Practical Shifts AEC Firms Need to Become a Modern Learning Organization

What other practical shifts are you thinking about that a firm needs to make to become a modern learning organization?

Yeah, it's a good question. Well, we've talked about the kind of non-urgent— sorry, non-urgent important. That's a shift. I think the better mindset shift is understanding that, first of all, awareness that this is at all possible. And so that's why I spent a lot of time talking about this, to kind of create a vision. Like, we're trying to share a vision for what knowledge and learning management can be in AEC. And we target it. I go around doing a lot of speaking. We put on a conference, like I'm trying to help leaders understand through seeing case studies of their peers that there is a brighter, more exciting future ahead where you can build a smarter, more adaptable business. Like we are living in crazy bonkers times, right? Politically, technologically, like the rate of change is through the roof. And so the companies that thrive and adapt are the ones that continuously learn the fastest, right? And so understanding that like learning is just strategic imperative, and that's always been true, but I just think right now in the time that we're in, man, that is just more true than it's ever been. Like you have to have this kind of ability to continuously learn and then unlearn at the same time. So letting go of old ways of doing things, old habits. That no longer meet the moment and no longer serve the company. So I think leaders, it's really, it starts with a mindset shift that like in order to go to where we want to go in 2030, 2035, 2040, like we do need to make that transition to being a modern learning organization. Some of that is technology, yes, but some of it is we just need to invest more, you know, and like even the things that you're doing, you know, partnering with your experts, like you're showing I don't want to trivialize them by calling them experiments, but I, I think that's kind of what they are, right? You're out early saying like, look, we've always tried to build these playbooks. What if we could build them faster, better, keep them up to date, do them more efficiently? Like those experiments need to get kind of like translated to becoming the way that we work now and to be resourced appropriately. So, you know, I think in some ways we're trying to create little media companies inside our firm. Right, to help in the same way that we would spend time creating content externally to go market and win work. Like, we need to get as serious about that internally to help us thrive and adapt and grow.