Cohort 10 - Day 3 - 5-14-2025

Jon Cheney demos Runway's video generation, ChatGPT's image tools, and ElevenLabs' text-to-speech, walking through prompts like animating a hippo in a grocery store. He covers pricing models, alternative generators, and ethical considerations, then pivots to business advice: build MVPs fast, monetize early, and lean on community support.
Chapters
Record. And we're going. Okay. All right. Well, welcome to day 3. Today we have about 500 things to go over and only 3 hours to do it. It's going to go very fast. I know that— or I heard, heard one complaint through the grapevine that I don't stop ever and it's hard and you don't want to miss anything. And so you don't want to go to the bathroom. Feel free to get up and go. Was that your sister? Yeah, exactly. Um, so I, I, I never have to stop. So I, I always just go, go, go, go, go. As I mentioned, uh, you know, I will be sending the recordings today. You'll have all of them. I will not be taking them down anytime soon. I actually just upload the 4-hour sessions to, uh, an unlisted YouTube video, and so it just sits there, which is pretty cool, right? Perfect example of surfing. I don't have to pay for any, you know, hosting costs or worry about how to add that or, you know, add video, you know, capabilities to genaipi.org or anything like that. I just drop it on YouTube and it takes care of it for me. So, so that will come, that will come today. You'll also get an email from me on, you know, all of the— you'll get, you'll get the links to all of those different documents and guides and software tools and things that we were talking about. I will also ask for a review from each of you if, you know, totally optional, right? But would love to have a review and drop it on my site, drop it on my LinkedIn and different things like that. I love sharing what other people have to say. And also, you know, even if it's not like, hey, Jon's amazing, like that's not really what I'm looking for. I really want to know how it helps you and what it's opened your eyes to and anything I can do better in the course, right? I really do actually appreciate constructive feedback. I don't feel like you just have to be like, you were awesome. I personally am someone who likes to— so I have a brother-in-law, his name's Evan, and he's kind of Asian. He's American, but he's kind of Asian, and he is amazing at ping pong. And I play him all the time, and I lose most of the time, but I'll take any of you on. I'll take anyone else on, and I will dominate you as soon as my arm releases. Hey, I got my cast off. Pretty cool. So that's cool. Feels good. I should be typing a little bit better today. Although, to be honest, it hurts more now that it's kind of free. It's kind of tough, but it's okay. We'll have a, we'll have a great day. But anyway, guys, I love hearing feedback. I love hearing how I can do better. So I will also ask for referrals, right? If you have people that you want to refer to this course, you're like, man, you know, someone else in my company should do this, or my sister should do this, or my friend or whatever. And I'll pay $100 bonus to, you know, per person that you get to sign up, right? You're also allowed to— if you do refer somebody and you want to, you can take the course again with them, okay? So you could kind of review it, go through it again, attend one day, attend the second day, whatever you want to do, okay? So, um, yeah, I think that's all in terms of just the, the quick, um, housekeeping items. Let's, let's pick up where we left off last night. We were talking about surf versus— surfing versus swimming. I don't want you guys to just Tell me, what are you— what, how are your brains wrapping, wrapping around that concept? And have you considered some of your ideas and things and businesses and how you're, you're working? I would love to hear any feedback or thoughts on that.
What are your thoughts on like surfing? I know is obviously the goal, but even like surfing is kind of subjective because one of the examples you gave yesterday is your mom's killing it on Facebook. She's riding that wave, right? She's surfing on Facebook's technology. Making a lot of money and doesn't have to do a lot to maintain anything, right? But like, you also— I personally have friends who have horror stories because you don't control the medium. And so like, I build up— I'm an influencer, I build up millions and millions of followers, I'm making crazy money, and then my X account gets suspended, or I get kicked off of Instagram, or they change their algorithm so my organic posts are not hitting my users like they used to, and I'm only getting 5% engagement. So my value to brands is decreasing because they're not really getting impact. And I can't control any of those things. You know, like, I don't have an owned audience. I have like a rented audience and I'm just kind of using someone else's medium to get those to make my money. And it could all change like overnight.
Yeah. It's a very good point. And I would call that a surfing strategy, right? You know, if I'm— if being an influencer is my, you know, profession of choice or something, a side gig, something I'm working on, I'm probably not going to put all my eggs in one basket, right? I'm going to be surfing on Instagram and Facebook and TikTok and Snapchat or whatever, you know, wherever the places are that my audience might be. And there's a lot of— there's a lot of social media, you know, influencer like coaches and guides and people like that out there that say, look, don't be on just one platform, right? And so that's, that's an inherent risk of surfing, right? But, you know, back to my, the example of my, my buddy Jeremy and his, you know, $100,000 a month retirement home gig, he's, he's at risk of, you know, some of the companies that he has going under as well, right? But he can just switch it out. He swaps it out. He swaps out the API key, just switches to another one. And so the, the idea behind surfing, the whole idea behind it is that you personally don't have to invest huge amounts of money and therefore take on huge amounts of risk. All of those companies, every single company that we mentioned yesterday upon which we are surfing, whether it's AT&T or Elon Musk and SpaceX and Facebook and Mark Zuckerberg and all these people, you're surfing on top of their technology, but they're the ones taking the billions of dollars of risk. Even at a smaller scale, you know, ElevenLabs, which we're going to do today, we're going to play with some voice stuff today. They're, you know, they've raised something like, I don't know, $70 million and they have huge risk and huge operational and executional, you know, uncertainties. And they have to, you know, they have to take on that risk, whereas you can come in with zero risk or, you know, $20 of risk to, you know, use their service. And now all of a sudden you're surfing on their tech. So, you're right. It is risky to surf on someone else if you feel like there's no alternative. Like if they go down, then what, right? So, you do have to have a plan. I have a buddy named Chad Bennett. Kelly, you know him. And he owns a company called Heroic Cybersecurity. And he just about 6 years ago, 7 years ago was making huge amounts of money. He'd built his company up to be about $150 million valuation. Making tons of money with home— he was selling personal cybersecurity products, right? So you download it, install it on your computer or whatever. He's just running ads on Google and he just had the equation down. Like, he just figured it out. He puts in a dollar and 7 come out, right? He was just making so much money. And all of a sudden Google said, hey, we're not good on cybersecurity ads anymore. We're seeing too much fraud. People are getting hacked. You know, they're selling fake products and then they get personal information. So we're just gonna not We don't sell those ads anymore. So I'm sorry. And he tried to appeal. He's like, I'm legitimate. I've done this. I've done all this money and nothing. He had to completely change his business model. He went from $150 million valuation to $10 million in about a year. And then he had to reconfigure. Now he's probably back up to about $40 million, right? But crazy, right? And I would argue that's a form of surfing, right? For his marketing, right? He was depending on somebody else's big, massive infrastructure. And so yeah, there's a risk. There's a little bit of a risk when you're surfing. While the wave's in, while the wave— and I guess to take the analogy all the way through, the wave doesn't last forever. A tsunami comes and then it goes. And you can miss the wave. Missing the wave is something that lots of people have done. Like, man, I missed the timing. I missed it for Bitcoin. I missed it for this. I missed it for that. But I think that the AI tsunami is particularly large and going to be particularly lengthy. And so, what you have to do is not only surf it, but the bigger thing that I want you guys to think about is not just How do I surf and make a bunch of money? I think that's great. How do I look at that startup that's 10 times better funded than me that's using AI? How are they going to surf past me? Am I swimming so that they surf past me and I get smashed in the rocks because I wasn't set up and able to keep up with them? So, good question, Travis. Very good point and certainly worthy of consideration in all that you're doing, but you're getting it. Other thoughts or questions, right? Yeah, go ahead, Travis.
Is there a framework you use to know whether you're like, uh, when I'm looking at opportunities and I'm kind of analyzing, okay, is this— am I swimming or am I surfing? Is it as simple as just asking like, what is my risk? And if it is little to zero because I'm leveraging someone else's risk, then I'm, I'm surfing. Is that how I know? Because I feel like I, like, I get the principle. I'm just wondering if there's something you apply to know for sure, like, this is a surfing opportunity, or no, I'm going to be swimming here.
Yeah, I, I don't have like an equation or something I apply to it. What I do is I sit down and look at the different aspects of my business and I say, okay, am I surfing here? Am I swimming here? Am I surfing here? Am I swimming here? Overall, am I more surfing or swimming? The reality is you're going to be swimming a little bit everywhere. Even Jeremy is, is swimming in the fact that he has to build and maintain maintain this architecture. He's not swimming a lot. And the big thing here is his risk is almost zero because the worst that can happen is somehow all these things blow up and don't work and he has to shut it down. But how much has he invested? Hundreds of dollars, thousands of dollars, maybe? Not a lot. It's probably thousands of dollars, but he's already made all that back. So, his risk is already gone. Right? And so he's just, he's just, you know, he's playing with house money at this point. And, and so the point is find technologies instead of when you're trying to build your solution, whatever you're doing right today, we're going to look at some more advanced APIs and other things. When you're building your solution, instead of saying, I'm going to build this, maybe say, hey, you know what, I wonder if someone has already built this. Right? And then just plug it into your, into your framework instead of having to go and rebuild this whole thing. So, um, you know, Jeremy would never pay or take the time to rebuild Calendly, back to that example, because he can pay $12 a month and just integrate it with an API into his system. It's just part of his flow and how to get something set up or whatever, if he's, you know, if he's selling something that requires appointments to be set. So, all right, um, any, anyone else? Anyone else? I don't want to give opportunity if there's anything. Any questions? Kelly, I think you had a question for me this morning and I saw a message from you, but I was super busy all morning. What was it about?
Just can you give prompts to Replit too fast?
Sometimes too many. Yeah, you kind of have to give them one at a time.
Right.
Yeah, you need to let it finish its thought and finish what it's doing. Sometimes it's very, very complex and it's, you know, it's tough.
How do I know when it's done so that I can give it the next one? Like, how do I know it's ready for the next? Just when it stops?
Yeah, it'll stop. It'll say agent is paused. Yeah, it'll say, hey, I've done all this, what can I do next for you? Right? Yeah, yeah, yeah, definitely let it finish its— let it finish its steps.
Um, okay.
Yeah, I know. You know what, guys? I mean, this is like— this is like the microwave, right? I wasn't alive when the microwave came out, but I heard stories about how people were you know, just blown away by its capabilities. And, you know, oh my gosh, we can heat something up in 30 seconds and just by pushing a button. And that's crazy. And now we're going for, you know, we've gone from, all right, cost $100,000 to build something and now, you know, to $100. So now we're 99.9% cheaper. And, and now we've gone from, you know, 18 months to 3 days. And so whatever the math on that is, it's, it's pretty similar. And so we're speeding up, but, you know, it's still not instant. We're always going to be like, okay, how do I go faster? How do I go faster? How do I go faster? That's just the way that the world works and the way that our brains work. We always want it to be more efficient, and that's cool. If you're wanting it to be more efficient, it means you're, you're an entrepreneur, you're a systems thinker, and you want it to go faster. So, all right, guys, I want to start today off with a couple of cool things. We're going to go right into operator.chatgpt.com. Anybody ever heard of Operator? This is part of ChatGPT. It is only available currently, it is only in beta, and you'll see why. It's not perfect yet, but it's still pretty dang good. It is only available if you pay for ChatGPT Pro, which is $200 a month. And so I spend roughly, I don't know, $800 a month on AI-related things, but that's my entire staff, like $800 a month, and I can do anything. And I have so many different systems that can be going at once. Operator basically is using a new type of technology that's really, really interesting, and I'll show you how it works in terms of like the technical level, how it figures things out. But it can take control of your computer or a computer and do things as a human would, like solve a CAPTCHA for you or go, you know, buy some movie tickets or buy some plane tickets for you or whatever. Like things that, that don't have to— it acts like a human. It can type, it can see, it can click, it can do everything that a human would do on a website. I could tell it this, I could say, I want to go to a movie this afternoon at the Megaplex Theater in Geneva. Find a movie that starts around 4:00 PM and snag me 2 tickets. Obviously, I can be as detailed as I want with my description. It opens a browser here. We'll do— we'll make it a little bit bigger here so you guys can see just a little bit better. So it looked up Megaplex Theater. It's going to figure out, you know, what I'm doing. It's just as smart as any of the other AIs, but now it can actually control a computer. It can control things and do things. This allows you— this type of technology allows you to integrate into your own solutions or to just use in your everyday life any website. You know, it doesn't have to be AI-powered or AI-enabled or AI-whatever. It just can do stuff because it's a human, right? It's going to act like a human. And so I didn't give it any restrictions. I didn't say, hey, I don't want to see this type of movie or whatever, or hey, I want to go see the new— what's the new Marvel movie called? Asterisk, The Avengers. Anyway, so that movie's pretty good though. I saw it. What's it called? I can't think of it right now. My brain is blanking. It's on here somewhere. But, uh, but it's gonna go and it's gonna think, it's gonna look at the seat maps. It's finding, oh, this is 7:20 PM. That's not right. And, and quite frankly, guys, I'm not, I'm not crazy impressed with everything it does. It does okay, but it takes a while to do this. This is not something where you would say, hey, just do this. And, and then, you know, you sit here and watch it. Like you're gonna be way faster than it. You have to let it figure it out. It has to read a bunch and, and try to see what's going on. This is something where you say, hey, you know, I need, I need a couple tickets to go to, you know, Los Angeles tomorrow. Please log in and do it. The browser that's in here is your own session. And so it remembers your logins and all of those things. If you want it to, you can have it do that. You can hand it your credit card, you can hand it all your stuff and say, hey, here's my username, password, here's all this, log in and do it. Or you can log in like if you want a Delta ticket, you just say, I need to go here tomorrow, find me a seat towards the front. I want first class, whatever, do this, go. You know, you give it, you give it the instructions and it will just it'll just go for you, right? You're going to have to provide it any information along the way, but I've gotten it to do some pretty, some pretty good things. This is the type of thing where you just say go and then you, you know, you go do something else. You go wash the dishes or you go take a shower. And, but, but the bigger thing is, and it's not available yet in terms of being able to API into this, Thunderbolts. I cannot remember Thunderbolts. I had Untouchables in my mind. I'm like, no, that's not it. That's wrong. It's Thunderbolts, but funny movie. Go see it. I actually, I actually liked it. As far as Marvel movies goes, it's, it's pretty decent. They're trying to, trying to bring it back to life. Um, anyway, this is pretty cool. I mean, we're, it's still looking around and I feel like it's really struggling with this, with this request to find a movie at 4 PM. I've asked it to do something like this before and it's done it just fine, but it can. All right, we're going to pause. Actually, you know what I'm gonna do? I wonder if I can just talk to it right now. Oh, there we go. It found something. Okay. Yeah. Before I, right, right when I was about to do something, it was just kind of looking for a 4:00 PM. So just like clicking through the showtimes. The way that it's doing it, guys, I'm going to show you what it's, or how it does this. Let's go to YouTube. Let's see here. What is it called? Let's go. OmniParser. Ha. Yay. Search history is right here. That's perfect. Okay, so yeah, this is pretty cool. This is pretty cool. Basically all the— all right, so here's what happens. The system labels. So this is why it takes a second, right? It's because every time it does something, it labels everything, and then it decides, okay, this is— it reads everything. Okay, this is where I think I need to click, and it will click on that thing, or it will do that thing, or it will fill something out, right? And And so it says, okay, hey, at 49, I need to update the budget for entertainment. I'm going to click on 49. I'm going to then type in this, and then I'm going to, you know, click away, whatever, click save. So it has to, it has to figure that out, but it breaks it up. So OmniParser V2 is actually available now. It is a, it is an API that you can use, but I would say it's probably a more advanced, you know, if you guys, you know, anybody here that feels like they're more advanced wants to try something really really hard, try this. AI will still walk you through it and help you do it and help you install it. This is provided and built by Microsoft, OmniParser v2. I bet it's going to take till v3 or 4 before you're really seeing this a lot. But this can allow you to do some amazing things. We talked about, Jorge, this headless experience. This is the type of thing where you can say, Hey, please go to Apple. You know, I want to buy the new MacBook. Please make sure you get in line to buy it for me right when it comes out, you know, and then it has, you know, here's all of the information you're going to need, credit card, name, address, shipping address, all the different things, you know, give it, give it to the system and then let OmniParser V2 do it for you. Right. And it's working for you and taking care of it. And you can, you can just text it, hey, buy this for me. And then it says, okay, would you like me to send you an email? Great. And OmniParser will literally, you know, go to your— go to an email and email you your results, right? I mean, it will, it will do anything you want it to do. It can operate as an agent, it can write a bunch, it can, it can think with ChatGPT because you can connect it up to it, things like that. But really what this does, what operator.chatgpt and these other things do, is they just— all right, so here you go, total cost for 2 tickets, $25.72. And we didn't sit here and watch it, but it went through and it picked the seats. And, and, you know, then it's going to say, hey, I need your information, here's, here's everything, and, you know, go So we can stop on this, but pretty dang cool. I'm a fan of where Operator is going. I know that soon Operator will have an API into it. And, you know, that could happen tomorrow or it could happen in 6 months. I don't really know, but I bet it's this year where Operator becomes a mainstream ChatGPT product. And, you know, it'll be available on other plans. With ChatGPT Pro, you get early access to a lot of things to just kind of try them out, which is kind of fun. All right. Another thing. Any questions about operator or OmniParser before I move on? Those are two kind of more advanced things, but very, very cool.
How is that different than just like an agent? Because you could create an agent that basically acts on your behalf, right?
Mm-hmm. I mean, you could, but it can't— that agent can't interact with websites in the same way. Like it can't it couldn't put your email and password in. It doesn't know how to do that. You have to— it has to be able to parse. That's why it's called OmniParser. It has to be able to parse the website and then see where it needs to enter those things and understand what it's looking at and where to do that. It can do it inside of your app by creating your own app that you're building inside of Replit. It can do that by creating tests that auto— that automate through a script, but it's different than scripting. It's, it's actually doing it live, right? And other agents just can't do that in the same way. They can't log into something, they can't get past a CAPTCHA, things like that.
So OmniParser is, uh, that's like a Microsoft product, is that right?
