost all long. You know, if you're, if you're going on a long ranch, you're going to have an interview or you're going to have guests there. Ten minutes is a, is a short podcast, right? I mean people go for hours sometimes making these, these long, these long podcast productions. But I love to see your data behind being a big believer in long form clips, podcasts and cut up the clips for YouTube because that, that is not my experience. That's not what's happened on your channel and it's not typically how it plays out if you can consistently make good long form content. Ilko has committed to doing 221 videos this year. So he needs to have some advantages. Right.

What I meant to say Evan, is that for example, if you do a one or two hour podcast, YouTube will never, will probably never see what's in the two hour video.

Like all the small segments.

It could be like 10 or 20 minute videos. Same with Joe Rogan for example, not everybody's gonna watch three hour videos, but the Joe Rogan clips, you know, a lot of people watch that as well. So that's what I mean. With a big believer of doing both of them.

And secondary channel like Joe Rogan didn't only have Eclipse channel. Joe Rogan, his main podcast channel is the one that blew up and then the clips channel as well. You can have both. But I wouldn't default to only Eclipse if you've got great stuff inside the podcast. People like to live on a platform, so it's hard to move people from YouTube to podcasting and the other way around. People who love listening to podcasts on audio, it's hard to get them to go watch a video. Just like it's hard to get something from Instagram to go to YouTube and YouTube to go to Twitter and everything else. Right. You can move some people, but if somebody liked the video, they see the clip channel and they like the video, they want to go see the whole thing. They don't want to have to go check out a different app that they're not usually using. They're on YouTube. Keep them on YouTube. And if you can get long form content, you're gonna make a lot more money if you care about the advertising, but you're also gonna drive a lot more interest in your business. So if you're doing two hour videos that are great, like long form video, definitely on your YouTube channel, if you wanna do a secondary clip channel, awesome. But I would prioritize the whole long form. And your job is to take those clips and put them at the beginning of the episode to entice them to want to watch. Evan, you said something in a previous meeting where people go to YouTube for education, right? I mean, they're not going there for just a brief, like Facebook, maybe just a brief video. They're going there to learn. So that's why longer form is helpful. Is that right? Yeah, I mean, people go to YouTube for everything. What I'm the, you know, my specialty is education. And now people are going for education and thought leadership. So on Instagram, people want that quick hit of inspiration. So you're giving them that message because they're just flicking through the day and trying to find something to kind of get them started. But YouTube is where they're actually going to learn. So if you, if Elko's gonna dive in and tell me his number one video, the 41 strategies of how to win on Facebook, they're great strategies. I'm gonna learn a lot in those videos. Right. If Paul continued this session, he did a 10 minute session jammed with so much information, but he could have talked for two hours on the same thing and never repeated himself. Right. For anybody who's trying to get into or is considering podcasting, that two hour talk is fantastic value. And they'll watch the whole thing. So people are going to learn, Gina. Right? In the chat, my kids don't say you Google it, they say YouTube it. It's just that most, more people than not are visual learners. Right? Most of. Not most. But like, if you look at the three types of learning, visual is the biggest category. So a lot of people would rather see it than anything else. Some people would rather hear it, some people rather feel it, but the, the biggest categories see it. And so if you have the capability to Visually explain something which I think everybody in this group should, and education is part of selling now, then that's where we need to be. And a two hour video from Elko Tour video from Paul would do super well if it's jam packed with value. Yeah. But I have a question.

You go ahead. Oh, sorry. Okay. So a lot of our videos that Joe's reproduced in the past, long form.

Some of them get lots of views, some of them don't.

I was. What would be the best strategy for us republishing that stuff this year?

Would it be doing a collection of 15, 20 minutes of the highlights of that 60, 90 minutes and then doing.

The info cards in there to say.

Get the full interview that we had shared in 2014 or something like that? So one, it's actually first going back and updating all of the old thumbnails and titles of the videos unlike any other platform. And you know, Paul could speak to how it works on podcasting, but on YouTube, if you change the thumbnail and people click it more, YouTube recommends it more, even if it's a five year old video. So this is where people are so locked into traditional social media posting of like, okay, posted it. That's it. Don't have to care about it anymore. I was like, no, you, you spent all that time making this video. Just spend all that time getting this guest on and his. Your town, your time. Everybody here, the talent is the most valuable time. So just changing the COVID right? You spend so much time writing a book, swap the COVID you'll get a lot more people clicking on it. So that would be step number one. Step two, I would do not clips, but mashups. So I would keep longer form. But look at a mashup of the top marketing advice of all time, right? Something like that. And then write in the top addiction advice of all time and the top relationship advice. And you're pulling these moments from different clips. Some of the people we work with, they're doing mashups that are two, three hours long and are crushing it. If it's good, right? Like is it good? People say short attention span. You'll watch a four hour Star wars movie, but you won't watch a crappy 30 second commercial, right? Like it's got to be good. And my default assumption is just, and I know Joseph is always good and everybody here that your stuff is good. So fixing all the thumbnails and titles going backwards. And we talked about tubebuddy, you can use that to split test one versus the other to see and Then mashups going forward. So if. I don't know what the schedule for Joe's channel is, but if you're doing. If Dean's doing some stuff or Paul's doing some stuff, or the 10 minute talks. Great. And a second series is mashing up the old content, bringing it together. Yeah.

