Why Instagram Didn't Collapse After Meta's Acquisition | Adam Mosseri (Head of Instagram at Meta)

A lot of companies get acquired. The acquisition does not go well. The product dies. Everything falls apart. What's one thing you learned about allowing Instagram to thrive within a larger company?

I think one of the most important things you can do when you acquire a company is you have to try and make sure you preserve whatever it was about that company and how it was run that made them successful in the first place. You want to avoid the tendency to force your way of operating on the new team because there's probably something different about how they operate, which is probably part of their success.

So I think giving them space so they could double down on what they were good at matters a lot.