Your Best Seller Sells Out on Day One of BFCM. Then What? #bfcm #inventorytracking

11 Oct 2026 · 0 min
0:22

In this brief teaser, Lara Guevara recaps the previous episode’s focus on sourcing exposure, emphasizing that the proper remedy is thorough documentation rather than additional tactical moves. She then teases the upcoming episode, which will tackle a common blind spot among founders: the lack of a concrete plan for handling a bestseller that sells out on the first day of Black Friday/Cyber Monday (BFCM). She highlights that while many founders claim to have thought through this scenario, few actually have a detailed inventory and fulfillment strategy, setting the stage for a discussion on how to prepare for and respond to rapid sell‑outs during peak shopping periods.

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