Yeah, yeah, it's an open source, um, thing they're working on. You can just go in and look up OmniParser v2 and download all the source code. Then you could upload that into Replit and say, hey, I want you to use OmniParser and build something. Sorry, I saw some smoke out of my window and we have crazy fires up here all the time, but I think that's on purpose. Does that make sense, Travis? Yep. We're going to jump into Manus. I promised Manus yesterday and we just didn't get into it. Manus is awesome. I'm actually going to go in incognito just so I can go to the home page here because I'm logged in on my other screen. Manus is again out of China. It can do, you know, you can go to Manus.iam and just try it out and look at it, the use cases. One of the things that they've done that's really cool is you can ask it something and then, you know, it'll do it and then you can actually play a video back of the task so you can watch what it did. There's so many different ways that it can do this. I think that the best way to think of Manus is Replit for anything. Okay, let me give an example. Um, brand identity design. This is our company website, techcrunch.com. Based on this design style and visual language, please create a set of icons that we can use in PowerPoint presentations. The icons should be rich, appealing, and maintain a consistent design language with our site. I mean, that's a task you would give to a graphic designer or something, right? Man, this costs $39 a month. Okay, boom, it goes through. I don't know how long it took. Usually it tells you how long it took, or it used to at least. It probably took 15 minutes. Okay. Complete set of icons in SVG and PNG formats, all of these sizes, right? And I've downloaded this before, so I won't download it again. You can, you can actually like look at the, at the outputs here. Okay, so here they are. We can look at the PNG, we'll look at 256 and boom. You've got all of these, all of these buttons, all of these little icons created for your PowerPoint presentation for the different things that you're needing. And it maintains the same brand design that they have on their site. It's their feel and flow, which is kind of like a retro tech type feel. I don't know what that's supposed to be. It's like a messed up football or a brain or I don't know what it is, but oh, it's AI. I don't know. Anyway, pretty dang cool, right? All you have to do is ask it. All right, let's look at another one. Uh, screenplay development experience, distinctive sound design. That's crazy. Let's try productivity. I've clicked on quite a few of these and there's a lot that are really cool. There's actually one though that, man, where is it? Data analysis live. There was one that I found. That did a— maybe it's in WTF again here. Oh yeah, podcast editing. That's what it is. I knew it was an audio editing thing, right? But it's like, hey, please cut the podcast audio into a 2-minute highlight reel of key quotes. Select complete sentences with clear viewpoints or interesting content, ensuring smooth transitions. And all you give it is a WAV file, an audio file. That's crazy. Then it finds tools, pulls out the transcript, does this, cuts it up, verifies it, listens to it, and creates the final results. Do, do, do, do, do. From DeepSeq AI, they've got this new model, DeepSeq R1, and its predecessor, DeepSeq R10. These models are fascinating. They completely change how we think about teaching AI to reason. So that entire thing was created. They cut it up and you can listen to the whole thing. You can go look at it. But, but you took a— yeah, final audio is 116 seconds. How long was the actual original file? I think I looked at it at one point. It was something like 18 minutes. So it wasn't like a crazy long podcast, but 18 minutes into 2 minutes all cut up, like the amount of work that takes to do as a human is— it's probably at least— I mean, it's at least 18 minutes, right? Because you got to listen to it, then you probably got to listen to it again, and you got to cut it up, then you got to verify that again. It's It's easily an hour. It's easily an hour, maybe a 2-hour task to create a 2-minute highlight reel, you know, and to, and to get it all right. And it just does it all for you. Okay. Now there are some things that it will do well, other things that it won't do as well. Here's something that I did that I think is absolutely insane. So I have a neighbor that owns a construction company and If anyone's ever worked in construction, you know that one of the things that takes a really long time is preparing bids, right? You get this construction project and it's a lot of really, you know, here, I'll just pull up the Paysintech 3 file here. You can look at it. It's really complex. It has all kinds of documents and things like this, and you have to be able to look through it and understand everything that's going on., and then you have to pull a ton of data, especially out of these types of things where you have to figure out, okay, how many, how many feet is this and how, you know, what's the total square feet here? And it is, here's the area and all right, this needs to be 5-inch slab concrete or, or whatever, right? You, you have to, you have to do so many measurements. It takes about 20 hours of manual labor to do what's called a takeoff, right? And so I said, hey, I'm gonna just see if Mannis can do this, right? And so I gave this project to Mannis and I said, hey, can you do a full takeoff and do all this? And it did it and it just came up with totally random numbers. Like, it was, it was terrible, right? And so I said, okay, let's, let's tweak the prompt, right? The AI isn't bad, the prompt is bad. Okay, my, my prompt was bad. So I said, okay, how about this? So I got my neighbor to give me the actual bid that he created manually for this project. And then I said, okay, look, this is, you know, process highly complex and time-consuming. I want you to build a piece of software that can do this automatically, that will allow me to just upload the plans and plot exactly the information provided in the format provided. All right. You'll need to create measurement tools that you then test against the construction plans and see if you're getting the same numbers as the actual ones provided. Keep testing and iterating until you have a working product. So I said, okay, You need to find that the number is 9,000 here and you're going to measure stuff and you're going to see what you get. Then you're going to check that answer against this and until you get it right, then I want you to build a solution that actually works. It took about 2.5 hours. The first time it came back, let's see if I can find it. First time it came back, it said, hey, I'm not close. Let's try again. Right? And I don't even know where it is, but it came back and it said, I'm like, I'm off by 96%, 98% on this number, 99% on this number. It was just way, way, way off. And then it kept iterating, iterating, iterating. Then what it gave me at the end was a bunch of files. You could look at this. Um, let's see if I can— I don't want to download it again. Construction takeoff. I want you to see what happened here because this is something you guys can do on your own. It's got documentation. So a user guide, right? So it tells me exactly how to use the software that it just wrote. This is what it does. Here's how it works. Here are all the different files. Here are the required Python packages, everything that happens, right? Everything that it needs. Okay. It's got a Python thing here. And then it has all of these different Python scripts, right? Which is just a language that does all this backend stuff. And so it created this entire package of all of this software for me after 2.5 hours. So I took this entire folder and I dropped it into Replit, right? Apps. Let's just click on Apps. It's going to be down here. It's a construction one. Plan Measure, is that it? I think that's it. I think that's it. Anyway, I dropped it all into here and I'm sure I've done more than one chat. Yeah, I know I have here because I've spent a little bit of time tweaking it a little bit. But basically what it does is, let's see if I can see a preview of it. Basically what it is, it took all that Python stuff that had already been figured out and it built a README, it built all these things. See, there's the README.md. I didn't even ask it to do this. Here's my new thing. Now I can upload a project, right? So here's, here's what we do. I create the name, then we go to the upload stage and I do that. And then we do some scale calibration. So you have to actually manually go in and, and, you know, say, hey, this, you know, this length is equal to, you know, 100 feet or 100 meters or whatever the, the scale might be. And then it does the measurement tools, automatic automated takeoff, export results, and boom, now you have a 20-hour process that can be done in close to 20 minutes. Okay. And that's insane because you'll, you'll, you'll put together a 20-hour bid and then you submit it and you don't get it. You don't get the job. Right. That's a crazy waste of time. And it's one of the hardest parts about being in the construction world. Right.
And so what was the feedback when the, from, from your, from your buddy, your neighbor? Oh, did it work? How accurate was it?
Yeah, so he— it took a few times to go back and forth and we had to iterate it on a couple things, but, but a grand total of probably 10 hours of work and it works now. He can now use it to upload things and to do that. Now he's trying to figure out what he wants to do. Does he want to just be the, you know, best construction company in Utah and, and submit bids to everything that he wants and, you know, without hardly any work? Or does he want to build this software and license it or sell it as a product? Right. That's, that's what he's trying to figure out right now. And so, but it works. It works. You can upload construction plans and it goes through and analyzes. We uploaded a 76-page document and it can go through and figure everything out that it needs to figure out. You just have to give it, you just have to give it really clear instructions. But guys, I, and maybe I've spent 15 hours on it because I spent, I spent probably 5 hours initially. Trying to just figure it out on my own in terms of, you know, not feeding it the desired result. But then I just thought of this workflow. I was like, man, it'd be so cool if it could just look at the correct way to do it and then measure against that and iterate until it gets it right. So it just came down to finding a better prompt, right? I didn't use AI to even help me come up with a prompt. I had a bunch of discussions about it with, you know, with ChatGPT and things like that and tried to build some things in Replit and couldn't quite get it to work. And then did this and it just created all these things so it can create. Manus can create for you. Speaking of things creating for you, I actually tried this and it— I'm sorry, it works. Let's go to operator. What if you said go to replit.com and build me a weather app with a functioning database? And Stripe integration, all of my details and credentials for these APIs already in my account. Now you have— then come back tomorrow. It'll take a long time, but it'll just sit there and do it. Keep following up. Like, don't don't ask me any questions till it is completed and verified to be working. You know, whatever. You can give it— you could probably give it way better instructions than that. If I was going to actually, like, really do it— I've actually had it start building. We did it one time in a class where we turned it on and we had it, we had it go to Replit, we had it build the app and have it start, and it did everything, went all the way through. Until just the first version, and then it stopped and said, okay, what do you want me to do now? And I'm like, well, that's kind of, you know, defeating the purpose. So it kind of got me through the whole setup where you get through start building and then you get your first version. But I was like, no, I want you— don't talk to me until you have fully deployed and tested and everything's working. You could build a really long prompt for ChatGPT to be able to keep going. So think of ways that you can use AI to operate AI for you to get results. Connecting these together is where you get really, really fancy.
Question I have for you then, I guess I'm trying to understand like the Manus versus Replit combo. So is Manus just creating kind of the raw data and then Replit is actually building it or?
Well, Manus is writing code, right? And creating a bunch of, call them microservices, micro tools. Right. And then what Replit does is it puts it together in a nice usable way because a Python script or a Python tool by itself, you know, you have to, you have to know, you have to be a developer to even know how to turn that on, how to even run it. You can't just like click on it like a, like a.exe in Windows, right? You have to, you have to know what you're doing. Replit can take all of that stuff and pull it together into a nice browser, into a nice, you know, it created, it created an actual you know, front end, right? Everything that Manus created was a back end. I see. This creates front end to connect everything together and create a user flow that works and uses all the tools at the right time.
Now, if it, if it's, let's say you put, you grab things that you put, you built through Manus, you put it in Replit and it doesn't work or doesn't flow, would you be able to still manipulate the software, the back end or the front? I'm not technical, but through the Replit agent.
I probably, I probably would go back to, I would probably go back to Manus and say, hey, I have deployed this into a website and we've got it up and running, but we're getting bad results, right? We entered this in, we put this in and it was off by 70%. I need you to work. I need you to work again and figure out how to make this. Here's the file I use. This is the result we got. This is what we're trying to get. Reiterate this again and then give me. And then what you would say, Jorge, is you'd say, give me the updated Python scripts that I can upload back into the system. Right? So now the Replit app is surfing on the Manas technology that's building. You're just swapping that piece out. And so you can just swap out those Python tools, you know, without having to rebuild the whole thing and say, hey, here's a new version, an up— new and updated version of this file, replace it and try it. And let's try this again. Right. So that's what, that's how you would, you would use that workflow going back and forth there. Now Manus can create some front-end stuff. Like I had it do one of the things, one of the first things I had it try was, hey, write an inspiring biography for a 2,000-word article, right, about, about me, right? And I gave it, I gave it just a little bit. Here's what I've done, a couple things, look at the internet, go figure it out, right? So it worked on that and it built this nice thing, and then it built a website for me. Right, where, hey, Jon Cheney, a Renaissance entrepreneur. Awesome, right? If you take time to read this, it is 100% accurate. Every single thing that it said in here didn't hallucinate anything. It did real research. It found it. It is extremely accurate. And, and I was very, very impressed. And it's good quality writing. I gave, you know, anyway, so, and it even built this, you know, this nice site and then added my LinkedIn here. I didn't even ask it to do this. It just said, yep, here's his LinkedIn. Here's his music website, joncheney.com, and here's his, you know, latest venture, GenAIPI, right? So pretty cool, pretty cool what it can do. So it can build all of these different things here, um, and they're not perfect, right? If I click on this, like, it's not, it's not considering that the, the header is here. And so when I click on that thing, it's, it's, it's taking it to the wrong, the wrong spot. Um, it needs to be right there. You gotta You got to tell it to do that. So, so anyway, guys, um, yeah, Manus is really, really awesome, and I, I think it's a really fun tool to, um, to add into your different workflows. Um, there is a pro version, you know, if you look at the pricing and things like that. Um, I have some, I have some credits here, some invitation codes if anybody wants one, um, which is pretty fun. Let's see here. Where's the upgrade? Yeah, there we go. Yeah. So $39 a month is what I'm paying right here. Oh, they added a basic. That's new. That's brand new. That did not exist yesterday or the day before.
How often are you exceeding those credits? Like, um, does it—
I don't know.
I just don't have any reference for what 3,900 credits or 1,900 credits.
Yeah. I'm saying, I'm, I'm betting that most of these, so like this this task right here, I asked it to create a PowerPoint website for data presentation. I think this took, I don't know, it took about 15 minutes and took about 30, or sorry, 300 credits. So it's probably 300 to 500 credits depending on the complexity of it. But a 2.5-hour project, that might take 3,000 credits. Might be your whole monthly budget, right? And so—
That software that you built, how many credits was that? Just to understand complexity.
Yeah, probably about $2,000, $2,000, $2,500, something like that. I don't know exactly because they didn't have the credit system when I did it. The credit system is new. Makes sense, guys. All of these systems now are operating on credits because the industry's just kind of leaned that way. Because when you're paying, you know, we were looking yesterday at, you know, OpenAI API pricing. The way that it works, the way that all of these works is based on usage, right? That's how much, you know, because they're paying it costs them to run a data center and run, you know, all these things. I saw this morning that Elon Musk for XAI, right, for Groq, he has a data center that has over 200,000 GPUs. It's the largest supercomputer in the world right now with GPUs. And he is actively working and trying to by the end of the year, which is a crazy goal, to get it up to a million GPUs. Right. But it costs money and an insane— his biggest barrier right now is electricity, right? It's electricity. Where do you get power to run that thing? And so, you know, he's going to have to build literally a nuclear reactor to power that thing. And so it costs money to build those data centers and to run them and to pay for electricity. Right. And so that, you know, that's where that happens. And then you come back here and here's your cost. And then, you know, you use this and, you know, then people build front ends related to this. So if you guys are building a an AI-powered anything, right? If you think that AI is going to be a major— like, I'm just going to be sitting here talking to, you know, AI all the time, then you probably want to put a credit limit, you know, on your own system, right? So if I'm building my, you know, back to my other app that I'm working on here, Cinematic Experience, and I've got, you know, Jack, my little— or Cinepal, whatever he is, and that becomes a very core central thing, like, hey, come talk to Cinephile. He's like the smartest movie buff ever. He knows everything and he's super fun. It's a really fun experience. And that becomes like the core of it. And people are just using it like crazy. I'm getting insane bills. I'm going to have to hide that behind. I'm going to have to really severely limit it on the front end and I'm going to have to, and I'm going to have to create a good, a good system that, that probably uses some sort of credits or just says, hey, you can talk to him for, you know, 2 hours a month, or, you know, whatever it is that whether it's hours or credits or chats or questions or whatever, whatever limit you create, Replit will help you, you know, configure that. You just figure out what the user experience is, look at your prices, look at your margins, run a little bit of analysis, and you guys are all smart enough to figure out, you know, hey, this is costing me $100, so I need to charge more than $100 for it.
Okay. With Manus, you What is your methodology like you taught us with Replit? It's like, no, you actually probably want to like go into GPT and build out the plan and then GPT delivers a nice formatted plan to Replit to use because you're not technical. And so like that's better when it comes to Manus. Are you doing the same thing or are you like actually using Manus's chat environment to like help build a plan and then act on it?
Yeah, Manus is built for complex, very deep thinking, right? And so you don't want to have a conversation with it. It will take too long. And so I would definitely follow the same strategy. I would use Grok or ChatGPT or whatever it is you feel, you know, whatever system you like to talk to, build out a nice plan. Again, it all comes down to prompts. If you give Manus a good prompt, a better prompt that's more complete and, and, you know, more pulling your ideas and displaying all that, then, then it's going to do more what you're looking for. If you just say, hey, build me a weather app. Then it's just going to do what it thinks is a good idea or what it does research and what the market thinks is a good idea, right? But what we did with ChatGPT was we said, no, interview me, ask me what I want, right? This is what I'm thinking. This is the feel that I want. Here's how I want to beat other people. I don't know exactly how to do this. What do you think? Oh yeah, you know, out of those 4 options, I like this one, right? This is the plan that I want. Take that plan to Manus and do something crazy, do whatever it is you need it to do. So yeah, good prompting, guys. Good prompting is, is everything. And, and if you don't know how to make a good prompt, that's okay. Use AI to build a good prompt, whether it's a 3-sentence prompt or a, you know, 16-page prompt like we were talking about yesterday. Anyway, good questions, guys. These, these more advanced AI tools, Manus and Operator and things like that, There's a lot more of them coming out every day, and, uh, they're really, really exciting and fun. Um, any more questions on these? Um, I, I invite you guys to just explore it, right? I mean, if you want, if you want one of these, you know, invitation codes, I'm happy to, I'm happy to give it to you, right? Um, I, I'm not saving them for anybody, so, uh, you get 500 free credits when you do that. Um, all right, man has just barely came out of out of private beta. You had to get an invitation code in order to get in there the first time. Now I think the invitation codes just give you some credits and you get, I don't know, some referral bonus or something like that. But the, um, it took me, I don't know, 2 months to get on, to get in, to get into the system. I had to wait for a long time. It was funny, the CEO— or not the CEO, the CSO, the chief strategy officer for Manas decided to come to the US and do a little tour and just to go to a few markets where AI coding and AI things were big. And he visited 3 cities. He visited New York, San Francisco, and Provo, Utah. So he went to the Startup Building and we got to do some fun stuff there. One of the students that took my course, I don't know, 2, 3 months ago, took the same one, went into that and won third place. I think got third place in the competition they had that day for building an app quickly using Manus. So you can actually build the whole thing with Manus. The thing that Manus doesn't have in the same way is the deployment capabilities that Replit does, right? It can't show you and allow you to, you know, really use it and play with it and go back and forth. I just really, really love I really love Replit for building apps. Let's look really quick today at the schedule here, some of the things we're going to be working on. One of the things we will be talking about is selling. We'll talk about sales and marketing. In fact, we might dive into that right now and do some social media and some automations and things like that. We talked a lot about all those things. Yeah, this is pretty dang good. We're doing really well in terms of time. Let's dive into marketing and sales and social media. Back to the discussion around how I built GenAIPI. And before we get into marketing and sales, I'm actually going to show you guys more of a complete tour through GenAIPI. But I built this whole thing out in Replit, obviously. And I said to you guys, you know, one of the things that I did as part of that process is I had to make sure that there were no paper cuts anywhere. So every single thing had to work. And as I was first starting the idea, it was really just like, hey, let's, let's get this, you know, IQ tests, IQ style test thing, right? And so I, you know, you can go through this. I'm going to just randomly click on these and it's going to give me a bad score on my account, but whatever. But the idea was, in fact, I'd rather actually sign out and do this. Yeah, you know what? I'm not going to sign up, but I'll tell you guys what I did. So has anyone here ever taken an IQ test online? Anybody? I don't know if you remember, but if you take an IQ test online, you get to the end and then it makes you pay to see your dang score. You just spent, you know, 20 minutes trying to see how smart you are, and, you know, so you're really devoted and dedicated and you're into this, right? And then they're like, hey, it's, you know, $3.95 to see your score, right? And also you'll get a month access to our, you know, to our whatever, and you can sign up for, you know, $7.99 a month, which is, you know, 80% off of our normal price, whatever. It's all stupid marketing stuff.. And, and, uh, and I said, you know what, I'm gonna kind of follow that style, right? I'm gonna see how people, um, you know, I'm not reading these questions, by the way. Um, but, uh, in fact, I know that 5 cents is correct on that one. Um, I'm not going to try to read it. I, my brain wants to read them and do them correctly. So there's the, the test consists of a bunch of IQ style questions and then adding in some, um, Yeah, that's actually the right answer there. Yep, that's going to be correct. See, my brain just wants to do it correctly. All right, I'm not even going to look. Yeah, I don't even think that's right. Okay, 42 out of 100. So I, I'm logged in, and so it knows what I am. But if you're not logged in, when you get to this step here, it's It says, hey, just enter your email address and we'll send you results to you, right? So boom, that's the first kind of step in my funnel, right? That I decided to create. I wanted to create an easy way for people to come in and, oh, hey, they want to see that? Great. Enter an email address. We'll email it to you. Okay. Soon as they enter their email address, boom, pops up on the screen here and they get an email. And now I have their email address. That's the important part. Now I can add them into a marketing funnel, whatever I want to do. Then I give them a couple options for what's next, explore courses or get certified. Right. And those were my two options in the beginning. Right. And I just had these, you know, self-guided courses, $19, $29, $39. Because I'm an admin, I created my own Kelly with a Y. I added an admin for myself also that this admin button, this admin button only shows up when I'm in here. I also gave myself as an admin unlimited access to all content. Right. And so if I look at, you know, AI in sales or whatever, I just said, hey, you have lifetime access to this course because you're an admin. Right. And that's, you know, it doesn't say that on the front end, but that's how I built it out. Told it to do. Right? So now I have access to, you know, start these modules and go in and do whatever it is that I'm trying to do. So there's lots of really cool stuff in here, cool content. Each section has a quiz. All of this content, guys, was built by AI. Right? And some of them I built on a little bit more, but I can complete the lesson. Oh, there's no quiz on this one. That's cool. It's good to know. There's supposed to be a quiz on each lesson. So I need to go in and check on that. But, oh, maybe there's not. Maybe I didn't configure a quiz for this one. That's okay. That's okay. But, but most of them do have that, and I now have the ability to, to go in and, and have the system build a new one for me automatically. But the idea was, you know, I've got courses, I've got certifications, different ways you can pay for things. I've had a decent number of people now pay for this certification, and I had to build out a bunch of things. I did not build out everything I needed to in the very beginning. The goal was get the first dollar as quickly as possible. Now, when you take a test, you know, after you purchase the test and it says, hey, here's your purchase test, you go ahead and take it here. Because I'm an admin, I always have this available. But now if I go into my profile, for example, I can see my assessment history.. And I can see, hey, you know, I've got a, I've got a failed test, right? I only got 65% and then I have a pass test at 92% and I can view the, view the results and see how that breaks down. I actually didn't break this down because this one was before I added the, the measurements for each of these different skills. And then I added build a system that allows you to automatically have a certificate that shows what you got. Here's your certificate ID and then I can download that PDF automatically. And boom, right? So I built an entire delivery system here even so that I don't ever have to touch this ever. I have no work. And by the way, everything I just did there, that took like 8 hours to build. That was hard to build to get that to work just the way I wanted to. But, um, and it was just a lot of prompting and asking and fixing and, hey, this doesn't work. Part of what, what was confusing, and I had to, I had to It's my own fault. I have assessment history, which shows all of the pretests that I've taken. The latest one I just did was 42% right there. Then this one was supposed to show all failed tests and passed tests that I've taken. Then here in certifications, this should only show the certifications where you can get that certificate. I had to have this stuff work and pull, but it's filtering differently on each of these. Then if you go to your dashboard and I have not fixed this yet, this is a dumb problem. We have to wait 13 seconds. Oh, that did not take 13 seconds. That was a little faster. So maybe it's a little faster outside in production here, which is good. I'm actually happy about that. But here I also show, you know, my progress in the, in the different, in the different courses and then certifications is right here and I can view results. Now I can't, I don't see the the, you know, print certificate or whatever here. I expect people to find that here inside of their profile. So anyway, and, you know, I can probably add more buttons. I can probably improve this. I certainly can. Right. There's lots of things where I'm going around and I'm saying, hey, you know what, I really want to do this now. As I built out my, my app and I wanted to launch it quickly, you know, there's this whole privacy and security section in here, like email notifications, download my data, enhance your account security with 2FA. This button doesn't even work. It's just like, it's just something that the AI, that Replit was like, hey, this is probably something you would put in your privacy and security. And so it doesn't work, whatever. So I could go and I could hide this, or I can go through the, you know, time to actually build 2FA and make it work. Um, I probably should just hide that one, right? Show my certifications publicly. Oh, I can turn that on. Okay, cool. What does this button do? Absolutely nothing. It's not writing to the database, it's not connected to anything. It just looks cool. But, you know, where would this be? Like, there isn't a public place to show my certifications. Like, where would they— are they going to come in and look up like a name and see if that person has a certification? I don't know. I don't think that's even a great feature. So I need to go in and I still need to update some of these things. So is my app perfect? No. Right. Can I come in and add a payment method? No, it doesn't work. It's all kind of here. So there's a couple of things in here that are broken. I'm slowly going through and getting all these things to work. For example, my change password button didn't used to work, but that was one I felt was important. I want you to be able to change your password. I need you to be able to reset your password. So I got this working. Now to get a change your password to work, you have to build out, you know, an email system and templates and forms and you have to have it then build out all these things. And so you have to connect to something like SendGrid. Okay, I'll talk about SendGrid in a bit. I also built out this whole admin section that lets me see my users, course content, live courses. You know, I can come in here, my, you know, how to build a business in a weekend with AI if I'm I want to update this. All of this stuff works. It works well. I can change this. If I want to change the price to $1, I can do it here. If I want to change it to $10,000, I can do it right there. No big deal. That's all driving, it's updating the database. Instead of having to go into the database and change it in there, I just built myself an interface, a front-end user interface, UI, that will allow me to do all this stuff. I can add new schedules here very easily. I can look at participants. I can look it up by, by different courses and times and, you know, filter by different things. I can look at course content, which actually I don't have anymore. I was so on the live courses tab, I actually added reviews, added a whole manage reviews section in here where I can come in and just edit this stuff. I've only added 5 reviews and I have about 30 of them because everybody is nice and they write me reviews and that's— I love that. But I just haven't had time to go in and put them in. But, but now all of this stuff, you know, configures this element right here where I can come and view details. I have my schedules that you saw in the admin. You can see the reviews right here in the order that I told it and I just, you know, copied and pasted it. I probably could add a little bit more formatting to this to make it even prettier or maybe, you know, have images here. I don't know. You know, it just kind of, it just kind of figures this stuff out. I had somebody take a course last week from a company called Private Auto. I had this all go— oh, hey, I thought I added his picture there. I swear I added his picture there. But anyway, this entire thing was built inside of Replit. And obviously, but I mean, with the exact same format that I did, everything works. Now if I click on any of these, here's a cool thing. I've got all these $499 per month, $1,500 per month, custom, all this stuff. What happens if you click any of these buttons? Request a demo. That's all it does, right? That gets me quickly to a place where I can, I can sell this, right? If I want to sell live training to a company, schedule a live training consultation. I had 3 demos yesterday, added $135,000 to the pipeline. Pretty awesome. All just from, from this and having people talk about it and do different things like that. So, um, Any questions about any of this, guys, about, you know, this specific business that I built here, the process that I went through, or is there anything you're seeing where you're like, how did you do that?
