Joe PolishFounder of Genius Network and President of Piranha Marketing

The corporate athlete

20 Jun 2023 · 1 min

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Joe Polish reflects on the superior psychological reward of embodied physical practices (example: a strong yoga class) compared with the adrenaline of business achievements. He introduces the term “corporate athlete” (crediting Jim Loehr) and references the book Power of Full Engagement to frame being fully engaged in work and life.

Chapters

Feeling good is fun. So there's that, you know. So, I mean, I've often said if I'm in the middle of a good yoga class that it's weird because the feeling, being in the body when you're really in the body is a better psychological feeling than like doing a big business deal. There's a certain level of adrenaline rush that may come from, like, a business deal or the pursuit because I've often thought, like, what are all the ways that I express myself? And I think the term, you know, corporate athlete is a good term. And that I got from Jim Lohr, who wrote the book the Only Way to Win. Him and Tony Schwartz wrote a book called the Power of Full Engagement. I remember interviewing Tony years ago on corporate athletes where if you're going to go into business, how can you be totally engaged? So whenever I'm involved in something where I'm engaged in it and I can feel feels good.