"Give away your Legos"

A leader uses Legos to explain why scaling means giving away what you're good at. You build houses, then hand them off to others and move to dog parks, neighborhoods, entire countries. The discomfort of losing mastery is what forces you to grow.
Chapters
When I watch leaders and employees go through rapid scale, I like to think of somebody putting down a giant pile of Legos in front of a bunch of kindergarteners and then just being like, build something. There's a lot of opportunity, but it's also scary and overwhelming. And eventually you start to get momentum and you're like, I'm building a house. And then you're like, I'm good at building houses. Like, I was put on Earth to build houses. And almost like, assuredly inside of scaling companies, as soon as you're like, I feel good at this, I should do this forever. Somebody's going to show up and be like, it's not a house, it's a neighborhood. And you need to take this house and you're going to pass it off to this other person, person that we just hired, and you are going to go build dog parks. You're like, wait a minute, I'm not done with this house. And I'm worried that this person's gonna screw it up. I'm also worried that building houses is actually the most fun thing, and I'm gonna hate building dog parks, or it's gonna turn out we're in the house building business. And then you go work on neighborhoods, and you're sort of like, okay, I'm good at dog parks. I got this. And immediately, someone shows up and says, it's not a neighborhood, it's a country or a city or a world. Both learning to give away what you've gotten good at and move on to the next shiny pile of Legos, and learning that the emotions that are inevitable. That is both the torment of scaling companies, which is that the ground is moving under your feet. And as soon as you're comfortable, someone will make sure that you are uncomfortable. But it's also the opportunity, which is that you can go from being someone that's good at building houses to someone that knows how to build entire worlds.
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