Or yeah, how are you promoting this? Like, where is, what is the primary source of your inbound interest? All social, unpaid, like LinkedIn specifically, or Instagram, or like which channel is having the biggest impact?
LinkedIn is the biggest impact for sure for this right now. Everyone's talking about AI on LinkedIn and I'm teaching it and talking about it and people are saying, hey, I want to take a course.
And is it mostly local people who you already were connected with or is it like outside?
I mean, some are, some are for sure, right? Like I know a couple people, right? Obviously on this call, we've got a few people that are connected on LinkedIn and things like that. Like I knew Shane and that's how, that's how Boostly got connected. But David, How did you find—
how did you find this? So I went to BYU and I keep in touch with a lot of friends from Utah. I've been traveling ever since the pandemic. I've been going to Lehigh and Provo maybe a couple of times a year. Yeah. And so now my phone shows me on the feed of news and it shows me a lot of things about Utah and technology is one of them. So I read an article about you building a business in a weekend. And then I just Googled you, found your Facebook, found about this company, and, and sent you a message.
Yeah, I've never met David. I'm super excited to be his friend now, and that's awesome. That's awesome. Next time you come to Utah, um, come, come get some— come to my house and come hang out at our farm. Sounds good. Thanks. We'll play some disc golf, right? So, um, but yeah, Travis, I mean, the reality is it's LinkedIn, it's Facebook, it's Instagram. I've probably gotten 70% of my signups from LinkedIn. And probably about 20% from Facebook and Instagram, and the other 10%, I'm not really sure where they came from. And I haven't done a good job at asking every single student, hey, how did you find out about the course? You know, I haven't, I haven't done that, and that's my own fault. But, um, but yeah, it is, it is, uh, social media is incredibly powerful, guys. I want to talk about this for a minute. I want to ask a question to the whole group. How many people would feel weird typing on their Facebook profile, like putting a post on their Facebook profile about what they do for work? Anybody? How many people have done that in the last year? Raise your hand if you have actually posted on Facebook in the last year looking for clients.
Facebook specifically?
Facebook. Okay. LinkedIn, it's very acceptable to do that. It's more acceptable to do that, you know, in a lot of people's minds. Facebook, you're like, yeah, It's fun to see my, my old high school classmates, right? Yeah. So I, yeah, maybe Kelly. So one person on here has done it once or twice in the last year. All right.
Why is that? My Facebook is most of the time deactivated.
Well, that's a good reason.
That's, that's a good reason.
Yeah.
So, so I think that's, but that's a good point though. It's like, it's like you are leaving things on the table if you're, if you're not.
If you're not reaching out to everyone.
The reality is, because Facebook is just not the main source of marketing anymore, it is kind of gone back to the actual thing it was, which was social aspect. Is, yes, it's a feeder for ads and stuff, but it got old really quick, and things like Instagram and LinkedIn and other places really jumped ahead business-wise and became a marketing app, whereas Facebook is more a social app. But Instagram's a marketing app. It is a social app, yes, but it's more so for marketing.
So what's the largest social media platform today that is used the most? Either TikTok, right, or Instagram. Facebook by a long shot. Facebook is the biggest, best social media platform in the world. By a long shot. You want to, you want to see the numbers here? Facebook, 2.11 billion daily actives. That is crazy. Monthly actives, Facebook is still 50% bigger. YouTube is obviously massive, but you know, Instagram, 2 billion. But, and, and really, Facebook and Instagram and WhatsApp are all the same. Meta Controls everything in terms of messaging. If you are not posting on these platforms, guys, look at how many people are on the— like, LinkedIn's almost at a billion, right? Telegram, man, that's crazy. Messenger, Messenger, a billion. Look at how many things. Meta, meta, meta, meta, meta. That is so nuts. Okay, people are on these platforms way more than you think. There is a brilliant guy named Gary Vaynerchuk. Anybody ever heard of him? He is super, super smart. This is required reading for this class. You don't have to listen to me, but, um, if you want to be good at social media marketing, read this book. It came out just a few months ago, maybe 6 months ago. Day Trading Attention. It costs $20 on Amazon. Buy it. Or Audible, whatever. $14.99 on Audible or something. Buy it, listen to it, read it, whatever. Basically, the whole premise of it, and you'll hear this from a lot of different people that are big in the business world, right? They'll say, "Look, if you are not drowning in customers, then why are you not talking about it more?" You need to be talking about it. There's a guy named Alex Hormozi. He's another guy that's sold a ton of things and he's one of these business gurus, but he's really smart and he backs it up. Some people like him, some people don't, whatever. Everybody has their opinions on all these people. Some people like Tony Robbins, some people don't, but they say some smart things every once in a while. But one thing that he's been saying a lot lately is like the person, like if you were to start over, you know, completely, right? And you have to, you have to just go do it. The people that can get on social media and talk about what you do like so much that you almost feel uncomfortable, you should feel uncomfortable about it, right? You should talk about it so much that it would be impossible for you to fail, right? The reality is all of you are theoretically building things that you believe in, that you like, that you enjoy, right? You're all, you're all doing things that where you're like, hey, I have a problem. I think I can solve this problem. So tell people about it, right? I've had people say, I don't want to post on Facebook because, because it's, you know, it's, that's where I post my hobbies. It's not my professional network. And you know, it's not, that's not part of who I am. And I'm like, And my response to that is, part of who you are isn't making money? Like, you don't want people to know that you make money or that you know things about some industry? Like, it is part of who you are. For most of us, our job is at least 8 hours of every day, if not way more than that, right? It is who you are. It is part of who you are. Even if that thing might change, you might change jobs. Hey, I'm now doing this, right? But I can't tell you how many times I've talked about my piano or my whatever, and, you know, I'll talk about piano on LinkedIn, I'll talk about work and AI on Facebook. I'll talk about this. But if I run into anybody that I know on any of these platforms in real life, or I've only known them digitally, they know who I am. They know that I love to kayak. They know that I love to play the piano. They know that I live on a farm. They know that I'm a member of the Church of Jesus Christ of Latter-day Saints. They know that I talk about AI. They know that I talk about AR. I'm stuck in these two-letter industries. AR and AI has been my life for the last 10 years. But And I think that's great, right? They just know who I am. It's because they know who I am when they come up, you know, I had somebody yesterday message me and say, hey, I had somebody, you know, recommend you to me and I've never heard of this person that reached out to me, right? They just say, hey, I had somebody recommend me. I need to build this app, you know, will you sign an NDA and, you know, look at it? And I was like, no, I won't sign an NDA, but, you know, if you want me to look at it, I'm happy to. And he's like, okay, never mind. But he reached out to me simply because Somebody else who I haven't talked to for a long time, Rob Nielsen, Kelly, um, who's the son of Giff Nielsen, the former BYU quarterback, right? Awesome guy, used to live in Houston, you know, whatever. I haven't talked to Rob since I was, I don't know, 12, probably like probably 10 or 11 or 12, like when I lived in Houston last. Um, anyway, so Just because I post about it, they know, and then business comes my way. So guys, social media is the biggest free market out there. You can post every day. You can post 10 times a day. Now, there are good ways to do it. Let's talk about that for a minute, right? And then let's talk about how to automate it. One thing that you need to do— I personally believe that your, your personal brand is the most valuable asset you have in this world., right? Because you might change jobs, you might move from a company to another company. You know, whatever you do might change 5 times, 10 times throughout your life. Maybe you do the same thing your whole life and that's awesome, right? But the reality is your personal brand follows you everywhere, who you are, what you're like, what you're about. And people want to engage with people. They want to have relationships with people. And so if they see something that you offer, like, hey, I didn't know that Kelly 'You know, Kelly Ruff was with Wally Cases. I had no idea, man. I love those things.' And all of a sudden you start getting all these customers and people talking about it. 'How did you do this? And how do you do that? And hey, could you help us with our company? We, you know, we work on this. Could you do some consulting?' You know, who knows, right? Um, there's, there's opportunities that come just by building your personal brand and talking about it. How many times should you post per day? So there's another Gary Vee book, and, and I'm sorry I'm bringing a bunch of Gary Vee stuff right now, but he's good at social. He's probably the best. I don't think there's anyone out there that can that can out-strategize Gary Vee on social. But he has— he had another book called— oh my gosh, what's it called? I'm going to remember it in a second. Oh my gosh, what is this book called? Gary Vee books. It's going to come like right away here. I'm going to see it and then I'll be like, okay, jab, jab, jab. Gosh. Jab, jab, jab, right hook, right? My brain could not pull the word jab out of it, right? I could picture it. Jab, jab, jab, right hook. Okay. For you, you, you can ask for things on social media as much as you want, but the effective way to do it, especially if you're on something, let's talk about LinkedIn for a minute. Jab means you're giving value for free, real value. Right? Give an opinion on something that happened in the news. Share something that you learned. You know, show a new tool that you found that's helping you. Jab, jab, jab. Hey, if you guys want to learn more about AI, I teach classes on it. Boom. Jab, jab, jab. Right hook. Jab, jab, jab. Right hook. 3 to 1. That's his ratio. Give value, give value, give value. Let people know what you're about. And then maybe ask for something. If you're just right hook, right hook, right hook, right hook. You know, you're going to wear out your opponent, you know, not that they're opponents, right? But you're going to wear out, you're going to wear out your audience and they're going to say, okay, well, this guy just only wants me to join his course, right? But hey, I followed him. Oh, that was a really good idea. That was really good tip. That was really good thing, right? There's an awesome guy joining the course next week, Travis Chambers. Anybody know Travis or know who he is? Yeah, he's a super, super awesome guy. I've known him for, I don't know, probably close to a decade, probably 9 years. I met him kind of right at the beginning of of my last startup, Seek, about 2016, 2017. So known him for a long time. Really, really awesome guy. He's joining the course, this course next week. And the way that I got him to join, right, was just commenting on a lot of his stuff, right? He's been kind of getting into AI a little bit, trying to figure it out. I was like, hey, that's really cool. And I never ever asked him to join my course, not once. But I go and I comment on his posts that are related to AI, or he says something. He's like, man, I've been trying to do this. It's taking me forever. It's like, hey, have you tried this tool? Oh no, I haven't. That's crazy. Hey, I've been asking, talking to AI about this. I can't figure it out. Hey, have you tried this prompt? Boom. So I give value, give value, give value, give value, give value, and then they come, right? So LinkedIn, the best time to post is 6:45 AM Utah time, Mountain Time. You want the most views? 6:45 AM on LinkedIn. You want to do a second post in the day? 12:45. Okay? End of lunch. People have, you know, they've eaten. They're about to get back to work. They're kind of sitting down. They're going to browse for a second, maybe do a quick bathroom break, whatever it is. 6:45, 12:45. Don't post more than 2 times a day on LinkedIn or else the algorithms will push you down. If you want to grow a lot on any platform, you must post every day. You cannot skip a day. If you're going to the Grand Canyon for 2 weeks and you're not going to have cell phone access, You must schedule out 2 weeks of posts before you go. Okay. Now, if you don't want to become an influencer, you don't want to use social media as a major tool to help you find clients, that's fine. You don't have to do this. If you want to grow, if you miss a day, your reach will go from here, it'll drop, and then you have to earn it back after you miss a day.
They are cumulative. What's your take on personal accounts posting like that versus actually creating a brand account and doing things like that, like less effective, more effective.
So on, on both Facebook and on Facebook and Instagram and, and LinkedIn, brand accounts are almost useless. LinkedIn is trying, they've actually done a little bit of a revival with the brand account, and I'm going to start posting more with it because of some of the changes they've made. Like they're actively trying to boost them just a little bit more to give companies a voice. And that makes sense for LinkedIn. But The reality is this, all of these people that I'm talking about, Alex Hormozi, Gary Vee, you know, whatever, anybody, Donald Trump, whether you like him or not, these people are people, right? And people want to connect with people. They don't want to connect with brands, right? You might follow the brand because you want to know about their latest product release, but you're not going to comment on their posts really. You kind of just want to see the latest company news. And that's about all the reason that you're doing it. You want to follow people and those people have their own messages and their own companies and their own things. But for most of those people, you could, you know, for individuals that you follow, you could say, oh yeah, I know what their company is. You just do 'cause they talk about it. It's not the only thing they talk about. Now on social media, on Facebook, sorry, on, you know, not LinkedIn, if I bounce back over to Facebook and Instagram, which are very similar, Well, now they're a little bit different. I'll cover them one at a time. Facebook, you can post 8 times a day. You can post a bunch, almost as much as you want. I do recommend being more varied in your posts on Facebook. Throw your personal life in, throw your kid's recital in, throw whatever it is, your reaction to this, to that news article, whatever. By the way, if you ever want to share an external link on any, on Facebook, or we'll say on Facebook and LinkedIn, Instagram's a little bit different because you can't put links in the comments and it's kind of annoying. But, um, Facebook and LinkedIn will, um, demote your post. They will not promote your post if you put a link in the post. You'll get no views on it, and you're just like, I, I built this awesome thing, I wrote this amazing message, and one like after 2 days. What the heck? Just failed completely. Put it in the first comment. That does two things. Number one, it starts the commenting. You can actually comment on your own post on LinkedIn, and LinkedIn will promote it more and say, hey, this post is getting activity. I'll see a lot of people posting a link, and then they'll post a question, and they'll post this. You'll see me post questions on my own post. I'll like it. I'll like my own post, and then I will comment on my own post almost immediately after doing it. And I know that feels weird, but the only reason I'm doing it and why everybody else that's out there trying to grow this does it is because LinkedIn takes that as quick, fast interaction. The best thing you can do, you do get a boost from your own like, you get a better boost from a third-party like, but you can, if you want something to go viral, you have to pre-plan it. And I'm going to show you guys a ChatGPT. In fact, we'll do it right now. I'll share an entire plan that I did around a post. General AI proficiency. Let's go here. Do you do viral LinkedIn post idea? I don't think this is it. I don't think this is it, but it might be. This is not it. No, there's another one. There's another one here. Social media post. Maybe that, maybe that was it. No, I swear there was something else. That's where there was another one here. Let's see if this is it. The bottom line is, guys, LinkedIn can— or sorry, ChatGPT can help you strategize. Um, yeah, this is, this is not it. I'm gonna find it. It can help you strategize. And so what I wanted to do is I wanted to Um, I wanted to build a, a post. One of the things that does really well is, um, carousels. Carousels work really well on Facebook, Instagram, and LinkedIn. They especially work well on, on Instagram and LinkedIn. Carousels is when you see multiple pictures in a row. Lots of times it's like a guide of how to do something. Ah man, I need to find this. I need to find where this was. It's this one right here. Gosh, no, it's not. No, it's not. Yeah, sometimes I like what they, what they give, and sometimes I don't, you know, but I'll start, I'll start some, I'll start some things here. I want to really find this. It was really, really cool. What I will go over is this. I'm going to show this part here because this is the next part we're going to do is the social media stuff. But what I did on LinkedIn, I don't know where it is. Maybe I did it outside of this project, but I basically just said, hey, I want to build a post that's going to go viral. And then I asked it, I said, hey, why is this going to go viral? Tell me why. And it said, okay, yeah, this. I mean, let's actually tweak it a little bit more. And hey, what would the best people on this say on this? And how would we tweak this? And then it came up with a guide about how to, how to, you know, follow up with everything. But here I decided to create a bunch of— so as part of building my business, right, I said, hey, in my mind, I was like, okay, as a user, a complete company has a website that has their product. Everything on the website works. That's table stakes. You got to have that. But then a good one will have social profiles, right? I want to see some social proof or at least some posts and see that they're active and see that they have just kind of this complete this complete picture. And not only that, Google will put together your kind of little growing spider map of connections to different things, right? And so, you've got Facebook and Instagram and X and LinkedIn are kind of the main ones that most people have. Some people add, you know, a Pinterest for, you know, if you're the right type of business for that and other things. But I went out and I created all those. And so, to create all those, I needed a logo, I needed a description,, you know, a headline, whatever I needed. I needed, even needed a phone number, right? So I set up a phone number, a Google Voice phone number for that. And then I had to create a bunch of posts. I had to create a bunch of content, right? And so I said, okay, hey, make 10 posts, social media, to talk about the power of what GenAI is doing. This was all in my first 3 days. Like, this was one of my, you know, this is for months ago when I first started. So I created these 10 posts and that was great. Okay, then I took all these posts. I said, all right, hey, I'm going to generate some, some images. I went in, did the images. You know, I did not like these. I didn't actually post any of these. I said, okay, great. Let's make it more accessible. Let's add some girls. There's no, it's all dudes in these posts. So it adds some more people here. Still hated all these. So I decided to go over to, I used Canva and I used Midjourney to create images and to, and to pull images out. But then I took the content from these things. I, you know, I created a carousel post as well, right? Like, hey, here's the, Here's the, the AI skills crisis, right? 92% of businesses are investing in AI, blah, blah, blah, blah, blah, right? So we built all these slides and then I just took it over to Canva, right? And some of you— has anyone here not used Canva before? Canva's pretty well known out there these days. And so, but you can see, let's see, let's go to projects. Let's see, see all. Yeah, here's, here's one, just random one, right? But the future is bright for those who are ready, right? You have what it takes to thrive in an AI-powered world. And this was just a video, right? And so all of this content was written by ChatGPT, um, inside of here. It was one of these, and, and then, you know, we just kind of made a few adjustments to them until I liked it. And so my whole idea for marketing this was to run Facebook ads, right? So I actually set up some Facebook ads to, to use all this content. I built a bunch of stuff. How many people here have never run a, a campaign in Meta? Facebook, Instagram? Has everybody here done that? I would assume Wally Cases has done that, right? So there's a couple people that haven't, and that's fine. Um, let me click in here. And so we need this verification thing. Let's see if I can get into my— okay, we're gonna go back. Back, back, back, back, back. Just get me back to my Ads Manager campaign. And let's see, new leads campaign. Is that it? I don't actually know if this is the right one.
