A home improvement professional argues that contractors need to show up visibly in retail spaces like Lowe's and Home Depot, not hide behind the scenes. Know your lumber prices, especially how 2x4s have shifted since 2020, and track which roofing materials insurance companies actually want. Your clients and partners notice when you're current.
You cannot be a secret agent. Now, this does not mean you need to go out there with a name tag on and be all fakey fake, everybody needs to buy or sell. You don't have to do that. But what you could do is be visible in Lowe's and Home Depot and get to know what's going on with the cost of materials. Have you checked the cost of 2x4s since our supply chains first broke in 2020? If not, go get yourself educated. Do you know what roofing materials are going on in your market? What's popular that the insurance companies will favor? We have to keep the insurance companies happy right now. So go out there and teach yourself something in that professional space, visibly, in public.
