The Question That Changed Everything

8 Jun 2026 · 1 min
0:56

Lara Guevara shifts from asking clients "What's wrong?" to "Walk me through a typical week and tell me where the friction is." The reframe turned a vague complaint into a diagnosis: the real problem wasn't quality or strategy, but capacity. Better questions yield accurate diagnoses.

Chapters

More from Lara

0:24
youtube.com

Your Best Seller Sells Out on Day One of BFCM. What’s the Plan? #bfcm #inventorysystems #ecommerce

3d ago
0:21
youtube.com

Stop Wasting Ad Spend On Sold Out Products

3d ago
1:10
youtube.com

We're going back to China this October! 🇨🇳

4d ago
0:22
youtube.com

Your Best Seller Sells Out on Day One of BFCM. Then What? #bfcm #inventorytracking

5d ago
0:32
youtube.com

Don't Know Where Your Raw Materials Come From? Start Here #sourcingagent #supplychainplanning

6d ago
0:33
youtube.com

Country of Origin Isn't Just Where It Was Assembled #movesupplychain

6d ago
0:30
youtube.com

MOVE at ExCeL London

1w ago
3:24
youtube.com

When “Sold Out” Becomes Your Biggest Supply Chain Risk

1w ago
0:28
youtube.com

Moved Production Out of China? Documentation Is the Real Fix #sourcingchina #supplychainsolutions

1w ago
0:28
youtube.com

Sourcing From China, Vietnam or India? The Fix Isn't a Fourth Country #sourcingchina #supplychain

1w ago
0:31
youtube.com

Moving Production Out of China Didn't Fix Your Tariff Exposure #sourcingtips #supplychainmanagement

1w ago
See all content