Well, while you're doing that, one other question about Canva. Like, have you, have you had any success in designing things in Canva and then bringing it into Replit to like have them incorporate those things? Or is it—
Oh yeah. Okay. Okay. Heck yeah, yeah, you, you, that is exactly what you want to do. Um, have the other systems, you know, whatever system you can use to, to build the best looking thing, then you just drag that into Replit and say, hey, you know, this is my new image for this, this is my new hero image, this is my new whatever, right? You can even do full-on designs, right? Let me show you something. Um, I'll take a quick break from this. I'll open up Echo's Echosapp.com. This was another thing that I built inside of, inside of Replit. Where is this? Figma. Yeah, yeah, yeah. This is cool. This is cool. We'll open Echosapp right here. So Echosapp is something I've been working on for a long time. I love to travel and I wanted to create something that, I don't know, password. Is that my password? This thing is actually live, but I haven't promoted it to anybody yet. But I built this. I built this in Replit. It's amazing. It's basically a digital pinboard everywhere I've been in the world. Now, I have not filled it out, right? I just started adding random places, right? I don't even think I've been to Guadalupe. I think I just clicked on our antique. That's Antigua. I have been to the British Virgin Islands, right? But, um, Anegada, right? Beautiful, beautiful, small Island. Um, and I've been to Cabo, right? So I did, I threw a couple places in here, right? But the idea was to create this pinboard where you can, you know, create echoes or memories, right? And so I can view the echo and I can see the images and videos and things you can add. Whoops. Yeah. So it all, it all works. You can add the memory, image, video, audio, journal, whatever it is. This is actually Yellowstone. So that's not actually Bridal Veil Falls. Um, and yeah, buffaloes are nice and I'm just testing all of my features here and things like that. Can I. Can I like the video? Stuff like that. But I created all this and then I actually had a Fiverr, you know, designer go in and design all this and I have not integrated it yet, right? But I had them go in and build all the buttons, right? And I can grab, you know, in Figma you can grab these individual elements and download them. I'm not signed in so I can't do that right now. But once I'm signed in, I can. And so here's the desktop view. I don't like the map. I don't like the map that they did. In my wife's words, she said it looks like that came out of The Friend. That's fine, but probably not right for this. But yeah, this create new echo, look how beautiful that is compared to add memory. Yeah, I mean, it works and Replit helped me build it. But you can then take this design from here or from Canva or whatever, and you can either bring in the entire thing, like maybe this whole image right here needs to be brought in and that's awesome. Or you can just say, hey, I want you to follow this design exactly, right?
And you can, you can do that. You would, you would add those screenshots to Replit and have it be designed and look that way.
Yeah. Yeah. You just say, hey, here's the design. You can also in Replit, you can also in Replit do this. You can just say, all right, hold on. Let's make sure. Roll back. I'm gonna roll this back, but I'm gonna tell it to do this. Instead of Mark. All right. Higher look of the site to look like— oh, you just give it a website. You say, hey, here's apple.com, follow all the design principles they do. Make it happen, right? And, and so you can either point it at something, you know, that's, that's that way. It will go and it will look at it, we'll figure it out, it'll take its own screenshots, it'll figure out what it's doing, look at how it's, how it's formatted and everything. So we'll come back in a minute and my site's going to look and feel very different. Now it might not change the entire thing. It might take a couple prompts for me to do it. I'm not going to take time to actually make that happen. But I just want to demonstrate that you can give it that kind of a feedback or you can go directly into, you know, an image and you can actually have a graphic designer you know, build out the conversations like, hey, you know, hey, it looks like you've been to Australia. I'm going there. What should I do on there? Right?
You know, the whole idea with, with Echoes is the idea with this, you would send it out. You would just entertain me for a minute. Yeah. So you would grab this and send it— the Fiverr, what you got from Fiverr, the, the, the designer, the designer that built it. You'd grab this, download it, upload it to Replit. It would pick up all these drawings or how it's designed and then reformat the entire website based on how this is structured?
Yeah, it wouldn't be quite that simple, but the way that it works, the way that, you know, if I were to go into, say, GenAI API, right? And, and tell it, hey, you know what? I want to change my core color to blue. Right? It would change that and all of these buttons, all of these highlights, all of these things, like it wouldn't change my logo, but all of these are going off of what are called your primary color, right? It's set in theme that Replit has created. Replit has created actually a theme for this site that is focused on green, right? And then there's a couple accent colors and things like that. But if I were to just say, hey, change the primary color to blue, you know, this hex code, then it would be done. Like the whole site would then look differently. So that's one thing. But as you know, as you know, in a design, you're going to have a lot more than that. You're going to have buttons, you're going to have rounded edges, you know, what's what's the measurement and the, you know, all those angles like that and what are the fonts and what are the different buttons. And so it would take a little bit of work. You would probably go in and say, okay, I want my home button to be this logo. I want explore to be this logo, chat to be this logo, profile to be this logo. And you could upload all those in one, you know, in one thing, but you would tell it very clearly, here's what I want. So you wouldn't just take like a screenshot of this and just be like, hey, make all this work. You know, you would upload those elements individually and say, hey, I'm uploading this as the, as the new thing and this Echo's orange, right? Oh man, I love this. Echoes. Whoa, is that like a texture there? No, I think that's just a grid. That looks like a texture. But anyway, yeah, I would upload this. Hey, I want— this is my new symbol, right? And I would download this. This is my check your email thing. Here's how I want codes to look. Here's, you know, the colors and all the fonts. And this green is my secondary, right? So you would have to tell it one step at a time, just like you were telling your developer kind of, right? Hey, here's all the different things. You have to tell it and give it everything. And it might take you a few hours, but at some point I will take Echoes to the next level, right? I've already, you know, uploaded my nice logo. This logo is awesome. It's actually a dolphin. It's an abstract dolphin, right? For echolocation, kind of an echo. So dolphin's kind of my, my thing anyway. So I've got some fun animations around that. And I spent, I spent about $200 on Fiverr, by the way, guys, to get this, to get this whole thing. Right. Like upload a file. You what? There'd be no way to like upload this file to Replit. You'd do it piecemeal by piecemeal. Is that what you're saying? I think so. Um, I haven't really tried. Let's do something fun. We'll do a fun live experiment.
Well, I, I had an interesting experience yesterday. You know, I uploaded a logo to try to replace some text on a site and it it hallucinated a similar logo with fake words. That's one of the reasons I was asking is I tried to say do that, but again, it may just be a limitation of where it is.
[Speaker] You have to be very specific. You have to say, don't make a new file, use this file. You can do that and you can get it to work exactly how you want. It's not really that hard. But let's try something here. This is the Echoes app. I actually haven't worked on the Echoes app for quite a bit. I have to be very specific. You have to say, don't make a new file, use this file. You can do that and you can get it to work exactly how you want. It's not really that hard. But let's try something here. This is the Echoes app. I actually haven't worked on the Echoes app for quite a bit. I actually bought my own account. Yeah, 3 months ago was the last time I deployed. I bought my own account for my— I actually started building this like this was going to be my business, and I've been working on it for, for a bit, right? 4 months ago I started this one. Yeah, yeah. Anyway, I was, I was really excited to get this up and running. I was going to try to go all in on it, and I probably spent a total of, I don't know, $1,000 on different things and setup. I have like email accounts and all this stuff to build the business out. And, um, but let's try, let's try something fun here. And by the way, you won't see in, in this, you won't see any, uh Oh, maybe I do have a README. Oh, I'm smart. That's good. But I have the README and the progress. I don't, I didn't divide it up into two different things. That's pretty cool. I didn't realize I did that for that one. That's pretty cool. Let's try a new chat and let's say, please update the entire app based on the, the designs and elements. You can find in this Figma. No, no. We're gonna refresh this. I need to be able to roll this back. And if I'm in a new chat, I can't roll it back in the same way. But I can roll back to— to right there. Perfect. All right. Please redesign the entire app based on the elements and designs created for this app in Figma. I'm curious. I'm curious what will happen here. It's either gonna dramatically fail or be so awesome, and we're gonna discover something new together. We won't sit here and watch it because it's gonna take a minute. I'm just curious what it's gonna say. I wanna see what its first response is, and then we won't sit here and watch it work. Um, let's go to preview. It's already pretty clean. It's already pretty nice. Pretty nice app. I worked on it quite a bit. Um, all right. It's just gonna search. See, I just don't know if it can extract out of that Figma file, all of the, all of the elements on its own and understand exactly what it's doing. My gut tells me that, that you would have to download everything. Now you might be able to download everything. And just label it quickly, label it properly, like put it in a folder and on your computer and then just say, okay, this is the home button. This is this button. This is this button. And just label it properly and then tell, and then upload the whole folder in and say, okay, I'm uploading all of these things. They're all properly labeled. I want you to install them in all the relevant places, right? This is the button style. This is the color. This is the whatever, right? And so you could probably do that. I need to understand about Echo-related components and views since they appear to be essential to the app. Current layout memory components since those are central. Yeah. So anyway, we'll see what that does. We'll see what that does. But, um, but I, but yeah, the point is you can, oh, you know what? I wonder if I broke my, uh, I think, yeah, it didn't change the colors to white, change color scheme to match red, blue, and black to match Cinemark. Well, that is actually true. Um, but I, but yeah, the point is you can, oh, you know what? I wonder if I broke my, uh, I think, yeah, it didn't change the colors to white. Change color scheme to match red, blue, and black to match Cinemark. Well, that is actually true. Um, yeah, it got rid of— it messed up a little bit of formatting here. Yeah, it got rid of— it messed up a little bit of formatting here. Anyway, I'm going to undo that thing, but you can, you can do that. I've, I've done it quite a bit. Um, please change the entire look, rollback. Okay. Anyway, I'm gonna undo that thing, but you can, you can do that. I've, I've done it quite a bit. Um, please change the entire look, rollback. Okay. You do something important there. I didn't start a new chat because once you start a new chat, you cannot roll back to a previous chat. You cannot roll back to a previous state. Version control is something you got to really think about. You don't want to mess things up. What I've done is, well, what you can do is you can set up GitHub. Well, this is part of what we got to talk about today. Anybody not know what GitHub is? There's probably a couple of people, but GitHub basically is a repository. Place where your code sits, right? And you can— it's, it's free actually, right? Your pricing that you're going to be using, right, is going to be at this, at this level. Unlimited public and private repositories. It basically stores your code, and code is just text, right? So it's not expensive for them to store it. And then even if you do upgrade to some of the paid things, like if you were really getting into developing— Kelly, this might be something for you, Kelly with a Y— if you're building apps for other people, you may need to have GitHub and you're paying $4 a month and you're, you know, you're storing different versions of different projects and you have all these different things. But what GitHub does, guys, is it allows you to connect to all— so GitHub is like the place to store code. Like everybody, every development team in the world has a GitHub account, right? Or, or a competitor. There's a couple, there's a couple competitors, but GitHub is the biggest one. Um, GitHub Copilot is actually an AI that can help you code, that can help you do some amazing things there. But it's not anywhere close to Replit, can't do anything close to it. But from GitHub, you can then connect to other systems that GitHub connects to, and that then enables Replit to do all kinds of crazy things, right? You build something in Replit, you connect to GitHub, you push all the, all the code up to GitHub, and then you go somewhere to like augment code. Augment Code just raised $220 million. They're a San Francisco-based startup, you know, growing really fast, have tons of huge amazing clients. You can see Webflow, GoFundMe, Lemonade, Lenny. Like, these are big, big companies. And that was struggling for a second, like jumpy. And basically what Augment Code does is it hardens your code and improves the code structure and improves everything so that it's all more efficient and better and smarter and more secure. And that was struggling for a Sorry, I'm like jumpy. Basically what Augment Code does is it hardens your code and improves the code structure. It's used by huge things. It's very good at coding. It's one of the best out there. It actually uses the same model as Replit in terms of the AI behind it. It's using Claude 3.7 Sonnet from Anthropic. It's using the same model. But Augment Code does not connect to Replit., right? And so, but it does connect to GitHub, right? So you connect from, you go from, from Replit into GitHub into, into Augment Code and then back, right? You can push back into GitHub and then you can pull that back into Replit and update the files and update what you're doing and, and, you know, improve that. So you can have a really cool workflow that gets really, really amazing verified code. So, and, you know, if for some reason you don't trust Replit, I personally trust Replit because it's the same model. Now, can Augment Code— could Augment Code improve my GenAI code? Absolutely, I believe so. But I just don't need to right now. It works. It works for everything that I need. It can do what I need it to do. It can deliver. It's delivering for companies that are using it, for people that are using it. It's doing everything I need. That's completely right, and you have to just go do it. The people that can get on social media and talk about what you do like so much that you almost feel uncomfortable. You should feel uncomfortable about it, right? You should talk about it so much that it would be impossible for you to fail, right? The reality is all of you are theoretically building things that you believe in, that you like, that you enjoy, right? You're all doing things that where you're like, hey, I have a problem. I think I can solve this problem. So tell people about it, right? I've had people say, I don't want to post on Facebook because because it's, you know, it's, that's where I post my hobbies. It's not my professional network. And, you know, it's not, that's not part of who I am. And I'm like, and my response to that is, part of who you are isn't making money? Like, you don't want people to know that you make money or that you know things about some industry? Like, it is part of who you are. For most of us, our job is at least 8 hours of every day, if not way more than that, right? It is who you are. It is part of who you are. Even if that thing might change, you might change jobs. Hey, I'm now doing this, right? But I can't tell you how many times I've talked about my piano or my whatever. And, you know, I'll talk about piano on LinkedIn, I'll talk about work and AI on Facebook, I'll talk about this. But if I run into anybody that I know on any of these platforms in real life, or I've only known them, you know, digitally, they know who I am. They know that I love to kayak. They know that I love to play the piano. They know that I live on a farm. They know that I'm a member of The Church of Jesus Christ of Latter-day Saints. They know that I, you know, talk about AI. They know that I talk about AR. I'm stuck in these two, you know, two-letter industries. AR and AI has been my life for the last 10 years. But, and I think that's great, right? They just know who I am. It's because they know who I am when they come up, you know, I had somebody yesterday message me and say, hey, I had somebody, you know, recommend you to me and I've never heard of this person that reached out to me, right? They just say, hey, I had somebody recommend me. I need to build this app, you know, will you sign an NDA and, you know, look at it? And I was like, no, I won't sign an NDA, but, you know, if you want me to look at it, I'm happy to. And he's like, okay. Never mind. But, but he reached out to me simply because somebody else who I haven't talked to for a long time, Rob Nielsen, Kelly, who's the son of Giff Nielsen, the former BYU quarterback. Right. Awesome guy. Used to live in Houston, you know, whatever. I haven't talked to Rob since I was, I don't know, 12, probably like probably 10 or 11 or 12, like when I lived in Houston last. Um, anyway, so just because I post about it, they know, and then business comes my way. So guys, social media is the biggest free market out there. You can post every day, you can post 10 times a day. Now there are good ways to do it, and let's talk about that for a minute, right? And then let's talk about how to automate it. One thing that you need to do— I, I, I, I personally believe that your, your personal brand is the most valuable asset you have. In this world, right? Because you might change jobs, you might move from a company to another company. You know, whatever you do might change 5 times, 10 times throughout your life. Maybe you do the same thing your whole life and that's awesome, right? But the reality is your personal brand follows you everywhere, who you are, what you're like, what you're about. And people want to engage with people. They want to have relationships with people. And so, if they see something that you offer, like, hey, I didn't know that Kelly, you know, Kelly Ruff was with Wally Cases. I had no idea, man. I love those things. And all of a sudden you start getting all these customers and people talking about how did you do this and how do you do that? And hey, could you help us with our company? We, you know, we work on this. Could you do some consulting? You know, who knows, right? There's, there's opportunities that come just by building your personal brand and talking about it. How many times should you post per day? So there's another Gary Vee book, and I'm sorry, I'm bringing a bunch of Gary Vee stuff right now, but he's good at social. He's probably the best. I don't think there's anyone out there that can, that can out-strategize Gary Vee on social. But he has— he had another book called— oh my gosh, what's it called? I'm going to remember it in a second. Oh my gosh, what is this book called? Gary V. Books. It's gonna come like, right away here. I'm gonna see it and I'm be like, okay. Jab, jab, jab, Gosh. Jab, jab, jab, right hook, right? My brain could not pull the word jab out of it, right? I could picture it. Jab, jab, jab, right hook. Okay, forever. You can ask for things on social media as much as you want, but the effective way to do it, especially if you're on something. Let's talk about LinkedIn for a minute. Jab means you're giving value for free. Real value, right? Give an opinion on something that happened in the news. Share something that you learned. You know, show a new tool that you found that's helping you. Jab, jab, jab. Hey, if you guys want to learn more about AI, I teach classes on it. Boom. Jab, jab, jab. Right hook. Jab, jab, jab. Right hook. 3 to 1. That's his, that's his ratio. Give value, give value, give value. Let people know what you're about. And then, and then maybe ask for something. If you're just right hook, right hook, right hook, right hook, you know, you're going to wear out your opponent. You know, not that they're opponents, right? But you're going to wear out, you're going to wear out your audience and they're going to say, okay, well, this guy just only wants me to join his course, right? But hey, I followed him. Oh, that was a really good idea. That was a really good tip. That was a really good thing, right? There's an awesome guy joining the course next week, Travis Chambers. Anybody know Travis? Or know who he is. Yeah, he's a super, super awesome guy. I've known him for, I don't know, probably close to a decade, probably 9 years. I met him kind of right at the beginning of my last startup, Seek, about 2016, 2017. So known him for a long time. Really, really awesome guy. He's joining the course, this course next week. And the way that I got him to join, right, was just commenting on a lot of the stuff, right? He's been kind of getting into AI a little bit, trying to figure it out. I was like, hey, that's really cool. And I never ever asked him to join my course, not once. But I go and I comment on his posts that are related to AI, or he says something. He's like, man, I've been trying to do this and it's taken me forever. Right? It's like, hey, have you tried this tool? Oh no, I haven't. That's crazy. Hey, I've been asking, talking to AI about this. Can't figure it out. Hey, have you tried this prompt? Boom. So I give value, give value, give value, give value, give value, and, and then they come. Right? So LinkedIn, the best time to post is 6:45 AM Utah time, Mountain Time. You want the most views? 6:45 AM on LinkedIn. You want to do a second post in the day? 12:45. Okay, end of lunch, people have, you know, they've eaten, they're about to get back to work, they're kind of sitting down, they're going to browse for a second, maybe do a quick bathroom break, whatever it is. 6:45, 12:45. Don't post more than 2 times a day on LinkedIn or else the algorithms will push you down. If you want to grow a lot, on any platform, you must post every day. You cannot skip a day. If you're going to the Grand Canyon for 2 weeks and you're not going to have cell phone access, you must schedule out 2 weeks of posts before you go. Okay? Now, if you don't want to become an influencer or you don't want to use social media as a major tool to help you find clients, that's fine. You don't have to do this. If you want to grow, if you miss a day, your reach will go from here, it'll drop, and then you have to earn it back after you miss a day.
They aren't punitive. What's your take on personal accounts posting like that versus actually creating a brand account and, you know, doing things like that?
