Lara GuevaraSupply Chain expert (Product and Service)

If You Can't Profit on ONE Unit, Nothing Else Matters

2 Jun 2026 · 0 min

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In this short interview segment, Lara Guevara emphasizes the necessity of having an expert who can point out where to focus and teach the necessary understanding before problems become too late. Speaker B expands on the relationship between finance and other business functions, using the metaphor of a conductor leading an orchestra to illustrate how finance coordinates marketing, sales, and supply chain. The discussion underscores that without clear guidance and a focus on unit profitability, an organization cannot achieve meaningful results.

Um, if you don't have an expert guiding you where to look at and to, um, teach you what to understand, then you wouldn't know until it's too
late. Yeah. Yeah. Well, to, to your earlier point about the, the way that our two functions work together, the, the, the model that I would encourage you to think about is that finance is kind of like you know, the conductor of the orchestra.
You could be the best
violin player in the world, but if you don't have someone else like telling you how to fit in with the rest of the group and what you need to do when and, you know, how loud you need to be and whatever, it's very, very difficult to make music. So, you know, finance is kind of the function that ties marketing and sales and supply chain together, and it makes sure that everything's synchronized. Everything's, you know, everyone's playing from the same hymn book and that, you know, the whole machine is working at the correct scale. Where you run into real problems is when there is no conductor and there's no one kind of tying all these different functions together and everyone's just making up their own song and, you know, has different goals and priorities. That's, you know, a very, very dangerous situation to be in.