Katie McManus argues that starting or growing a business before 2024 is a sliding doors moment. Wait until January 1 and you won't sign clients on January 2, but you'll have built momentum. Start now or risk guilt and stagnation.
Chapters
At this moment, you have two potential futures opening up to you. This moment right here is a sliding doors moment, and one door will lead you to feeling proud, accomplished, like you have your shit together, knowing that you have what it takes to take your life exactly where you want it to go. The other door, by contrast, it leads to you feeling guilty, like you're not enough, like you can never seem to get your stuff together in order to make your dreams come true. This moment is where you decide if you want to wait until 2024 to actually start and grow your business, or take your existing business to that next level, or you're ready to start now. If you're starting your business come January 1, 2024, you're not going to be signing clients on January 2.