Like, less effective, more effective? So on, on both Facebook and on, uh, well, Facebook and Instagram and, and, um, LinkedIn, brand accounts are almost useless. LinkedIn is trying. They've actually done a little bit of a revival with the brand account. And I'm going to start posting more with it because of some of the changes they've made. Like they're actively trying to boost them just a little bit more to give companies a voice. And that makes sense for LinkedIn. But the reality is this, all of these people that I'm talking about, Alex Hormozi, Gary Vee, you know, whatever, anybody, Donald Trump, whether you like him or not, these people are people, right? And people want to connect with people. They don't want to connect with brands, right? You might follow the brand because you want to know about their latest product release. But you're not going to comment on their posts really. You kind of just want to see the latest company news. And that's about all the reason that you're doing it. You want to follow people and those people have their own messages and their own companies and their own things. But, but for most of those people, you could, you know, for individuals that you follow, you could say, oh yeah, I know what their company is. You just do because they talk about it. It's not the only thing they talk about. Now on social media, on Facebook, sorry, on, you know, not LinkedIn. If I bounce back over to Facebook and Instagram, which are very similar, Well, now they're a little bit different. I'll cover them one at a time. Facebook, you can post 8 times a day. You can post a bunch, almost as much as you want. I do recommend being more varied in your posts on Facebook. Throw your personal life in, throw your kid's recital in, throw whatever it is, your, your reaction to this, to that news article, whatever. By the way, if you ever want to share an external link on any, on Facebook, or we'll say on Facebook and LinkedIn, Instagram's a little bit different. Because you can't put links in the comments and it's just kind of annoying. But, um, Facebook and LinkedIn will, um, demote your post. They will not promote your post if you put a link in the post. You'll get no views on it and you're just like, I, I built this awesome thing, I wrote this amazing message, and one like after 2 days. What the heck? Just failed completely. Put it in the first comment. That does two things. Number one, it starts the commenting. You can actually comment on your own post on LinkedIn, and LinkedIn will promote it more and say, hey, this post is getting activity. I'll see a lot of people posting a link, and then they'll post a question, and they'll post this. You'll see me post questions on my own post. I'll like it. I'll like my own post, and then I will comment on my own post almost immediately after doing it. And I know that feels weird, but the only reason I'm doing it and why everybody else that's out there trying to grow this does it is because LinkedIn takes that as quick, fast interaction. The best thing you can do, you do get a boost from your own like, you get a better boost from a third-party like. But you can, if you want something to go viral, you have to pre-plan it. And I'm going to show you guys a ChatGPT. In fact, we'll do it right now. I'll share a an entire plan that I did around a post. General AI proficiency. Let's go here. Do, do, do viral LinkedIn post idea. I don't think this is it. I don't think this is it, but it might be. This is not it. Nope, there's another one. There's another one here. Social media post. Maybe that, maybe that was it. No, I swear there was something else. That's where there is another one here. Let's see if this is it. The bottom line is, guys, LinkedIn can— or sorry, ChatGPT can help you strategize. Um, yeah, this is, this is not it. I'm gonna find it. It can help you strategize. And so what I wanted to do is I wanted to Um, I wanted to build a, a post. One of the things that does really well is, um, carousels. Carousels work really well on Facebook, Instagram, and LinkedIn. They especially work well on, on Instagram and LinkedIn. Carousels is when you see multiple pictures in a row. Lots of times it's like a guide of how to do something. Ah man, I need to find this. I need to find where this was. It's this one right here. Gosh, no, it's not. No, it's not. Yeah, sometimes I, I like what they, what they give, um, and sometimes I don't, you know. I'll— but, but I'll start, I'll start some, I'll start some things here. Man, I want to really find this. It was really, really cool. What I will go over is this. I'm gonna show this part here because this is the next part we're gonna do is the social media stuff. So, but, but what I did on LinkedIn, I don't, I don't know where it is. Maybe I did it outside of this project, but I basically just said, hey, I need to build a, I wanna build a post that's gonna go viral. And then I asked it, I said, hey, why is this gonna go viral? Right? Tell me why. Right? And it said, okay, yeah, this, I mean, let's actually tweak it a little bit more. And hey, what would the what would the best people on this say on this and how would we tweak this? And then it came up with a guide about how to follow up with everything. But here I decided to create a bunch of— so as part of building my business, right, I said, hey, in my mind, I was like, okay, as a user, a complete company has a website that has their product. Everything on the website works. That's table stakes. You got to have that. But then a good one will have social profiles, right? I want to see some social proof or at least some posts and see that they're active and see that they have just kind of this complete, this complete picture. And not only that, Google will put together your kind of little growing spider map of connections to different things, right? And so you've got, you've got Facebook and Instagram and X and LinkedIn are kind of the main ones that, that most people have. Some people add, you know, a Pinterest for, you know, if you're the right type of business for that and other things. But I went out and I created all those. And so to create all those, I needed a logo, I needed a description, you know, a headline, whatever I needed. I even needed a phone number, right? So I set up a phone number, a Google Voice phone number for that. And then I had to create a bunch of posts. I had to create a bunch of content, right? And so I said, okay, hey, make 10 posts, social media, talk about the power of what GenAI is doing. This was all in my first 3 days. Like, this was one of my, you know, this is for months ago when I first started. So I created these 10 posts and that was great. Okay. Then I took all these posts. I said, all right, hey, I'm going to generate some, some images. I went in, did the images. You know, I did not like these. I didn't actually post any of these. I said, okay, great. Let's make it more accessible. Let's add some girls. There's no, it's all dudes in these posts. So it adds some more people here. Still hated all these. So I decided to go over to, I used Canva and I used Midjourney to create images and to, and to pull images out. But then I took the content from these things and I, you know, I created a carousel post as well, right? Like, hey, here's the, here's the, the AI skills crisis, right? 92% of businesses are investing in AI, blah, blah, blah, blah, blah, right? So we built all these slides and then I just took it over to Canva, right? And some of you, has anyone here not used Canva before? Canva's pretty well known out there these days. And so, but you can see Let's see, let's go to projects. Let's see, see all. Yeah, here's, here's one, just random one, right? But the future is bright for those who are ready, right? You have what it takes to thrive in an AI-powered world. This was just a video, right? And so all of this content was written by ChatGPT inside of here. It was one of these. And, and then, you know, we just kind of made a few adjustments to them until I liked it. And so my whole idea for marketing this was to run Facebook ads, right? And so I actually set up some Facebook ads to, to use all this content. I built a bunch of stuff. How many people here have never run a campaign in Meta? Facebook, Instagram? Has everybody here done that? I would assume Wally Cases has done that, right? So there's a couple people that haven't, and that's fine. Let me click in here and So we need this verification thing. Let's see if I can get into my— okay, we're gonna go back, back, back, back, back, back. Just get me back to my Ads Manager campaign. And let's see, New Leads campaign. Is that it?
I don't actually know if this is the right one. Well, while you're doing that, one other question about Canva. Like, have you, have you had any success in designing things in Canva and then bringing it into Replit to like have them incorporate those things, or is it—
oh yeah, okay, okay, heck yeah, yeah, you, you, that is exactly what you want to do. Um, have the other systems, you know, whatever system you can use to, to build the best looking thing, then you just drag that into Replit and say, hey, you know, this is my new image for this, this is my new hero image, this is my new whatever, right? You can even do full-on designs, right? Let me show you something. Um, I'll take a quick break from this. I'll open up Echoes, Echoesapp.com. This was another thing that I built inside of, inside of Replit. Where is this? Figma. Yeah, yeah, yeah. This is cool. This is cool. We'll open Echoes app right here. So Echoes app is something I've been working on for a long time. I love to travel. And I wanted to create something that— password, that my password— this thing is actually live, but I haven't promoted it to anybody yet. But I built this, I built this in Replit. It's amazing. It's basically a digital pinboard everywhere I've been in the world. Now I have not filled it out, right? I just started adding random places, right? I don't even think I've been to Guadalupe. I think I just clicked on our Antigua. That's Antigua. I have been to the British Virgin Islands, right? But, um, Anegada, right? Beautiful. Beautiful small island. Um, and I've been to Cabo, right? So I did, I threw a couple places in here, right? But the idea was to create this pinboard where you can, you know, create echoes or memories, right? And so I can view the echo and I can see the images and videos and things you can add. Whoops. Yeah. So it all, it all works. You can add the memory, image, video, audio, journal, whatever it is. This is actually Yellowstone. So that's not actually Bridal Veil Falls. Um, and yeah, buffaloes are nice and I'm just testing all of my features here and things like that. Can I, Can I like the video, stuff like that? But I created all this and then I actually had a Fiverr, you know, designer go in and design all this and I have not integrated it yet, right? But I had them go in and build all the buttons, right? And I can grab, you know, in Figma you can grab these individual elements and download them. I'm not signed in so I can't do that right now. But once I'm signed in, then I can. And so here's the desktop view. I don't like the map. I don't like the map that they did. In my wife's words, she said it looks like that came out of The Friend. And, you know, that's fine, but probably not right for this. But yeah, this create new echo, look how beautiful that is compared to, you know, add memory, right? Like, yeah, I mean, it works. And, and, you know, Replit helped me build it. But, but you can then take this design, right, from here or from like Canva or whatever, and you can either, you know, bring in the entire thing, like maybe this whole image right here needs to be brought in, and that's awesome. Or you can just say, hey, I want you to follow this design exactly, right?
And you can, you can do that. You would, you would add those screenshots to Replit and have it be designed and look that way.
Yeah. Yeah. You just say, hey, here's the design. You can also in Replit, you can also in Replit do this. You can just say, all right, hold on. Let's make sure. Rollback. I'm gonna roll this back, but I'm gonna tell it to do this. Cinemark. All right. Higher look of the site to look like— oh, you just give it a website. You say, hey, here's apple.com, follow all the design principles they do. Make it happen, right? And, and so you can either point it at something, you know, that's, that's that way. It will go and it will look at it, we'll figure it out, it'll take its own screenshots, it'll figure out what it's doing, look at how it's, how it's formatted and everything. So we'll come back in a minute and my site's going to look and feel very different. Now it might not change the entire thing. It might take a couple prompts for me to do it. I'm not going to take time to actually make that happen. But I just want to demonstrate that you can give it that kind of a feedback or you can go directly into, you know, an image and you can actually have a graphic designer you know, build out the conversations like, hey, you know, hey, it looks like you've been to Australia. I'm going there. What should I do on there? Right?
You know, the whole idea with, with Echoes is the idea with this, you would send it out. You would just entertain me for a minute. Yeah. So you would grab this and send it— the Fiverr, what you got from Fiverr, the, the, the design, the designer that built it. You'd grab this, download it, upload it to Replit. It would pick up all these drawings or how it's designed and then reformat the entire website based on how this is structured?
Yeah, it wouldn't be quite that simple, but the way that it works, the way that, you know, if I were to go into, say, GenAI API, right, and, and tell it, hey, you know what, I want to change my core color to blue, right? It would change that and all of these buttons, all of these highlights, all of these things like it wouldn't change my logo, but all of these are going off of what are called your primary color, right? It's set in theme that Replit has created. Replit has created actually a theme for this site that is focused on green, right? And then there's a couple accent colors and things like that. But if I were to just say, hey, change the primary color to blue, you know, this hex code, then it would be done. Like the whole site would then look differently. So that's one thing. But as you know, as you know, in a design, you're gonna have a lot more than that. You're gonna have buttons, you're gonna have rounded edges, you know, what's the, what's the measurement and the, you know, all those angles like that. And what are the fonts and what are the different buttons? And so it would take a little bit of work. You would probably go in and say, okay, I want my home button to be this logo. I want explore to be this logo, chat to be this logo, profile to be this logo. And you could upload all those in one, you know, in one thing, but you would tell it very clearly, here's what I want. So you wouldn't just take like a screenshot of this and just be like, hey, make all this work. You know, you would upload those elements individually and say, hey, I'm uploading this as the, as the new thing and this Echo's orange, right? Oh man, I love this. Echoes. Whoa, is that like a texture there? No, I think that's just a grid. It looks like a texture. But anyway, yeah, I would upload this. Hey, I want— this is my new symbol, right? And I would download this as my check your email thing. Here's how I want codes to look. Here's, you know, the colors and all the fonts. And this green is my secondary, right? So you would have to tell it one step at a time, just like you were telling your developer, kind of, right? Hey, here's all the different things. You have to tell it and give it everything. And it might take you a few hours, but at some point I will take Echoes to the next level, right? I've already, you know, uploaded my nice logo. This logo is awesome. It's actually a dolphin. It's an abstract dolphin, right? For echolocation, kind of an echo. So dolphin's kind of my, my thing anyway. So I've got some fun animations around that. And I spent, I spent about $200 on Fiverr, by the way, guys, to get this, to get this whole thing. There'd be no way to upload a file. You what? There'd be no way to upload this file to Replit. You'd do it piecemeal by piecemeal. Is that what you're saying? I think so. I haven't really tried. Let's do something fun.
We'll do a fun live experiment. Well, I had an interesting experience yesterday. I uploaded a logo to try to replace some text on a site and it it hallucinated like a similar logo with fake words. That's one of the reasons I was asking is like I tried to say do that, but again, it may just be a limitation of where it is.
But yeah, you have to be very specific. You have to say don't make a new file, use this file. You can do that and you can get it to work exactly how you want. It's not really that hard. But let's try something here. This is the Echoes app. I actually haven't worked on the Echoes app for quite a bit. I actually bought my own account. Yeah, 3 months ago was the last time I deployed. I bought my own account for my— I actually started building this like this was going to be my business. And I've been working on it for a bit, right? 4 months ago I started this one. Yeah. Yeah. Anyway, I was really excited to get this up and running. I was going to try to go all in on it and I probably spent a total of, I don't know, $1,000 or on different things and set up. I have like email accounts and all the stuff to build the business out. And, um, but let's try, let's try something fun here. And by the way, you won't see in, in this, you won't see any, uh, oh, maybe I do have a README. Oh, I'm smart. That's good. But I have the README and the progress. I don't, I didn't divide it up into two different things. That's pretty cool. I didn't realize that I did that for that one. That's pretty cool. Let's try a new chat and let's say, please update the entire app based on the designs and elements you can find in this Figma. No, no, we're gonna refresh this. I need to be able to roll this back. And if I'm in a new chat, I can't roll it back in the same way. But I can roll back to— to right there. Perfect. All right. Please redesign the entire app based on the elements and designs created for this app in Figma. I'm curious. I'm curious what will happen here. It's either gonna dramatically fail or be so awesome and we're going to discover something new together. We won't sit here and watch it because it's going to take a minute. I'm just curious what it's going to say. I want to see what its first response is and then we won't sit here and watch it work. Let's go to preview. It's already pretty clean. It's already pretty nice. Pretty nice. Access the Figma directly. Here is the first element I want you to work on. I want you use this for this design app. I worked on it quite a bit. All right. It's just gonna search. See, I just don't know if it can extract out of that Figma file all of the, all of the elements on its own and understand exactly what it's doing. My gut tells me that, that you would have to download everything. Now you might be able to download everything and just label it quickly, label it properly, like put it in a folder. And online for the, um, what do you call it, new memory creation inside of an Echo. You'll need to title, date your computer, and then just say, okay, this is the home button, this is this button, this is this button, and just label it properly. And then tell— and then upload the whole folder in and say, okay, um, I'm uploading all of these things, they are all properly labeled, I want you to install them in all the relevant places, right? This is the button description. Wait, hold on, what's that last thing? Echo with an existing pin. Yeah, some of the— see, some of the structure is a little bit different. You'll need to modify it slightly to work within our framework, our existing framework. Multiple type and style. This is the color. This is the whatever, right? And so you could probably do that. I need to understand about echo release of media. Et cetera. Do your best. Whoops. Do your best to follow this design. Okay, so we'll, we'll come back in a minute and we'll see if we can change that. Um, we'll show you guys again, just— you probably, you probably remember, but when you create a memory, when you add a memory, it just brings up this. So I'm trying to have it replace this. I'll, I'll actually tell it This— yeah, so it knows. All right, cool. Um, all right, let's go back to the main screen here. So anyway, guys, um, let's jump back into social media here and, and finish this up. So I want to show you guys how I did this. Um, where I have two on here now. Okay. So we'll get back to here. I need to find, I need to find the, uh, let me go back to here.
Nope.
Nope. I think I have to go to components and views since they appear to be essential to the app. Current layout memory components since those are essential. Yeah. So anyway, we'll see what that does. We'll see what that does. But, um, but I, but yeah, the point is you can, oh, you know what? I wonder if I broke my thing. Yeah, it didn't change the colors to white. Change color scheme to match red, blue, and black to match Cinemark. That is actually true. Yeah, it got rid of— it messed up a little bit of formatting here. Close out of it. Anyway, I'm going to undo that thing. But you can do that. I've done it quite a bit. Um, please change the entire look. Rollback. Okay, so rolling back, guys, is critical. You saw me do something important there. I didn't start a new chat because once you start a new chat, you cannot roll back to a previous chat. You cannot roll back to a previous state. Um, and so version control is something you got to really think about and not— you know, you don't want to mess— you don't want to mess things up. What I've done is, well, what you can do is you can set up GitHub. Well, this is part of what we got to talk about today. Anybody not know what GitHub is? There's probably a couple of people, but GitHub basically is a repository, a place where your code sits. It's free actually. Your pricing that you're going to be using is going to be at this at this level, unlimited public and private repositories. It basically stores your code, and code is just text, right? So it's not expensive for them to store it. And then even if you do upgrade to some of the paid things, like if you were really getting into developing, um, Kelly, this might be something for you. Kelly with a Y, if you're building apps for other people, you may need to have GitHub, and you're paying $4 a month, and you're, you know, you're storing different versions of different projects, you have all these different things. But what GitHub does, guys, is it allows you to connect to all— so GitHub is like the place to store code. Like everybody, every development team in the world has a GitHub account, right? Or, or a competitor. There's a couple, there's a couple competitors, but GitHub is the biggest one. GitHub Copilot is actually an AI that can help you code, that can help you do some amazing things there, but it's not anywhere close to Replit. Can't do anything close to it. But from GitHub, you can then connect to other systems. That GitHub connects to, and that then enables Replit to do all kinds of crazy things, right? You build something in Replit, you connect to GitHub, you push all the, all the code up to GitHub, and then you go somewhere to like Augment Code. Augment Code just raised $220 million. There's their San Francisco-based startup, um, you know, growing really fast, have tons of huge amazing clients. And you can see Webflow, GoFundMe, Lemonade, LendIt, like these big, big companies. And that was struggling for a second, like jumpy. Um, and basically what Augment Code does is it hardens your code and improves the code structure and improves everything so that it's all more efficient and better and smarter and more secure. And, you know, it, it's used by, by huge things. It's very, very good at coding. It's one of the best out there. Um, it actually uses the same model as Replit in terms of the AI behind it. It's using Quad 3.7 Sonnet from Anthropic. It's using the same model, okay? But Augment Code does not connect to Replit, right? And so, but it does connect to GitHub, right? So you connect from, you go from, from Replit into GitHub into, um, into Augment Code and then back, right? You can push back into GitHub and then you can pull that back into Replit and update the files and update what you're doing and, and, um, you know, improve that. So you can have a really cool workflow that gets really, really amazing verified code. So, and you know, if for some reason you don't trust Replit, I personally trust Replit because it's the same model. Now, can Augment Code— could Augment Code improve my GenAI code? Absolutely, I believe so. But I just don't need to right now. It works. It works for everything that I need. It can do what I need it to do. It can deliver. It's delivering for companies that are using it, for people that are using it. It's, it's doing everything I need. At some point, I may, I may need to graduate from Replit. I don't know.. But anyway, so I don't have any remote repositories configured for this project cinematic experience, right? But you go into the settings view and you just connect to GitHub. That's it. It's so easy, right? You just do that. And then in order to sync to GitHub, it's actually kind of weird. You actually just talk to the agent. You say, hey, please sync to GitHub. Boop. And it's done, right? And it will just, it'll push it up and it'll say, hey, this has been done. And then you can go into GitHub and you can pull up your project and you see it will look just like this, right? When you pull it up, it'll have all of these files. It'll be just like that. So it's a good way to save it in case for some reason you lose all the stuff. And GitHub also connects to another platform called Cursor. And I want to just bring up Cursor because I think it's worthy of bringing it up. But Cursor allows you to, to edit with code or edit, edit with, you know, plain language in the same way that we are in here. And many people argue that it's more powerful than Replit, and I probably don't super disagree with that, but it is a little bit more complicated, right? You'll have to know a little bit more about what you're doing, and you can still get through it. Like, if you set up a workflow where you said, okay, I'm gonna start in Replit, I'm gonna build out all this thing, and then I'm gonna push it over to GitHub, and I'm gonna connect it to Cursor, Then I'm going to use ChatGPT as my coding assistant. It's going to tell me everything to do. And so you're here, you're trying this. Hey, I'm trying to do this. This is the code. Boom. ChatGPT could help you work through that. And Cursor can help you work through a lot of it, right? But if you're like, I don't know exactly what to tell Cursor here, what to do here, can you walk me through it one step at a time? It would do it. It would take you through it. So cursor.com is good. Another one you can try is Lovable, and another one you can try is Bolt, right? And I talked about those yesterday, but Cursor. And Augment Code are probably two that you should know about. And if you want to, you know, dive deeper in here, then go for it. But GitHub is almost a must. I mean, I have— I do have a free account. I just haven't connected it up to, you know, all of my projects. I'm curious what's happening over here in this Replit. So I want to see what it's— what it's doing here. Okay, I understand. Let me check. Let me check. This is the logo featuring a stylized letter. Check. I've been analyzing. Cannot directly access the Figma link due to security restrictions. I'll need your help. Would you be able to share some specific design requirements or screenshots from the Figma? So it can't look at even a public link of Figma. Maybe, maybe it's possible that this could be, you could, you could, you know, and maybe you have to sign up. Maybe you could make it. I don't know. I think this is a public link because obviously I'm not logged in. And so, yeah, I'm not sure, I'm not sure why it can't see that. I'm also not a Figma expert. It's also possible that I could download, you know, an export from Figma that allows me to just say, hey, download every component individually. I bet you there's a batch download function in Figma that would allow me to actually do that. So, yeah, let's, let's just try logging in. I'm going to just look for that really quick. I think it's I wanted to see if there's an obvious way to do that now that we're logged in. So now that we're logged in, guys, I, I do have the ability. Okay, I don't want to look at this right now, but now I have the ability to like zoom in on these things and click on individual elements. And, you know, I've got different components here and things that I can click and download. And I don't know what request access means. Locked team, view only, back to design mode. Maybe I have to log in with a different account. Maybe I have to log in with the account that I use to, to purchase this from, from Fiverr. So it would be my, my personal account. So I can look at that later. I won't do it anymore right now. But guys, bottom line is you can do screenshots or you can probably bulk download, but you'd have to, you'd have to label it. So it's not going to just be automatic, right? You can't just say, hey, you built this, right? Let's try something for fun really quick. I'm just going to give it this prompt and then we'll go back to doing something else. I bet this is going to work. Okay. Whoops. Wow. Okay. Since you can't access the Figma directly, Here is the first element I want you to work on. I want you to use this for this design, or the— what do you call it— new memory creation inside of an echo. You'll need to title, date, description. Wait, hold on, what's that last thing? Echo with an existing pin. Yeah, some of the— see, some of the structure is a little bit different. You'll need to modify it slightly to work within our framework, our existing framework, multiple types of media, etc. Do your best, whoops, do your best to follow this design. Okay, so we'll come back in a minute and we'll see if we can change that. I'll show you guys again, just you probably, you probably remember, but when you create a memory, when you add a memory, it just brings up this. So I'm trying to have it replace this. I'll, I'll actually tell it this. Yeah, so it knows. All right, cool. Um, all right, let's go back to the main screen here. So anyway, guys, um, Let's jump back into social media here and, and finish this up. So I want to show you guys how I did this, um, where I have two on here now. Okay, so we'll get back to here. I need to find, I need to find the ads. Let me go back to here. Nope, nope, I think I have to close out of it. Awareness campaign. This one. Yeah, this is it. Okay, so this was the ad that I created, and Facebook and Meta use, use AI now in, in a few ways, and they use a lot of unbelievable, you know, tools to make this happen. And, and with a lot of the improvements they're making, they're even kind of slowly removing the need for media buyers and people to configure things and because their AI can do automated placements. But basically when you're building a campaign, you just kind of start it, you build it out, you have to set up an account. It's not that hard. I do have a page, right? I have a Gen AI PI page, right, that I created, the General AI Facebook or Proficiency Institute, right? And then I come in and I can define my audience. But what I do here, actually, the Advantage+ audience is really now what this is. This is their AI audience element here, right? It will automatically show ads to people most likely to respond, and it will just continue. So dynamic creative will automatically create combinations of your media and text that your audience is likely to respond to. And so you can upload 10 different— up to 10 different pieces of media, and those can be a combination of images and/or videos. And then you put a ton of different, you know, text and different, different messaging in there, right? And so for this, all of this was created with AI, right? Image created in, in Midjourney, right? With, with some text that was created by ChatGPT. Same with all of— you just put it in. You don't even have to give it any type of targeting at all, right? You can, you can say, hey, I want to exclude some things. You do whatever you want, right? But the reality is it can just find people that respond, right? It's going to send it out to a ton of audiences and it's going to say, oh, hey, this audience is responding better and let's go towards this, right? And you can give it specific goals where you say, hey, I want new leads or I want purchases or I just want traffic to my site. I want people to click on my ad. I want people to chat with me. You know, whatever it is, you can give it all those, all those different things, but it will, based on its results that you've given it, or it's sorry, the desired result that you've given it, it will use its AI to figure that out. Okay. You can also use something called dynamic creative. And all of these, each of these little individual things, and I just plugged them in to the primary text. I plugged it into the headline, right? Which is just a different spot here. And then the description. And so now I have 5 descriptions, 5 headlines, 5 primary texts, and 6 of these. So 5 times 5 times 5, it's 125 times 6 is 750, right? So that's a huge number of. Combinations that it's going to test, and it's going to eventually— you'll have some, you know, float to the top. Now the dynamic creative, for those of you that are into analytics, is not great at telling you which combination actually is working well, which is kind of dumb, but they're working on that. It's, it's pretty complex. Like, how do you show 750 combinations on how to make that? Like, it's, it's— I understand why they're not showing that right now. And so if you really want to dig in deep, you can actually just create, you know, you know, an image with a few different text variations and then, and then, you know, another image with text variations, another image with text variations, and you just duplicate it. You just come in here, you just say duplicate, duplicate, duplicate, duplicate, duplicate. And then you go in and you just switch the creative. You just switch the image or the video out and you leave all the text options. You can leave all the 25 text options here. That's fine, right? But, but the, the creative, you can just duplicate, duplicate, duplicate, and then you'll be able to go in in your, in your, you know, right here and you'll see all these different versions and it will tell you, oh, hey, this one's working better than the other ones, right? So, so anyway, I, you know, this is how you set up a Facebook ad and it only costs— anybody know how much it costs to, to get it to set up a Facebook ad and then get enough data? So time and cost, how much, how long does it take? How much money do you spend a day to figure out if an ad is any good?
