What is attraction culture? #shorts

Attraction culture means you do the least amount of work that gets you the most amount of results, and you set up systems so that once you do the initial groundwork, you don't have to do it again and you let people come to you. This is also called inbound marketing, and this is exactly how I've built my business to multiple six figures. By creating content, sharing it on LinkedIn and now TikTok and Instagram. And I create this content speaking to my ideal clients, talking about their problems, the things that are really going on for them, the fears they have, the frustrations they're experiencing in starting or growing their businesses by creating content, talking about what they want more than anything that maybe they haven't even told their best friend about because they don't think it's actually a realistic desire. And by sharing my own story, sharing the struggles that I overcome, sharing how I designed my approach to running my business.