Lewis HowesYour Personal 24/7 Greatness Coach

Barack Obama's #1 Speaking Trick

8 Mar 2026 · 0 min

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Lewis Howes breaks down how Barack Obama uses downward vocal inflection when speaking to his daughters Sasha and Malia. That pitch drop conveys authority in a way softer phrasing can't match.

Obama uses a downward inflection. He goes, Sasha, Malia, it's very important that what we do today is going to be remembered forever. And if we don't do those things, we are going to be in deep trouble. He slings his words down, and that is very authoritative. So even that vocal cue makes us think, well, he knows what he's talking about. Versus if he were to say, Sasha, Malia, I have something really important to tell you. It's really important we do this for our future. Could you imagine?