Kevin McCann asks a founder how women should prepare for investor meetings. The answer: practice relentlessly, know your numbers cold, and when investors ask protection questions, answer briefly then reframe them as opportunities.
So for the, for the women listening, especially those that are actually gearing up for a funding round, what's the best piece of advice you could give them as they go and they walk into giving the ultimate pitch?
Yeah, you don't have to like reality, but you have to deal with it. You will be asked questions that are protection questions. You know, how do you keep the churn under control and I don't know, all kinds of things like that. Right. As opposed to opportunity questions. Practice it. Practice an awful lot. One, get to know your numbers. Walk in with some command of what's going on so that you can command the room number. Two, continue to focus those protection questions and reframe them as opportunity questions and so on. And in that, you have to answer the question, but you can do so tersely if you will, and then point out the alternate question. Every question that asks about protection also has another side to the coin. Flip the coin as well. Yes, answer the question, but flip the coin.
