A short YouTube talk by Joe Polish introducing the Genius Network’s core priorities: fostering connections, emphasizing mental and physical health, preserving and growing wealth, and creating 'ELF' (easy, lucrative, fun) businesses by removing draining projects. The speaker argues that building an ELF business requires effort to eliminate unpleasant work that leads to burnout.
Chapters
No. But the thing is. So we're going to be putting a lot of focus on. So here's what Genius Network is all about. It's a connection network. That's what this is. It's about health, mental and physical health. It's about wealth, not just making money, but not losing it. And as much as it can be about elf, which is easy, lucrative and fun, so that you are working on things with people that are easy, lucrative and fun. And I know none of you wake up every day and say, let me figure out how to do the easiest stuff that I can. Many of you love jumping into the pit of pain and drive and all that. However, I think doing that long term just burns you out, creates a tremendous amount of angst. And in order to have an elf business, you actually have to work pretty hard to set up having an elf business. But if you're with people and projects and things that are just annoying and make you cringe, then get rid of them.