Sales coach Julius Forster shows how to handle the objection "I'll have to ask my wife" by customizing your response with specific data about the prospect and their company. Pull in their role, company size, recent news, or pain points to make your reply feel personal and relevant instead of generic.
I'll have to ask my wife. My 100-employee company, I'll have to ask my wife first. So that will most likely not be an objection you'll be hearing a lot. But think of any other objection that you know is thrown most of the time for your kind of service or whatever you're offering. And then think about how can that be customized based on all of the data you can pull about this person you're talking to. And you can pull about the company you're talking to. It can probably be like, how would you handle it, can probably be customized quite, quite a bit and improved and made even better quite a bit based on those specific things.
