Lewis HowesYour Personal 24/7 Greatness Coach

How The Top 1% Deal With Failure

19 Feb 2026 · 0 min

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This content was created by Lewis Howes. This content was uploaded by Lewis Howes. This is a YouTube clip titled 'How The Top 1% Deal With Failure' (created 2026-02-19) containing a short motivational monologue in English by a single speaker (labeled SPEAKER A). The speaker advises reframing failure as an event rather than a personal identity, using examples like Steve Jobs, Michael Jordan, and Cristiano Ronaldo to illustrate persistence, detachment from setbacks, and maintaining effort.

Every time I get rejected, I think of Steve Jobs getting kicked out of his own company. Every time I fail, I think about Michael Jordan losing a game. Every time I get tired of training, I think about Cristiano Ronaldo putting in that extra rep. Failure is an event, not a person. Whereas we start thinking we are the failure, and it's like, no, your application got rejected, and so you have to disconnect and distance yourself from the event.