Katie McManusKatie McManus · Practical Business Strategist Empowering Mission-Driven Entrepreneurs

STFU!! Let your potential client talk on a sales call

Name: STFU!! Let your potential client talk on a sales call
Uploaded: 2024-07-18T20:44:07Z
Channel: Katie McManus
Description: Katie McManus tells business owners to shut up on sales calls. Speak only 20% of the time. Potential clients care about their own needs, not your pitch…

18 Jul 2024

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Katie McManus tells business owners to shut up on sales calls. Speak only 20% of the time. Potential clients care about their own needs, not your pitch, and over-talking kills deals.

In that first call, you should only be talking 20% of the time. Now, this is really hard for business owners with adhd because three things get activated in us when we're talking to someone who's expressed interest in what we do. When you're really passionate about something and someone asks you about it, you can talk for hours on end about that thing and you're so excited for it. And you just assume they're just as excited when they really just asked you, what are you up to in regards to this thing? Right. This is not about you and not about what you do. Okay? Your potential clients actually do not care about what you do. Stop talking about it.