38:20

Katie McManus argues for attracting clients through content instead of cold outreach. She batches five LinkedIn posts weekly, converts roughly one appointment per 2.5 posts, and says the approach frees time to serve clients better and charge more. She's running a free five-day challenge starting Monday, August 4th with daily email exercises and 5pm ET Zoom coaching.

Questions this video answers

Monday, August 4th (speaker statement).

5pm Eastern Time, Monday through Friday (speaker statement).

LinkedIn, YouTube, Instagram, and TikTok (speaker statement).

"Just shy of 18,000 connections" (speaker statement).

The Gay Birthday Club; speaker says "we just got five 1C3 nonprofit status" (verbatim from transcript).

Chapters

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