I think Jocelyn, I've got a question.

Oh, wait. I think Jocelyn had something next.

Oh, thank you. Yeah. Mine should be somewhat brief. So one of the things that. And I think I maybe mentioned this before, but for some reason, a mental block around getting started is I actually really care about brand appeal. And we used to film in a studio that was amazing. They produced the content for us. It looked like a talk show set. And then we moved to North Carolina and everything's kind of shut down. And so I wouldn't want to just film with, like, this background for our YouTube. And so I like yours, Evan. Like, and I almost imagine maybe we could push against the wall. Basically, you know, we're out to be the Mel Robbins, Tony Robbins, Rachel Hollis of relationships. And so what do you. When you're consulting with high level people, what do you say to them about what their room should look like so that they can be consistent in getting started?

I would actually role model those names. You just said Mel Robbins makes videos with no makeup on in the back of a cab. Coffee talk with Mel. Like, just sits down and just dishes. Mm. Okay. Who are the other two? The other woman you mentioned, Rachel Hollis. Hollis. It doesn't mean that it's all like that, but the fear to jump into that, like it's already gonna be ahead. What matters the most is your message in the heart because you're a thought leader. If you were a production company like Paul, I don't know, Paul's still here. Or took a lunch break. But, like, if Paul is talking about recording podcasts, Paul's here. And if the audio quality of Paul's stuff sucked, that doesn't fly. It doesn't work. Right. Like, he's.

Okay, I got to jump in on that one.

For your own thing. If your own show, if you ran a show, your own podcast, and you're teaching people how to podcast and we can't hear you, your microphone's crackling and, like, that's a big problem.

Yeah, absolutely.

What you're teaching Jocelyn isn't how to make a great video.

Right.

I believe you guys are talking about relationships.

Yes.

Memory serves. Okay, great. So, like, what's the message? Is the message, always be perfect. Only show up when you look perfect, right? Probably not. So it's living the message. And the people that you mentioned, go look at Mel's channel. There's the highly produced stuff, which is fantastic and I love. And you can. Doesn't mean you just make everything bare bones, just jost in front of the camera. But to not shy away from it, because that especially, I think in your field of relationships, everybody comes across as making it look so perfect and it becomes impossible to aspire to be. It's like, well, they're just so perfect. My life looks nothing like that. And so I would pair the content and recognize that most of it is like the message that you have is what they need to hear. It doesn't matter about the background, the fancy studio, and might even help your brand to have that mix in there as well.

Okay. And then if we did want to do an office setup similar to yours, like in terms of some tactical things, is it like we should be against the wall, have a lot of depth? Like, if you were to give people room tips, what would you say?

I mean, I think your sense of style is already probably pretty good. You just have to feel at home, honestly, like, it's got a super basic. Is more important than actual lighting is the audio quality. People will deal with crappy lighting, but if they can't hear you, your message doesn't come across. So some kind of decent microphone. It doesn't have to cost a lot. I don't know what microphone this is, but I'll still film videos off my main channel with my. With my phone and just my Apple headset.

Okay.

Right. But people don't come to my channel because of the amazing production quality. Right. I'm not trying to be Disney, so I think it's good to go down that path. But not echoing something Paul said before, not at the expense of making content.

Right.

You already have enough now. You already have a. Even the room you've got. Now you have one light in front of you. You've already got a better setup than most people.

There's a. There was an influencer by the name of Martin Luther King Jr. And you guys probably haven't heard of him because he had this thing for. He recorded all of his content outside with lousy lighting using mono mics that were like 50 years old. You could hear the crowd in the background. It was terrible stuff. I mean, if this guy would have actually, you know, gotten a consultant, maybe some makeup, that kind of thing. This Martin Luther King, he was always outside. He was never in the studio. He never used Good mics. He never did any of the things that us influencers know that we need to do, you know, and his most famous episode, if you will, was this thing called I have a Dream. And it's just noisy and backgrounds and crowds. And why didn't he mic himself up correctly, you know, and why didn't he do this the right way? I want to be very careful. You know, the thing. Yeah. You know, the cage match between editor and I. Podcasting versus YouTube. But the winner is the content. And if your content's no good, you know, the cage match doesn't matter at all. You know, when you're making content, I'm a huge fan of putting on a camera, you know, and if you put a camera, I'm a huge fan of being very smart about YouTube.

Hello.

Don't let it get in the way of content.