Anybody know that number?
Like $10 a day or $100 a day? Can't remember the— $5. $5 a day for 7 days. It's all it takes at this point, right? I'm sure that will continue to change, but Facebook is getting better and better and better. $5 a day for 7 days and you know whether or not you have a good ad. If you do $100 a day, you will, you will still figure it out, but you'll waste a little bit more. The, the sweet spot is actually about $30 a day, right? So if you're just like, hey, you know, if you're a company and you've got budget and you want to really test if a new ad is working, then $30 a day, 7 days, boom, $210 later, you know whether or not you have a good ad. So that's a, that's a fun way to figure it out. Now, if you're getting lots of clicks and they're landing on your website and they're not purchasing, well, you're the problem. Sorry. Your product might not be that great. Your ad's okay. They're coming in and either you have something wrong with your website or your messaging or your product or whatever just isn't that good. You have to figure that out from there. So you can, there's all kinds of analytics tools. You can just Google, right? How do I, how do I, you know, see what people are doing on my website? There's a lot of great tools out there that'll help you do that. The guys, AI can help you. You know, one of the things that takes forever and is usually a very costly part of advertising is building those dang ads, building video, building text, building images, building all these campaigns and coming up and crafting the messaging, right? We don't need to do it right now. I have done it in some courses. I think I'd rather focus on a few other things today. Maybe, maybe we'll do it if we feel like we have time. But you've created a business plan, you created a feature list plan and a brand guide and different things you've created with, with ChatGPT. Create a marketing plan, right? In fact, we are going to do, we're going to do one little exercise right now. We're going to take 5 minutes to do it. Here's what I want you to do right now with your business plan, with your business model, your current business, whatever it is you're doing. I want you to Open ChatGPT and we'll just take 5 minutes, kind of one of our— this will be your bathroom break time, how about that? Um, but ask it to create and develop a plan to make money with your business in the next 24 hours and develop it, right? Have it interview you, talk to it, ask it, make money in the next 24 hours, how are you going to do it? Okay, take 5 minutes and talk to ChatGPT about that. And have it make a plan for you, just like you did yours. You guys already have the skills.
Okay.
Hey, Jon, just a quick question. Um, in Replit, just so that you, um, don't cause problems, you say don't start a new chat. I kind of figured this out last night. I was trying to be cool dad, and so I was just doing a little video game, but I did it on my little EMR website thing. Oh nice. Not that that really matters because it's almost like I'll probably just delete it and restart it, which is kind of amazing because I've only I'm only in like $3.75, right? Who cares? Yeah. But so don't start a new chat. Yeah, if you start a new chat in there, you won't be able to roll back. Yeah. So that's the issue is not being able to roll back. And the reason you start a new chat and then tell it like give the README documents is just so that it's not burning as much like memory power. Yeah, yeah, it's— yeah, it's not spending your credits as fast. It's not having to think so much on every single request, and it will, it will be more focused and listen to you instead of thinking about like, oh, I'm thinking about this thing you were talking about, you know, 2 days ago, right? Because it's still in its memory there, right? Yeah. So sounds good. Thanks. All right, guys, take another about 3 minutes here. I've done this exercise many times and it's really cool. How it, how it considers, how the types of ideas that it comes up with. How do you make money right now? All right, guys, I want you to, I want you to share any ideas, right? You have to share the whole plan, right? But what are some of the ideas that it came up with to help you make money in the next 24 hours with your business? I did mine for my nonprofit because I thought that'd be easier than, than the phone case company. And so it just told me to run a 24-hour campaign and then it gave me posts to do 1 hour before it starts, when it starts, 12 hours in, when there's 1 hour left, the best ways for engagement, how to follow up after it's over. Very cool. Give me some ideas of graphics, captions, everything. Isn't that awesome? Like, it's the whole plan, right? And it's like it's done so much work for you. And then obviously, you know, you're going to tweak it and make it yours and, you know, make it come to life. But it's done just a huge— done 80% of the work. And now you just have to, like, finish it and then execute it. And it's not that hard to do. Very cool. I love it. What else? What else, guys? So run ads. Obviously, that's a— that was my primary plan for when I wanted to, you know, get my first customer within 2 days. That was my plan. It didn't work, right? And we'll go over that in a minute. But other ideas that your 24-hour plan has come up with? Something crazier than just running ads, pulling from existing customers. Yeah, that's the fastest way to new money, right? They already trust you. They're paying you. Call them up. Hey, do you know anybody else that would like this? Oh yeah, I've got my buddy. He's been doing this, you know. If you don't ask, like, you're never going to get that, right? But if you do ask, you got a shot. I love it. What else?
Yeah, warm network and ads are two, you know, really, really solid ways. Really understanding what your target audience is to start with. I mean, knowing that just leads you to the proper path. I know on social media, I would go and like a bunch of different pages that are a similar topic. And then, like you said, when you add more traffic, so I would throw a comment on one of the posts on each of the pages that I liked and say, wow, this is great. I really like this. I talk about this as well.
And people will actually go to your profile page based on that and it ups your algorithms as well. Yeah. Gary Vee says you got to give your buck 80 every day. And your buck 80 is your 2 cents on 90 posts every single day.
It's a lot. It's a lot of work.
90 emojis a lot. Emojis are great for that. Yeah, but, but they don't fulfill the buck 80 equation. You have to provide real value, and an emoji doesn't provide any value. You have to give a thoughtful comment. On 90 posts a day. That takes about an hour, sometimes even an hour and a half. And so I know, I know that's a lot of time, guys, and some of you are like, there's no way I'm ever going to do that. Okay, that's fine. You don't have to use social media as a big thing, but if social media matters to you, spending a lot of time to do that helps. I'm going to show you guys in a minute here how to maybe automate that or use AI to do that. Okay, what else? Any, any other things? I'm not hearing anything like go to a mall and talk to people, go door-to-door, um, go, you know, pass out some flyers, go get on a, on the news. Like, did anybody see my little news clip of me being on, you know, about Gen AI building a business in 3 days? You probably saw my post on LinkedIn. I talked about it. You know how I got that? I contacted KUTV, local, local news station here, Channel 2, and I said, hey, I built a business in 3 days with AI. I think it's a pretty cool story. What do you guys think? You know, I had a little more details than that. It's a little bit more detailed than that. And they're like, we like it. Can we come out to your house and film tonight? Sure. They came, they sat right here in my news clip. This is where I was sitting, where they interviewed me, right? There's my background, my little fancy color, my, my little color thing. That was it. Done. I got tons of signups from that, from different, for different things. So many leads and it was free. It took one email and they messaged me, said, yeah, let's do it. Super, super easy. Free media. Okay. Um, news reporters are looking for something to talk about all the time and writers, blogs, podcasts, all of these things. There's so many things that are free. Now, some of those might not, you know, produce in a day. Some might take a week or maybe a month if it's a podcast. Maybe you're scheduled for 2 weeks from now and then they edit it and it goes live in a month and whatever. But gosh, guys, there are so many ways to get your message out there for free. So many people are like, I'm just going to build this beautiful website and I'm going to talk about it and it's going to be cool and maybe I'll post a couple of times on LinkedIn. But no, you got to, you got to attack from all angles. You got to push hard on all sides and you have to be willing to go and ask. Now, when I built GenAIPI, I launched my ads at 3:30 AM Saturday night. Started building Thursday, built Thursday, Friday, built Saturday, started the ad. I finally launched that ad that I just showed you guys Saturday night. Monday morning I get up, I had 140 people that had hit the site, right? 140 people had clicked the ad and hit the site. Zero purchases. And I was like, man, what the freak? What's going on? And I realized that I had a configuration error. Stripe wasn't set up correctly on one thing and it was my own dang fault, right? So, I don't know. I didn't have enough tracking or analytics set up to know if people actually clicked on it and went through. But they, but I had, you know, I knew that 140 people came and didn't work. And so I was like, okay, I need that. So I paused the ad and I went in, went into Replit, fixed a bunch of things, took me probably an hour to fix it. Wasn't that hard. It was just a couple of prompts. I had to sit and kind of wait for it to figure it out. And then, you know, it was back up. And then, but, but I also, it was Monday. I had other meetings to do, other things I was working on. And so, Tuesday morning, I get up and I say, "Okay, I'm in the middle of this challenge. I posted Thursday. I'm going to build a business and get my first customer by Friday." It's now Tuesday. I don't have anything yet. And so, I said, "Okay, it's time to get serious, time to go into sales mode." And so, I just said, "All right, let's sell." And I texted a couple of people. I got on LinkedIn and found a few businesses I thought would be good, people I didn't know really well, but I just messaged them and I said, "Hey, what do you think about this? You know, I would love to chat with you about it," one person. Johnny Hanna. Anybody know Johnny? Anybody ever met him? Super good guy. Great guy. You know, founded some very big companies here in the Valley, Entrada and Homey and other awesome things. And I just said, "Hey, Johnny." And I didn't know him really well. You know, we'd met each other, we'd shaken each other's hands at probably 5 or 6 different events, you know, just over the years. But I don't know him, right? We're not buddies. But, and I just messaged him on LinkedIn. He's like, "Yeah, this sounds cool. Give me a call." And so, I gave him a call. By the time we were done, he said, "Yeah, like, let's do this." And I had a $15,000 commitment from him. And so, I had my first verbal sale, right? Yes, still have to go through more than that, but I had my first money coming and then ended up working with that and doing, and then he referred a couple other people and the snowball started. And Kelly, my sister, You, you mentioned, you know, referrals are a big thing. I have made 60% of my sales probably from referrals so far with this business. Right. Just all people saying, hey, Jon's, you know, Jon's class was amazing. I was able to do stuff I never thought was possible. Right. And, and those types of referrals, those types of, you know, things that people say go a long ways. Like, Mike, you commented on one of my posts yesterday. Like, yeah, I like, I don't even know how to open Zoom and now I can do this. Like those types of things. I really appreciate those comments. They, you know, people read that and they see it and they care about it. Like that's how you build your own business, guys. You just do good stuff and provide real value to people. And if you're providing real value, people will just talk about you. That's one of the things I think that a lot of people forget is, is, um, that if you just go out and do awesome big stuff, people will talk about it. And other people will come to you. You'll naturally attract that. But you do need to be a little bit loud. You do need to talk. You have to say stuff about it. You have to bring it up. You have to, you have to be willing to, to go out on a limb a little bit there.
So, um, those ads done after you got them up rolling after that Tuesday?
You know what, I, I started them again, but I didn't start them again until like 5 days ago. Like, I, I just barely did it. I was in my class last week. I was like, man, I should really turn this back on. And I turned it back on during the class, right? And I was running them. I let them run from— I think it was when— yeah, it was Wednesday because it was this day. I— and they're still on right now. Let's, let's look at it. Let's see if it's active right now. $30 a day, 56 cents cost per result. Um, that doesn't seem right to me. Hold on, let's look at— see if this is— get at the wrong spot here. I'll share my screen so you guys can see what I'm looking at. 56 cents, amount spent $271. That doesn't feel right to me. I know I've had more than 5 people hit my site. I don't know why it's saying this.
I'm pretty dang sure this is correct.
Just showing for today. I will do it. That'll do it. Um, where's the date range? I'm off. There it is underneath the dang Zoom thing. I couldn't see it. All right, let's try the last 7 days. Let's see what it's Done. All right, so I spent $220, cost per result $1.23. I'm not a, I'm not a big fan of a $1.23 cost per result because I think my cost per result on this one is literally just, um, a website click, right? So that means I've had, I don't know, 200 people or so reach it, and I've sold— I know I've sold one course for this, right, through it. Um, so that's you know, $1,250. That's great. And I sold about 3 proficiency tests and about 5 of the actual courses. And so that's a total of about $1,600, $1,700. I didn't know how much I was spending here. So it's working. I'm getting, you know, for every dollar I spend, I'm getting, you know, 7 or 8 back. But I need— I still need to really go in and optimize better. I have a new set of ads that's actually exclusively focused on, um, it's this one. I think it's DJ Ads here. Yeah. So this one is all about this course, and this is the first ads I've run. All of my— up until last— whenever I started this, a few, a few, like last week, in the last 7 days or so is when I started doing this. Every, every single signup has been organic. But then I was like, you know what, I want to see if I can scale this even more, right? How can I, how can I continue to grow this? And it looks like the best performing one is new traffic ad copy 5, 162 link clicks. That's kind of crazy. And then 80 on this one. That's pretty dang good. 43 cents. Well, $5.67. So it will naturally, you know, pick the better ones and put more, put more traffic on these specific things. But, but I've sold, I think I've sold 4 courses from this ad set in the last little bit, right? Conversion ranking average above. So a couple of them are a little bit above average. Amount spent. Yeah, it really likes this one, which is interesting. $2.67 per link click. I don't know why. So this is stuff that I have to, you know, do on my own time, right? I need to go in, I need to look at it. Why is, you know, why is the quality here? Engagement ranking above average. Which one is working the best? I don't know what all of these things mean super well. And so What I could do though very easily is I could say, I could just, you know, oops, go like this really quick. I could just say, do you have conversion tracking set up on your Replit or like on your— yeah, I do, and it's not connected up, so I have to— that's another thing I need to do. Um, tell me what I should do with this ad set. Right. So anyway, you can talk to ChatGPT about it. I uploaded this, but, but yeah, that's a great question. So I do have inside of, inside of Replit, you can, you can basically just say, hey, set this up. So I have, I have a custom installation of, of the pixel. Right? So you can come in here and there's actually a cool add-on, Meta Pixel Helper. It will tell you, okay, hey, you do have something here. It's found a pixel on here. It's finding events. There was a page view event. Looks like there might be an error on something here. Page view, something's not working right. So I'll have to, you know, look at that. You can troubleshoot the pixel. But, but you can, you can add pixels into this and set up events. And I set up custom events. So I have one custom event when somebody finishes a test, when somebody signs up for an account, when they complete a purchase, different things like that, right? And so now what I really need to do, and I just haven't done it, guys, because I just haven't had time, um, I need to go in here and I need to set up a completely new ad campaign using whichever one of these I find works the best, and maybe taking a combination of a few of them and putting them in here, and, and then set up those pixels and conversion events, and that becomes the result that I'm looking for. Because right now all I'm getting is— we'll zoom back in here— is results, which is link clicks. So I can only see how many times people have visited my site, 397 times there, whatever. Um, $1.05 per click. I don't think that's— oh yeah, actually I have spent $400 on this. Yeah, $417. Yeah, it's awesome. $400 for, you know, roughly $5,000 of, of, uh, of revenue so far. So the question that I need to now figure out, and you can't— I can't just say, okay, great, if I spend a dollar, I make $10. Like, that would be awesome. What I need to figure out now, and I have to start working my way back up, is I'll come back in here and I'll probably come to the campaign level. Maybe it's— yeah, probably. Let's see here. DJs. Yeah. So I can come in here and I can say, hey, you know what, let's up— let's bump this to $150 a day, and let's bump this to $200 a day, and I'll keep going. But if I get up to $2,000 a day, or if I get up to 10,000 a day. I can't do that, right? And I'm not going to do it right now because I need to look at those, those numbers a little bit closer. But as soon as I, as soon as I figure those things out, then I can start to do it. But you don't want to just, you know, jump straight up. You want to take it up one step at a time. Otherwise you will waste a lot of money while the AI is trying to figure things out. Okay. All right, guys, it is hard to stay on top of all these social media. You know, I'm saying, okay, post to LinkedIn twice a day, post to Instagram Instagram or to Instagram or Facebook, you know, 8 times a day. Post on Instagram maybe to your feed, uh, like where you're actually posting something once or twice a day. Post to your story 7 times a day. You know, gosh, like you're all just like, there's no way I can ever do this, right? And I agree, it's very, very difficult. I post twice a day on LinkedIn almost religiously. On weekends I do once. On Facebook I post 1 to 3 times a day. Instagram, about the same. A lot of times I'll post the exact same content, sometimes I won't. Just kind of depends on what I want my feed to look like. But I don't think about it a lot. I want to tell you that I really don't think about it a lot. I really think about, did I do it? Like, last year I gave myself a challenge. I just had a feeling that last year was going to be rough, and, you know, for, for various reasons, I was just like, yeah, I just I got this feeling that I needed to, to focus on gratitude last year. And so I decided to do a challenge and I posted every single day one thing I was grateful for. So 366 days, because it was a leap year, 366 days of gratitude. And I did that every single day and I got tons of followers because of it, because they just liked the positive messages and things that I was sharing. I was always, even on the horrible days that I had last year, I had to sit down and be like, okay, It's 11:00. I'm tired. I haven't posted yet. What do I— what am I grateful for? You know, and that was a great exercise for me to go through, right? I recommend it to everybody, but I forced myself to do it. But just posting that every day and then I would post other things when, you know, when they'd come up. I had tons and tons of content. I probably grew my total following by 100% last year, right? So I went from 25,000 followers to 50,000 followers just last year, just because of posting gratitude. Right? And has nothing to do with AI or my business or my piano or my kayaking or whatever. Those things sometimes made their way into the post and who I am and all that stuff. But most of the time it's just like, hey, I'm grateful for my wife. I'm grateful for milk. I did a post where I was grateful for milk because I went to a dairy farm and had fresh milk and it was really good. So I just posted about whatever and it works. Okay. But despite the fact that I don't automate my social media doesn't mean you can't. And I do think that especially since business pages. I think there's a trend, there's a trend on LinkedIn. I think Facebook is trying to help pages have a little bit more reach as well. And so because those are growing, well, I think automating, I think automating your own personal social, like having AI write it for you is a little bit weird, but having it do it for your business, I think is awesome and super smart, right? And you can give it the right tone. You can give it a good prompt and whatever. Okay, can anybody think about how they would automate 10 posts a day? By the way, on Twitter, you can post 100 times a day and you will get more followers than if you only posted 4 or 5 times a day. Twitter is— X is like unlimited. Talk all day about everything you want. Comment on tons of people. Oh, I'm going to say this too. While you guys are thinking about how you would build an automated social system for you, knowing what you know now, how would you do it? I want you to just try to answer the question. Um, commenting matters, right? I know we talked about Gary Vee's, you know, Buck 80, you know, to, to, uh, you put your two cents in 90 times a day. Um, the idea is that you put in, you do like, it was like 10 comments or 3 comments on your top 3, um, 3 comments on your top 3, uh, no, it's the top 10 posts, um, in your top 3 topics, um, and you do 3 comments on the different— in those different areas there, right? And so it comes out to 90. And so this is Buck 80 a day strategy. But commenting matters. If you post on LinkedIn every day and your content is amazing and you never comment on other people's stuff, LinkedIn will not show your stuff to other people. But if you take 20 minutes a day, you know, 5 minutes in the morning and you take a break during lunch, I'll add a couple more comments here. If you just post on 6 or 7 people's or 20 people's, whatever you want, right? Other LinkedIn things. LinkedIn says, okay, this person's active and real and we'll promote your stuff. But it takes work. You gotta, you get out what you put in. So who has built the system in their head? Who can architect it for me verbally?
