Lovable's founder explains how the company hit $10M ARR in two months with just 15 people. The strategy: obsessive focus on UI and product experience, packaging everything end-to-end, and building a team that ships fast with strong taste for simplicity.
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You hit $10 million ARR in the first 2 months with just 15 people. How have you been able to do this? What we've done is that we obsessed about what's the right way to present this to a user. What's the interface for the human to get as much out of this as possible? Packaging together, having done everything end to end in the product and making this work seamlessly together as a whole. And then people love the product. That's the driver of the growth. The team is everything in building a great product. You want people who can ship really fast and have good taste for like what is simple, what's the right abstractions. And I think that's what we've done differently and have this obsession for just making it better and better and better.