This short walkthrough (YouTube) by Koei from Knowledge Architecture describes NEI’s intranet single-page Brand Style Guide and points staff and vendors to a fuller 14-page PDF. The page condenses frequently used rules—logo usage, spacing, photography, typography, taglines/boilerplate, vector graphics and stock photography—while providing downloadable assets (color swatches, font hierarchy image, templates, logo page) and links to the full PDF for detailed guidelines. The intranet layout uses NEI yellow horizontal dividers and image blocks that show color names with numerical values.
Chapters
Hi, this is Koei from Knowledge Architecture. Let's take a look at an example of a brand style guide that has been distilled into a single page on NEI's intranet knowledge base. The page was developed by brand manager Courtney Scott, whom you can contact or learn more about from this employee block. NEI's 14 page brand style guide can be found in this document block in the right hand column of the page. The document provides details about logo usage, spacing, photography, typography and more for both referenced by staff and to distribute to vendors. You can preview, download or print the PDF from the document block. The most important or frequently accessed information from the Brand Style Guide can also be found on this single page. Brand Style Guide Overview the NEI colors are presented in a basic image block. The images are the red, blue, gray and yellow rectangles with title and description enabled, aligned to the right of the images and centered vertically with the name of the color as the title and the numerical color values in the image description. You'll notice the sections are separated by horizontal lines which have been set to display in the cheery NEI yellow in the site's branding settings. The Typography and Font section uses an illustration of the font hierarchy on the right with the text aligned to the left using the image alignment options. Here's a section listing the tagline and boilerplate text. The vector Graphics and Stock photography are collections of sample images in basic image blocks which can be downloaded directly for use. Guidelines and use cases can be found in the Brand Style Guide document. Additional resources include links to all template documents and a page dedicated to the logo in a basic navigation block. Keeping the page short and sweet helps users focus on the most important brand guidelines, providing quick access to essential tools and resources with more detailed information in the accompanying Brand Style Guide PDF as needed. Thank you to NEI for allowing us to share their brand style guidelines. Please reach out if you have any questions and happy building.