Lara Guevara argues that most founders only track warehouse stock and miss inventory stuck in production, quality control, transit, and ports. This upstream blindness kills cash flow and makes you feel perpetually behind. The fix is rebuilding visibility across the whole supply chain.
Chapters
If inventory keeps surprising you, it's not because you're bad at planning. It's because you can't see what's actually happening. Your inventory doesn't live in one place. It moves through factories, QC transit ports, and 3 PL receiving. But most founders only track warehouse stock, which is the last step. That's why things feel unpredictable. When you only look at the end of the chain, you miss everything that slows you down. Production delays, QC holds, container rollovers, customs slow receiving. And that's where cash gets stuck. Inventory visibility isn't about buying software. It's about knowing where every unit sits. This week, I'm breaking down how to rebuild visibility so you stop feeling behind.