Thank you. I want to make sure there's time for Brett. He had a question as well. Thanks, Evan and Paul. Thank you.

Thank you guys. This is, I think, a perfect question I've been pondering for quite some time. What I do is I teach veterinarians how to do oral surgery in their practices. And so when I teach, I have a keynote presentation and I'm describing pathology or I'm describing how to interpret X rays. And so for that to make the transition to YouTube has always been.

An.

Easy thing, but the reverse is not. So doing a podcast and having that simultaneously and be one piece of content and hopefully you guys have had that kind of experience before and can comment on that, but talk me into taking that leap and doing the podcast and being able to make it so that it can be on YouTube as well, or vice versa. Actually, it's a better way to put it.

So my take is if it's something highly visual, you have to be a really good storyteller and explain what you're doing to make it work. Because if you're saying, okay, cut here and open this, that's not going to fly very well in an audio only environment. I would look at, could you supplement it? And Paul's gonna drop some genius too, though. I would look at coaching, honestly, like I would look at having other veterinarians come on who, if you're the, if you're the grandmaster godfather of veterinary surgery, then all the up and coming people who have questions, you, you help them, you coach them, you guide them. And for content to do to hit market, especially in a niche like yours, the more new trainer focused it is like the entry level vets, not the people who have already been doing this for 20 years. The more sophisticated and higher up it gets, that's when it gets to your courses, that's when it gets to your coaching. One on one or franchising or whatever. I don't know what your business model is on top of it, but they pay for the access and they pay for the more advanced stuff. The beginner stuff is where you can hit market. And so if you can't, you know, if you need to actually see the teeth and see what's wrong with them and how to pull it out and that's a little too hard to explain in audio only, then then I wouldn't just give up on podcasting. I would say do the coaching and have the vets come on and ask you questions and you'll be able to answer it because you've been doing this for how many years and you train however many people and you know the answers are ready. But now becomes more about getting their story out, understanding their, their blocks, giving them the information they need. And that works super well as an audio only format. Joe's got a new video coming up and she's, she asked if I could share the video. Just the messaging of it, but also how I would promote it. So if I just load Joe's account here in the back end. This is Joe's account. He's. This is video that's going to come out soon, later on today, basically right after this session is done called why Joe decided to go on a Sabbatical. And this is an interview that he did with who did he do it with? Ben Hardy. So this is Joe and Ben talking about it. Now. First off, I would, you know, zoom in on Joe's face a little bit more and probably brighten up that blue a little bit on it here. But this link is going to be the link to the video. We'll all see it when it goes live. And they'll probably be in the newsletter. A couple things. One, when you're promoting a new video, how do you get eyes on a new video? Make sure you're using the code at the end of the video. So it's always in a playlist. Joe's team is now doing this. If you want to see how it's done. Tarnow, let's make it happen for this one. Make sure when this video goes out to the newsletter that you'll get. Look at the end you'll see a code and then when you watch the video on the side, you'll see all of his other videos from the channel. So some people just leave that open and then you're gonna. Joe's gonna rank up a whole bunch of views on his channel. The other thing I would do is anytime it's with somebody else. So this is with Ben Hardy. I would ask for Ben to help share it one in his newsletter. Again with the code, you just send him the whole link. Most people don't even check because when you click on the link, it goes to the video. We're not sending them somewhere else. It's just when that video finishes, it auto sends them to the rest of your videos on your playlist. And I would also, if they have a YouTube channel, I would ask Ben. And Ben has a YouTube channel. He's building and growing it to share it in his community tab. So the community tab is something that nobody really uses. And YouTube actually values a lot. So if I look up Ben Hardy and I haven't done this, we're doing this live together, is it not Ben Hardy? I think it's beautiful. Benjamin Hardy. Benjamin Hardy, PhD. Okay, here we go. So he's got 13,000 subs. So he's got his videos. Here is community tab nothing. He's got nothing here. I got a still logged in as Elko here because I wanted to show Elko's background. So let's log back in as me here. So he's got nothing posted. That's actually a big mistake. Most people completely ignore this and when it. When something does come here, a lot of people will see it. So I'd be asking Ben's team Ben, 1, do you mind sharing it to your newsletter list with that full link to the playlist? And two, can you post something to the community tab about it? Most people are like, what's the community tab? And sure, I don't care. It's like a some throwaway, but could actually lead to some good results. Especially if that is going to be the only post on Benjamin Hardy's community tab. So that's just super quick. Again, stay tuned. I'm excited for this. I haven't seen it yet, but it's an hour and 48 minute video that's going on the Genius account basically right after this is done. And that's how I would promote it. Okay. I hope you found that video awesome and useful. So if you want to get a free copy of my book, I want you to click here. And if you want to watch some more videos that are be useful and awesome, click here. Go ahead. They're over here. Do it now. Come on.

Thank you watch them.