How would you build an automated social media system knowing what you know right now? Here's a quick, here's a quick idea. Uh, go into ChatGPT, get it to interview you, ask you some stuff you know about, um, then get it to like break those out into subtopics and tell it to create, you know, even subtopics within those subtopics until you have enough content that you feel like there's a good amount of stuff. Then get it to format all of that so that maybe it could live in a, like a spreadsheet. And then you fire up, I don't know how these tools would work, but essentially you'd have your GPT would have created a huge content calendar for you. You'd push that into spreadsheet and then you could have something go and look at that spreadsheet by day and it would basically be broken out by day to fetch like title and description, which was the formatting part that GPT did for you, and then queue it up through like Buffer or Sprout Social or whatever to just like take from day 15, post on day 15 through Buffer, something like that. What about images? Yeah, those images that GPT gave you weren't awesome, so that Like that could be a part of the formatting exercise where it's like, hey, now that you've helped me develop a content calendar, accompany each one of these with a relevant image. And then you push all that into the sheet, but they'd probably be really bland, similar looking images every single day for the whole duration.
So you'd probably want to get something from like Midjourney to push into the sheet. Yeah. You are very, very close. You hit a lot of the right bullet points. A lot of what you talked about just now was maybe a little more manual than I would set it up because you're saying, hey, have it interview me, and that's cool. You get your kind of initial content, but then you're kind of doing like— what you're talking about is more like batch. You're kind of batching using AI to speed it up, right? But you batch it and then schedule it all through something like Buffer. Exactly. And then you go in. I've architected— any other ideas, guys, or do you think that's pretty— I mean, anybody have anything wildly different from what Travis just said?
If not, I'll tell you kind of the way I think I would do it. And I have— ask the best service app that already has it and see how much that costs because there are social media posting apps that already do that, right? So maybe I would ask ChatGPT, What's the cheapest social media posting automation for whichever app I was picking, but for me it would be Instagram.
So Buffer, Buffer is social media automation, right? Auto-posting, it'll auto-post for you. That's the one that Travis brought up, but Buffer doesn't write for you. It doesn't do that. So you have to feed it somehow. And we're going to use AI to feed it. So here is how I would do it. If I was going to build this for GenAIPI, here is exactly what I would do. I would build a new section in my admin in GenAIPI that's called social automation. And I would have it pull from the knowledge base of all the content that it knows. It knows what I'm doing. Here's my business plan. I probably would feed it a really solid prompt, like a good, a really good one from ChatGPT that's 3 or 4 or 5 or 10 pages long. Maybe I'd use Manus even to create, you know, here's what I do and why I do it. I would then make sure that my AI still has access to the internet, right? And I would say, okay, Mondays I want you to post this type of content, Tuesdays this type of content, Wednesdays, and kind of just give it a pattern, right? Like, hey, I want you to find a relevant article and give a comment, share the article or whatever, right? That'll be that. That'll be Monday's post, right? Throwback Thursdays or whatever it is. You build your structure, okay? Give it all of those instructions. And then I would tell Replit, I'd say, okay, so here's what I want you to do. Every day I want you to pick the type of post. I want you to create a post using ChatGPT. I want you to create the post, and I want you to kick it over to a spreadsheet. Exactly, Travis, right? Kick it over to Google Sheets or something. Okay. And then two, I would have it use a Midjourney API to create an image based off of that post, and I would have it to do different styles, different days, and, you know, make sure that it does good prompts and whatever. Now I'm going to monitor this as well. If I see something weird come up, I'll say, don't ever use text or don't ever do this. I know what its limitations are. If I give it the right style that are more abstract, if you do more abstract type stuff, it can do really, really good things. If you put real people into it, that's when you have to worry a little bit. Anyway, so you've got that. You could have some days it does a graph and that graph could be created by ChatGPT. ChatGPT is very good at making things like graphs and bar charts and pie charts and whatever you want to do. And so you can have it just do all these different styles and then feed it into Buffer automatically, right? You have ChatGPT. So what you would do is you'd set this up. So now I'll show you guys just a little bit some of the tools that I would be using for this. So buffer.com, right? Buffer is, you know, exactly what you want. I have a Buffer account and I don't have it set up right now, but you come in here and you have all these different accounts, you know, X, LinkedIn, Instagram, Facebook, Threads, YouTube, all of these different things. You just click new post and you would have it, you know, you know, AI is awesome, right? You have it make the post, you have it upload the image for you automatically and customize for each network and add to queue, right? So it'd be ready to rock. Now it doesn't have, it's not working yet because we don't have an image and Instagram requires an image. Okay. So, so you would have it do that. Now you would have to API into that. So if you look up Buffer's API, you'll find that Buffer does not have one, or they do, but you can't, you know, you have to use somebody else's API. There's no, you can't be a new developer to use this. So you're not able to make sure that happens. And so now you gotta use something like Zapier, right? Some of you have probably used Zapier before to create automations. Zapier is really, really awesome. And you just go explore apps and I've figured out that Buffer is one of the apps that's on here. And so you can connect, you can pair it with, say, Google Sheets, right? Or Google Drive or whatever you want, right? When something happens in here in Google Sheets, automatically do this, right? And so you'd have to go through and configure all of this, but you could, you could use Replit to create something that calls the Midjourney API, calls the ChatGPT API, puts it into a format, uploads it into— maybe it's a Maybe instead of doing a Sheets, maybe you do, maybe you do a Google Drive, right? You have it make a folder for each, for each thing, for each day, right? And then it will upload an image, it will upload some text, and then it will combine those books. Same post once a day. LinkedIn, I want you to post twice a day and I want you to focus a little bit more on this. And you could just give it all of these instructions and it could be posting for for you 17 times a day and you never have to touch it. You could completely automate the whole dang thing. Be really, really— I think it would take a day to set this up. It's probably a good 8 hours of just kind of working through it, thinking through the cadences and how you want to do it and what's the workflow and kind of building out your UI and Replit and figuring that out. But I believe that all of you are capable of doing this, right? Go back and watch this recording if you're like, I just know I'm going to remember this.
Watch this little section if you want to build this for yourself and build it. But what was your— where were you pulling—
what's, what's the source of new information that it's using to post? So you— so that would depend on the day, right? So maybe Monday is a day when you want it to say, hey, there's some new news came out, right? Hey, happy Monday. You know, in, you know, over the weekend this happened and, and here are my thoughts on it. Here's what GenAIPI is This is why GenAIPI is always teaching about AI is because this company just did this. You could tell it to go search the internet and find something for you and then comment on it based on how you would write it, how GenAIPI, based on the offerings that your company has. It would do that. That would be one way. Another way would be, hey, it's got all of this understanding and writing about everything that you do, all of the content that it teaches, the whole idea, and it could come up with a new type of post every single Tuesday for whatever it is that you're doing on that day. So you just feed it a knowledge base and say, hey, I don't want you to ever post the same thing. You have a record of everything you've ever posted. Keep it in a table. Don't ever post the same thing. Go. It would be able to post constantly. You could set up a Twitter bot that just scans the internet for any information related to new AI news, new AI developments. Anytime it sees anything, grab that, comment on it, or, you know, meaning add your own commentary and send that out as a post, right, on, on Twitter. And now it's automatically pushing stuff out there. X is filled with crap like this. I don't love it because it's a bunch of AI stuff, but, you know, you want to get volume out, that's how it's going to work, right? You're going to have to, you're going to have to do some sort of automated thing. I probably, in my actual practice of this, would do more like what Travis probably said, where I would really set up Buffer. I would, I would, I would work, you know, hardcore for a few hours, you know, once at the beginning of the month or something like that and schedule out a bunch of stuff. And, and then it's really automated. I use, I'd use AI to help me refine some of my messaging to, you know, I'd use AI really with a lot of, with a lot of the, uh, you know, images. But when I post on LinkedIn, guys, like, I care about what I say. And look at the— like, just since we've been— I had no messages or anything before we started this thing, right? And people respond. People want to talk. They want to talk to real people. I don't use AI to write my posts. I will use AI to refine my posts or come up with ideas, but then I work with AI. Or go back and forth with ChatGPT and say, I don't like that, I don't like that, let's change this, we need to work on this messaging here, that's not exactly what I want to do, right? Man, I really wish I could find this, this, this dang thing where I talked about this. But, um, yeah, this is— yeah, current post is very strong, no emojis, just a tiny version increase. Told me. Yeah, but I talked to it about it. I'm just like, yeah, you know what, I want this, I want this to happen. Um, I think this might actually be, this might actually be what I did, but I just said, hey, um, you know, please write a viral LinkedIn post without emojis that will accompany this PDF, right? And, and so my goal is to have people sign up for a last course I'm doing for a few weeks, right? So write a viral LinkedIn post. Most people try to do this in 3 days, you actually launch one. I was like, okay, I didn't like this, make sound more like me. Don't like this. Don't like this. Don't like this. And then I ended up taking, taking the whole thing and, um, yeah, I changed it to this. This is what I actually did. And I posted this. This post did in fact go viral. It got hundreds of likes and comments on it. Got, got like 400 comments on it. And part of the reason it got so many comments was because it had a little thing that says, hey, comment this and I'll send you a free guide on how I built a business in 3 days. I'll give you the outline of how I did it and some of the software I used. Right. And, and so people responded, people responded, did that. And then some people, some people said, hey, you know, I want to take class now. Right. And inside of the PDF or whatever that I gave them, I had that. Right. But, but then it said, hey, you need to— let's see here, you know, build this. It gave me a plan on one of these, and it's obviously not this one, but It gave me a plan and said, hey, here's, here's your follow-up plan. Within the first 5 minutes, you need to like it. You need to comment and ask a good question. You need to reach out to some of your friends or anybody and have them like this post immediately within the first 5 minutes, because the more, more likes you get in those first 5 minutes, the faster it's going to go. And so, and I followed every instruction on it and that thing went viral. Now, I, I don't know why I don't do this every day. I don't know. I just don't. I just don't. But I just don't have time. I'm a solopreneur right now and it's, it's pretty tough. But, but the amount of stuff I'm able to put out is mind-boggling because I do use AI to fill in the gaps where I can. Like yesterday, I had to write this long proposal, 3-page proposal for a company that wants to pay me $75,000 to teach them. And that's cool. That's really awesome. But when they're paying $75,000, they expect a good proposal. And so I used ChatGPT to help me do that one. I was like, man, I, I can't, I can't let my brain do this. I was really tired. I did it like 9 PM last night and was like, hey, you know, help me build this out. Still took me about 30 minutes because I like to tweak it. I read every word and I change it. I don't like that. Doesn't feel right. Let's change this. I don't like the offer you did here. Let's move that. So, but it helps me format it quickly. It helps me do that. I, you know, I, I'll, I'll show the, I'll show the proposal. I'll show at least the, the formatting of it. We don't have to read the whole thing. But this is the kind of stuff I like to see. So I hope you guys like to see it where you actually get to dive in and see what's going on here. But so yeah, I went into ChatGPT, went into GenAI API, and I said training proposal draft. And I said, I said, here's all the stuff I need to do. Here's the company. This is what they're working on. They want me to do this. And so here's the company overview. So it helped me write this out. I was like, okay, great. Please build this out. So I went back and forth on a few different things. I said, please help me build this out in Canvas. And here it is, built it out. And so then I copied this. And one of the things that Canvas does really well is it copies perfectly into Google Docs, right? And so I brought it over in Google Docs and it even makes, it even makes this too, right? Like tab 1, client overview, training objectives. It makes this whole summary over here super nice. So sign in anyway. So now I've got this nice document. I drag my logo into here and now I've got a pretty nice looking proposal for $60,000. Yeah, this was $60,000, but $75,000 for another one. But, but yeah, I have, I have, you know, a nice proposal put together. It's got all the add-ons and optional things. I put together an email. I actually just wrote the email out really quick and, and I'm ready to rock. So Yeah, and I just speeds it all up and speeds it all up. You, you strategize with it and you work with it and you make that happen. Okay guys, we've got about 30 minutes left here. I have probably about 10 things we could talk about. We could do some fun stuff. We haven't done video. We didn't go into Runway, and I think video is kind of fun. That might be useful. We could talk more about sales and marketing. Um, we could talk about, you know, how to set up your LLC, but You know, there's a lot of the stuff you guys can figure out on your own. At this point, everybody in this class should be able to figure out how to do anything, right? Just by using AI to help you figure it out. Another thing that I will say right now, and I'll just drop it in, I have a Facebook group for everybody that has taken this course called Build a Business in a Weekend or whatever it is called. Yeah, Build a Business with AI. And it's a request-only group. It's only the people that have been here. I will share it in the chat and I hope you guys all join. If you have questions, if you're building with Replit or you're like, hey, I'm stuck here, ask a question in that group. Not only will I see it and probably answer to it, but tons of other really smart people will be like, oh yeah, hey, this is what I did to figure that or fix that and this is where I go for here and hey, this is a cool API, here's a new resource for that. The group is slowly growing. I think there's probably close to 40 people, 45 people in there now. Not everybody, you know, is on Facebook, so not everybody joins and has taken this. Um, but, but if you're, you know, if you follow stuff like that, join, join the group and I think it'll be, I think it'll be useful for you. So what do you guys, what's, what's most interesting to you guys? You want to go over some video stuff? Is that interesting to you guys?
Video is kind of fun. I'd be curious to know what, uh, before, whenever you want to do this, but like, who are you following? Like kind of your social media diet and maybe important people to follow that are helping you keep comprised of like new tools, new methods, new strategies.
Yeah, let's do that really quick. I'll just pull up— I'll literally pull up Instagram here. And here we go. Okay, let's share the screen. Sorry, here we go. Zoom share. Go. So here it is. Okay. Um, so this is Gen AI Institute. I've just barely started posting with it. Wow, I have 13 followers. That's pretty cool. I only had 7 followers like a few days ago, but you know, and I haven't been posting as well as I should have. These were all the things that I created, you know. I— this is that carousel that I created in Canva, right? 92% of businesses, whatever. Yeah, I can go through companies are adopting. Carousels were really, really popular. I think they're great, but These are the accounts that I really, really love. Evolving.ai is excellent. Metaverse is excellent. There's Metaverse with a 3 right there for the E. Follow those guys on Instagram if you want to learn about AI. Follow them. I really like, yeah, Best of AI Daily is pretty good. That's, that's a decent one. AI News Daily, AI.News.Daily is pretty good, 29,000 followers on that one. And then I do like following some of these, you know, Midjourney and OpenAI and stuff like that because I just want to see, um, you know, NewsHub.ai. Sora is pretty good for images and video, stuff like that. And Luna.ai, my— yeah, I'm glad I almost skipped this one. This one is excellent. Deluna.ai. But what these guys do is they find the latest and greatest stuff that's happening and they show examples of it. And so I can very, very quickly, you know, spend a few minutes on here and, and, uh, you know, hey, they do this. Here's Meta introduces this new 3D thing for accurate object. Tesla's released a new video of Optimus. They really do kind of like tech stuff that's, you know, it's all AI related, the intelligence age, all these different things. Um, but I, I personally love metaverse, metaverse right here. This guy started back 1.3 million followers. This guy started just a few years ago, like probably 3 years ago. He started this page. It didn't exist before that. And then he started talking about it a bunch and it talks about all kinds of tech stuff and lots of AI stuff. Stuff. Family uses AI to bring back deceased victim to life in order to make a video statement in court. That's crazy. That's crazy. Um, I just realized we need to do some audio stuff too, but yeah, hopefully that's a few that points you in the right direction. If you— if once you start following those, you'll see some other suggestions and things that'll come up like that. All right guys, I want to show you how to bring somebody back to life with AI because you know, this isn't a joke. They actually did this to make the person— to allow, you know, this person they lost to say, hey, this is how you've affected me now, right? And, you know, whatever. They were trying to make an impact. So first of all, they're using voice. They're using ElevenLabs. This is the company I was talking about yesterday that Jeremy uses to, you know, have an agent call old people and talk to them, right? 11Labs costs $5 a month, guys. It's so cheap. They have an API, they have all kinds of stuff. You can create or clone a voice, any voice you want. You could clone Morgan Freeman if you want. Now, you might run into some legal issues with that, but it will let you do it, right? You can do it, create it, use it, whatever you want to do. You can create and clone your own voice, okay? So you can come in and you can say, all right, I want to— and you can look at all these voices here. You can listen to the different ones. They have a bunch of ones that existing, just as the sailor trusts the stars. Whilst many new voice talent had great audio reels, when everything is said and done, the most val— you can listen to all these different—
she's speaking German there.
Hey there, friends, are you looking for a clear, intelligent, and rich— right, so you can use narrative, story, conversation. They have hundreds of different voices that you can choose from and explore and find what you want. You can have it do anything you want. And then of course, you can create your own voices as well. And so if you go to My Voices here, let's see here, Personal. Where are my voices? Where are my voices?
It's not about what we have.
Anyone who takes the time to listen is— I actually like some of those. Where are my voices? Agent. Where's my agent? Conversational AI agents. Support agent. Yeah, we'll do mindfulness agent here and we'll pick the voice. Yeah. So here's— this is my voice. Love is the gift that keeps giving morning till night. Right. So I just recorded— I recorded myself saying— you can literally create a voice in 10 seconds. That's how long it takes. You record your voice for 10 seconds. Now, if you record it for 5 minutes, it will get a broader range of how you speak, but it's pretty amazing how that works. Then I can test the agent. I can talk to myself. It might not be called Jon, so it might introduce itself as something else, but we'll see. Hey there, thanks for taking this moment for yourself. Let's begin by introducing ourselves. I'm Joe. What's your name? Hi, Joe. I'm Jon. Hi, Jon. It's a pleasure to meet you. I'm glad you're here. Do you want to ask something or are you just going to sit there anyway? Normally it talks a lot more. I've had it be very, very talkative, but you can go in. I can change that voice to anything I want. I could talk to this person here. I can come into the agent and I can change it. Hey, you are this, you are that. This is how you work. This is your name. This is what you do. Here's all these system prompts. You guys know how to create all this. You know how to build a system prompt and how to make all this stuff work. But being able to talk to yourself, talk to voice, is amazing. You can go in and connect to the API here. Dashboard. Where the heck is the API? Notifications, audio tools. API keys right here, API keys and webhooks. And you literally just tell Replit, hey, I need to set up a voice agent that does this with this and this and this. And, and Replit will, will ask for the API key and it will configure it all and it'll make it set up and you can have it do anything. I had someone create a really cool system the other day that is for people with disabilities that can't, um, you know, they, they have to get interviewed every so often and it's really hard and it's kind of difficult to access. But he created 8 different personalities and voices inside of his app. And he just said, yeah, let the user choose. You know, hey, I want to talk to a girl, I want to talk to a guy, I want to talk to this guy. And he gave them names and all these different things. And so you could just choose your person, start the conversation, and then it would just interview about your day, how you were doing, and all that stuff. Some requirement related to some state care or something. I don't remember what it was exactly, but he built it during the class, during the first 3 days of this. And Pretty awesome. Pretty awesome. 11Labs is really, really easy to use, really easy to set up, tons of fun to play with. You can also come in and let's see, let's go home here. You can do Voice Changer. So Voice Changer will allow you to upload any audio, right? You can record, you know, let's, we'll do it real quick. Hey, my name's Jon. I'm the founder of GenAIPI and I really like AI. Okay, then we'll generate speech. Hey, my name's Jon. I'm the founder of GenAIPI, and I really like AI. Right, so it follows exactly—
it will use my exact voice, and I can just change it here.
