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Make one prospecting call every day to keep your sales pipeline from freezing up. The speaker compares it to a dripping faucet preventing burst pipes: tiny, consistent action prevents expensive damage down the line.
Make one prospecting call every day to keep your sales pipeline from freezing up. The speaker compares it to a dripping faucet preventing burst pipes: tiny, consistent action prevents expensive damage down the line.
season of plenty, you're busy, busy, busy, and then suddenly you don't have time to continue growing. You got to carve it out. So in my office and in my coaching and everything I do, it's always about one phone call a day because no matter what else is on your plate, you can make one phone call. Make one, and then you've done something. That's what keeps your pipeline full is doing something. You know what? Compare it to a house when it's going to freeze outside. Y'all know how to keep the pipes from freezing, right? Even those y'all in Arizona have heard this on the interwebs. Do you know how you keep a house's pipes from freezing? You cut on the spigot. And how much do you have to cut it on? Just a drip. A drip keeps your pipes from freezing. But if you do nothing, you're taking a big chance. The pipes might be okay, but they might freeze. And if they freeze, you know what? It's a very expensive fix and could hurt your whole house. That's the difference in prospecting and not prospecting.
