Most real estate agents expect success fast, but it takes about ten years to build a recognizable brand and steady inbound leads. With 1.5 million REALTORS® competing nationwide, the market is saturated. Building a reliable pipeline is a long game, not a quick win.
Somebody else said, "I've been in the business 3 years, when does it get better?" Baby, 10 years. And all of my old guard could say amen to this. When you've been in the business 10 years, that's when your phone starts to ring. And that sounds like a long time, but remember, real estate is intensely competitive. I mean, you're talking again, 1.5 million REALTORS® around the country, plus the licensees who are not members of the trade association. The public has access to any kind of real estate pro they want. And so by the time you start to build up a brand and build up a name, it's going to be 10 years.