There is no greater harm than that of time. I can choose whatever the heck I want. Grandpa Spuds. Oxley. Okay, I haven't— I've already used all my custom voice slots, so I can't switch over to that. But you can see how easy it is, guys, right? You select your voice, you tell it to do something. Let's do Aria, right? You generate the speech with what I just did, and— Hey, my name's Jon.
I'm the founder of GenAIPI, and I really like AI. So is your friend who's doing this using this to chat with the folks in retirement homes? Is he converting their speech to text, feeding it into this? You know, is it live voice back and forth, or how exactly is he using this to have a real-time conversation?
Do they have a real-time conversation part of it? Oh yeah, it's exactly what I was just doing over here when I was the conversational with the agent, right? They're using the agent system here. Oh, sorry. Sorry. Yeah, sorry. You're good. But yeah, it's what we just did, right? He just built it so I can just call that agent and— Hey there, I'm Alexis from ElevenLabs support. How can I help you today? Yeah, can you just tell me about your pricing model? Sure thing. Our pricing model offers a few different tiers depending on your needs, including a free plan to get started. Could you tell me a bit about what you're planning to use ElevenLabs for so I can point you to the most relevant option? I'll tell you in a minute, but first I want you to tell me a joke. Okay, here's one for you. Why don't scientists trust atoms? Because they make up everything. So, so what will you be using ElevenLabs for? So anyway, there's different types of models. That's a custom voice. It's my voice. It's not as well trained. If you use one of the really trained voices, it sounds unbelievably natural. Yeah.
So you can have, you can have incredible conversations about anything very, very quickly with that. Well, thanks.
And sorry, sorry, I clearly spaced out on that. No, you're good. You're good. Yeah. No, connecting that dot just helps, right? Connect the neurons there, right? Okay. Runway. Runway is so cool. If you're a creative person, this is a fun place to hang out. You can make so many amazing things. I want to show one other tool inside of ChatGPT while we're working on this too. We'll do, in fact, we'll use ChatGPT to build something and then we'll bring it to life with AI. So here's what we're going to do. We're going to look for some, one of you tell me, tell me an animal. Kelly with an I, tell me an animal. A hippo. Hippo. Perfect. OK, we're going to find an image of a hippo here. And I want like a full hippo. Let's try. Man, hippos are weird animals. We'll just, we'll just try this one too. We'll just save this image. So now we've got a hippo. OK. Now somebody give me a setting, maybe a setting, a place where you wouldn't expect to see a hippo. Grocery store. Hippo at grocery store. All right, that works. That works. I want one. Yeah, we'll try this. Save image. Save. I'm going to see if I can find one other type of image here. Um, let's try Amazon cashless. All right, so let's try something here. We're going to use ChatGPT and we are going to drag in our hippo and we're going to drag in— we'll try this one first on this one.. And we'll say, please put this hippo in this store, natural way, or kind of, yeah. Yeah, just say in a natural way. Oh, okay. So ChatGPT is quite capable of combining images. I've done some crazy, crazy images where you can take, you take like a you know, somebody, a lady holding up a pie or something like that. And then you give her a picture of your cake that you just made and you take a picture of it and you just say, hey, make this lady holding my cake that I just made. And it switches it out and it looks 100% natural, right? You can do anything by— this is only a feature that ChatGPT has had for about a month. It's pretty new, but it can combine almost any images. And then you can take these images, you can take any image and you can bring it to life using Runway. Okay, so we'll see, we'll see what, you know, it'll take probably a minute for it to figure that one out. Yeah, this one is, I put an elephant in my palm and I had it just kind of start to bring this thing to life. Come on. Come on, open up. There we go. This one was a weird one. This was one of the ones that didn't work. It kind of like went inside out, which is kind of crazy. Let's see if there's another one here that looks a little bit better. Yeah, there you go. That's pretty cool. Right now that one messed up a little bit at the end. You have to tweak this. You have to play with it and you have to get it right. And you have to tell it, hey, make sure that the anatomy stays right and it doesn't do anything weird here., but I want to show you guys how to build something. So we'll go start a session. Well, actually, hold on. I want to go back to this really quick. I want to show all the tools. So Runway can do so many different things. You know, making that person come to life in the court video, they used lip sync. Okay, so you can do this with a fake person. You can do it with a real person. You can then generate that audio with ElevenLabs, right? So if you have, if you have a, maybe a parent or a grandparent that's that's deceased, right? And you want to bring them back to life for some family reunion video. And not— maybe you don't do their— maybe you don't do their face, but maybe do their audio. You have them be the one narrating the whole video. I mean, you could do some really, really neat stuff with this, guys. So lip syncing, that's how they did it. You can generate audio and images. So there's— you can, you can do all kinds of really fun stuff in here. But the thing I love in here is generating videos. And this is a video that was generated in here from a single image and a prompt. Right. Really, really crazy. Let's come over here and look at this. Look at this hippo. So the hippo is now in the store. Pretty dang cool. Pretty dang good. And if you ask me, with one one-shot hippo— whoops— hippo in store. All right. So I'm going to have the hippo go on a rampage in the store. You just do this. The hip— the— come on. Oh, you know what, it's gonna— the hippo goes, you know, hold on, I want to see if I can do— ah, whatever, whatever. No, you know what, we'll make it like a cell phone video. We'll make it like a cell phone video. This is good. Give it a little bit of information. All right, cool. Video. Let's see, yeah, footage taken from a cell phone. Oh, come on. It's freezing. From a cell phone. But it's saying from a cell phone. Now obviously you can use ChatGPT to write this prompt really well, but of this hippo knocking over food and stands, this grocery store. Lots of dynamic motion and and natural movement like a cell phone video. All right, and then we'll just generate it. We'll see how it does. And so it will generate a low-quality version of 768 by 1280. You can upgrade it, you can upscale it— I mean, not upgrade, upscale it to 4K so it looks really sharp. I posted a lot of videos. Well, this doesn't look like it actually did it. Come on. Generate. There we go. Runway has had a couple problems lately with their UI. I don't know why. Um, they have an app as well, which is really cool. This is one that I pay about $80 a month for the pro version, so I have unlimited things. This also uses a credit system, and I think the lowest plan is like $7 or something like that. You can do quite a bit with some of the $7 plans but, but I, I'll create like hundreds of videos a month in here and just play around with things. And I'm building a little cartoon of my son Jacob. That's so cool, right? Because you can go and you can, you can build once. You can only generate 10 seconds at a time, but you can build and then you can say, all right, use the last frame as the first image. And then here's the next thing I want it to do. And I want it to do this and I want it to go here and I want it to sit here for a minute and do this. All right, let's see if this looks good. Rarely do I get a good one shot. Um, oh no, where'd it go? Hold on, I know that, I know that the video still exists. I'm going to open up Runway here. Yeah, here's Jacob. Is Jacob coming alive? Anyway, he's pretty, pretty cool, pretty cool style. Um, he thinks it's the coolest thing in the world. Okay, come here, hippo man. So obviously I did not get what I wanted out of that, which is dumb because I thought it was pretty dang clear. Um, I want to use Gen 4. I want to see if Gen 4 will do this. They use Gen 3 Alpha Turbo. Gen 4 is a little bit stronger. Dang it. All right, here we go. ChatGPT, give me a good prompt for Midjourney— sorry, not Midjourney, Runway ML Gen 4—
to have this hippo go on a rampage in the grocery store. So do you use Midjourney for photos and Runway for videos? Yeah.
And then, and ElevenLabs is, are they a credit-based system or it's just like a flat fee per month? It's a flat fee per month, but the API, the API itself will be credit-based. But the, the cost of the API is like crazy cheap. It's one of the cheapest APIs out there. I really, really love it. So. All right, let's see. Let's see what we got here. All right, come on. Don't mess up on me. A massive angry hippopotamus rampages through a modern grocery store. Camera follows the chaos in cinematic slow motion with dramatic lighting. We'll see. We'll see how it does. We'll see how it does. Could be pretty fun. Yeah, guys, the— yeah, I really like— a lot of these things come down to just taking time to play with it. Another good video one is Cling, Cling AI. I would look into this one. A lot of people say this is better than Runway ML, and I can't argue with it at all. Um, yeah, the, the quality of video you can get out of these things is absolutely ridiculous. I mean, if you're a video game cutscene developer, like, like person who makes these types of things in a, you know, a cutscene, you're out of a job, man. Like, it used to take, you know, $100,000 to create something like what we just saw, and now it takes one prompt. All right, if you're in photo shoots, if you're in whatever— Kelly, um, with Wally, have you guys done a bunch of AI stuff with your wallets? Um, we do some AI advertising, yes. Like you generate images with— like you'll, you'll provide an image of the wallet and then put it in different settings or things like that? Yeah, absolutely. It's so easy. It's so easy to do that. You can have somebody hold it. You can say, hey, have this person put this on their phone or whatever, like show it on their phone and then, you know, have them, you know, throw it into a video thing and then have them playing with their phone and they're, you know, they're using your thing. So you can, you can create so many amazing things here. Let's see if we've got a hippo running through here. But, um, yeah, I mean, being able to, you know, we could, we could do it right here really quick. Wally case. You just snag any of these. Um, save image. Actually, you know what? We're going to go cancel. Grab this one right here. This is going to be fun. All right, we're going to say Wall-E, add, save, and then we're going to get a, uh, what's, what's a competitor to Wall-E? Caseley. Caseley. Caseley would be Caseley phone case. Okay, images. Uh, why is— oh, here we go, here we go, here we go. We'll take this, save image, save. And you could obviously do this opposite, but I'm gonna, I'm gonna, I'm gonna make this— man, dang zoom controls, get out of here. Okay, here we go. Drag, drag, replace the phone case in the image, the girl with the one attached. All right, boom. So now they've taken all of your hard work that you did to pay for that photo shoot, and boom, they've got a nice beautiful ad, you know, a nice, a nice perfect product image to be able to put on their page. You can, you can take something from someone else and put it in there and it will do amazing. We'll look at that. We'll look at that result in a second. Let's see if our hippos come to life here. Not exactly. It's trying. It's trying. See, the end of it's actually okay. The beginning part's like, this doesn't work, right? But you could say like, hey, just, you know, blast through it, whatever. But now he's just like kind of exploring. People are like freaking out. Like, there's a person over here. Kind of interesting. So you can, you can play with stuff like it didn't— it had water sprays, fruit flies through the air. You know, it didn't— it— we could definitely work on this and keep playing with it. It's got this weird, you know, this weird thing up here. I don't know what it's trying to say on this. I don't know why there's water flying everywhere. But anyway, you guys get the idea. You get the, you get the gist of what's happening there. I could show a couple other random things that I've done. Let's see here. Where's recent sessions? Can I see all recent sessions? Where are all of my sessions? See all. Gosh, Zoom is messing me up here, guys. Let's— I keep doing this. So I even brought some images to life. Like, some of you guys might, might have seen me post this, but You know, I brought, I brought this image to life. Pretty cool. You could take classic images, you could take, you know, famous paintings, you could take whatever and bring them to life in really cool ways. I brought my, my grandparents who are no longer with us. This is my, this is my, my mom is, I think this one or no, it's her. This is her. Am I right, Kelly? I think I'm right. Yeah, that one's kind of like a slow motion one. I don't think I love that one. I got one really good result. Maybe it was with a different one here, but bringing old family photos to life is a really, really fun way to do this. I wonder, it appears that a lot of these are not, like, I think I did a bunch on my phone, but I don't know if it's saving the same projects. This one was cool. This was so— so I posted a video of bringing my family to life, and some other people said, hey, can you bring my parents back to life? They've been dead for a long time, and I'd love to see them just kind of, you know, this image. This is an image they have on their wall, whatever. And so, I mean, just bringing it to life a little bit just is pretty awesome. Um, this, this cartoon one is pretty fun. Um, let's see if I can show Man, I swear this thing is just really struggling today. Maybe I'm just asking it to load too much all at once. Play, please play. Later. It's not working. It's okay, but check this out. Boom. Isn't that crazy, right? Like, the amount of work it would take to do that manually through Photoshop— you could probably do it but, you know, all the masking and all the different things and the steps it would take to get that to look just right. One quick prompt, two images, and you can do, you can do even crazier things, right? You could have, you could have her, and this is where social media or not social media, but AI starts to get a little dangerous, right? You could have her pointing a gun. You could have her holding up something else. You know, you could make anybody do anything, right? We're in the last just couple minutes here, guys. And, you know, AI is extremely powerful. I believe that AI, like many technologies that are out there, or like money, right? Like it amplifies. It can amplify whatever you want it to. If you're a good person and you want to do good things, you can get way more good into the world faster. If you're a bad person and you want to do bad things, you can do way more bad in the world, right? It's a tool and it's going to be used however you want to do it. But, you know, hopefully over the last 3 days, you guys have, you know, unlocked your brain in a lot of different ways and you'll get a lot of tools that'll be You know, you get a lot of resources you can come back to. You can watch this video again and, you know, try to, try to build that business, right? I want to see, I want to see you guys making money fast. I want to see you guys building things fast and figuring out how to, how to turn this into something real. I, my, my class from last week had somebody make money within, within 2 days. Like, they just made it almost immediately. I think Kelly, Kelly with a Y, you did your—
didn't you already sell something to someone or at least say, I'm going to help you build something?
Yeah, I have 3 or 4 deals in the works right now. Yeah. So that's not exactly, you know, making money with the business that you built, but you've taken the skill and now applied it and now you're making money there. So that's awesome. And I think that's great.
And I want to see you guys.
I want to see what I built is just organizing my current life. No, I know it. Yeah. And it takes time. And if you're building more complex things, guys, like I'm building my— the one that organizes my life, the johncheney.com and trying to get all that done, it's going to take me more than 3 days. It's going to take me a month, right? And that's fine. It's totally fine, right? You don't have to build it in 3 days. I gave myself a challenge and showed that it was possible with the speed and everything that we're doing here. And, uh, but, but the reality is most of you are going to take a month or 6 weeks or 2 weeks or whatever it is to kind of nail down the experience. And then you'll launch the first version. Um, you'll, you know, you'll get your DNS settings all set up and launch it on the site and have it all ready to rock. But, but yeah, it's been, it's been great having all of you guys in here, and I hope you've learned, I hope you've learned a lot. And yeah, any questions as we finish up here about anything, right? I'm happy to go. Let me look at my calendar here. I'm happy to go over a little bit if you guys have any specific questions on your project or anything. Yeah, I have a minute. I have a minute. My next meeting's in about an hour, so not that I want to go for another hour, but if we want to go for an extra 5 or 10 minutes, if anybody has a question, I'm happy I'm happy to do so. And if you don't, and if you don't know right now, and Travis looks like maybe you unmuted and I'm happy to talk, but if you don't know right now, remember you have access to that Facebook group. Join that group, ask me. Um, you all should have my cell phone number. I think it was in the, in the email that went out before the class. I will follow up afterwards and send it to you again. And, uh, feel free to text me anything. Um, if you want help on your own projects, like if you want me to, if you want to hire me to build your stuff, I'm probably going to say no. Um, just not, not because I don't like you guys or want to hang out with, you know, I actually do want to hang out with you. If you call me and you say, hey, let's go hiking, or like, I want to come over and, you know, take some of your eggs because you have 60 chickens and, you know, I want to come play disc golf with you or want to go kayaking, I would probably say yes. I want, I want to be your friends now. But from a professional standpoint, I just don't have the ability to take on 150 projects. It's impossible for me to do that, right? I have a lot of people that come and say, hey, can you help me build this? You know, I'll pay you $20,000. And I'm like, I mean, great, but I just, I can't, I don't have time. I'm really focused on other things and I am still CEO of another company, Velocity Access, and I got to give my time to that. I raised $3 million for that business and I got to keep growing it.
But anyway, guys, so yeah, questions. Any questions here? We finish up. Very unimportant and unrelated. I just love the farm thing and I was curious what animals you have. Uh, and that's an intentional move because you spend all your time in the tech world and then you like the outlet of walking outside and being in reality or—
Yeah. I'll let you guys walk outside with me. Uh, really it was that his wife. Yeah, she's I don't want to say low-key threatened, but she needed her farm because she needs animals and plants and all of the wonderful things.
And so this was a present to his— Yeah, that's my view. I get to work here every day and yeah, you're absolutely right. So I was in, yeah, I lived in, in Provo and then we moved up to Highland and then we lived in Alpine and then Traverse Mountain. We lived in two houses up there and that was just all like in the, in the middle of it. And I was Lehigh and all this tech stuff. And yeah, after I sold my, my company, I was like, it would be good to slow down a little bit. Like, I kind of need this too. And, you know, my wife, she, she's from Eastern Europe. She was adopted when she was 12. She lived in an orphanage, but when she was really young, she lived on a farm and grew everything. And so anyway, so we have, we have a horse. We've got, you know, a couple of barns here. We've got about 60 chickens. We used to have 4 goats, but Goats suck, man. Like, they're really fun, and they were fainting goats even, and really fun. But, um, because you could come out and scare them and they're just like, they'd fall over. I've got— go check my social media, you'll see those videos. But they are tornadoes. They just like— in fact, we named one of them Tornado. They destroy everything. It's absolutely ridiculous. So, um, so yeah, um, the thing I love about West Mountain where I am right here, like I don't know if you could quite tell, but I was kind of staring out over at Pace and the freeway right there. It takes me about 6 minutes to get to the freeway. It takes me 2 minutes on the freeway to get to the Pace and Temple and Walmart and Cafe Rio and, you know, some good stuff. It takes me about 5 minutes the other way to get to Spanish Fork, and there's a Costco there. It takes me about 22 minutes to get from here to a BYU basketball game. So I'm like, I'm out here, but I'm still like, I can, I can be in the world. Zip up to Lehigh for a tech meeting or go over my— I have an office actually at Kiln that I can use in Lehigh or Provo or wherever. So anyway, yeah, no, good question, Travis.
I love, I love, I love being out here. It's really nice. I've got chickens and I'm— one day I'll have a little family ranch with a little orchard, some chickens, goats, stuff like that.
So I was curious how you're doing it. That looks awesome. Yeah, no, it's cool. We have about, about 40 fruit trees. And we've got a whole blackberry section and we've got a huge actually amount of grapevines out there as well. We get so many grapes. Like our biggest problem is we don't really know what to do with it all. We're getting better at that. There's actually a new app that came out or that's live now, but it came out of the Sandbox program at BYU if any of you are familiar with that. Really awesome. Or no, I'm sorry, it was UVU. It's Sandbox@UVU. And it's basically just a startup program, whatever. But they built this thing, it's kind of like Uber or DoorDash, Uber Eats or DoorDash for farms. And so, if you want fresh eggs, you want fresh whatever, you can just get on— it's called Holi, W-H-O-L-I, and you can order fresh eggs. And so, we just barely got onboarded, met the founders, and we had a call with them. My wife and I had a call with them on Monday and we We got all onboarded into the app. And so now you can buy fresh stuff from the Cheney farm. It's actually called Zena's Floral. My wife's name is Zena. And so she has— she's been selling stuff. She has a flower farm. We have 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15. Yeah, we have probably about 25 big garden beds and gardens and things. And so she grows— it's crazy. During the winter, her office becomes like Jumanji. Like, like if you remember the first Jumanji when Robin Williams, like their house, like all the plants come in, like that becomes her, her office. There's easily, I don't know, 12,000 seeds growing in there. Like just all these trays and all these things and our electricity bill is super high because she's got all these lights on them. But anyway, and we have solar, we actually have a good solar panel. So it's, it's good. We're not, we're not like preppers or anything, but it's kind of nice to, you know, we have a well, we have, we have solar, we're, you know, decently, decently set up in case there is a big earthquake or something crazy. So yeah, but yeah, feel free to, uh, feel free to come out anytime. Um, I've had, I've had many people, and you'll see me post it if you've joined this Facebook group, I'll post about, say, hey, you know, come, anybody come out if you want eggs anytime, come on out and I'll give them to you. I won't sell them to you if you want to order them on Holi, that's fine, great. But if you just come out here, you can take some eggs. We get about 40 eggs a day right now. And do you know how hard it is to get rid of 40 eggs a day? It's like a job. It's like we have to take them to our neighbors and our friends. Everybody that comes over, you want some eggs? We do a pretty good job. We get rid of them. But if you want some, come on over. We'll give you a dozen, two dozen, whatever you want. And in a couple of months, we'll have a lot of fruit, like so much fruit. We'll be like, hey, please bring your family and come pick it from us. And we're not really doing the farm to make money. It's more just like a hobby. It's just kind of fun. But we have so much food. So anyway, sorry, that was a little bit of a long answer, Travis, but there it is. Love it.
Yeah.
Any other questions, guys? I think we're good. Okay, we'll finish this up. Thank you so much. Remember, you're still connected to me. Let's be friends. Let's do awesome stuff together. If you need help or questions, whatever, the Facebook group's there. Send me a quick text, send me an email, whatever. Like, hey, I'm working on this, I can't figure it out. I'm always happy to— always happy to take the— take the time to see if I can help.
Okay, we'll see you guys.
Thank you.
Thank you.
Thank you.










