Katie McManus (business strategist and money mindset coach) argues that relying on motivation is ineffective—especially for people with ADHD—because motivation is intense but short-lived. Instead, she recommends building daily momentum by committing to one to three tasks every day (e.g., posting to LinkedIn for 90 days) to grow a business, and suggests working with an ADHD-aware business strategist to stay focused. The clip ends with a CTA to comment “waffles” to book a call.
I love this question because it brings to light the biggest scam that we pull on ourselves. And that's motivation, baby. If you're waiting for motivation to strike so that you can go and do something that you really want to do, you're never going to do it. And this is something that my ADHD siblings hate hearing from me. And here's why. Because when you have ADHD and you get inspired to do something, you have this, like, fuel of motivation. It's not like you have gas in the car, okay? It's like you've got fucking jet fuel in your tank and you can do anything with that. But here's the thing that we know about rocket fuel. It's not designed to last. And neither is motivation. So, yeah, I know it is so tempting to say that we're just going to, like, be super motivated and work on our business, because when you have ADHD and you're working on something that you're passionate about and you're doing so from a place of inspiration and motivation, it feels so good. It's almost like this high, right? But then how many of those projects do you ever actually finish? So here's what you do instead. You build momentum. You pick one to three things that you're going to do every single day that will help you grow your business. And if you're not sure what those are. Hi, I'm Katie McManus. I help ADHD business owners make more money in less time with your distractions. I'm a business strategist and money mindset coach. But anyway, and to explain this, you know that game that you play after a birthday party with friends where, like, there's a. There's a sad balloon just kind of floating around in the living room and you start just kind of bouncing it and you start counting and no one really made the rules, but you all know that once you drop it, the game is over. Like, you've lost, right? And the higher you get, the more anxious everyone gets because they don't want to drop the balloon. When you create momentum in your business, you're doing exactly that. You're creating an everyday task that you will not want to miss miss. Because you've done it for so many days in a row. So how does this work in your business? So if your everyday task is to post to LinkedIn and to share about your business and invite people to become your client, if you're doing that 90 days in a row, I would bet you really good money that you would get a few clients out of it. And also after 90 days, are you gonna miss day 91? I don't think so. The thing that gets us into trouble with ADHD and when we're trying to build those momentum tasks, is when we're not sure what we're doing is actually going to be effective. Because that's when the voices of doubt come out and we start questioning if you should really be doing this or if you should start jumping to something else. The shiny object syndrome comes out. And that's where having a business strategist who knows what you should be doing and can tell you exactly how to do it correctly so you're not wasting time can be so super impactful to your business and your overall success. And if you're curious about what it's like to work with the ADHD business strategist, then just comment waffles in the comment and I will send you a link to book a call with me.