Scott Donnell argues money is neutral, not evil, and amplifies whoever holds it. The real problem is chasing money to keep up with others, which causes identity trauma. Teach kids to create value first, not chase money, and you give them an unfair advantage for life.
Money is not good, it's not bad. That's what people think. Money is amazing. You should focus on it. Well, that's a keeping up with the Joneses identity trauma waiting to happen. If they say it's bad, that's a poverty mindset. Money is neither good or bad. Money is a tool that makes you more of what you already are. It is a store of value. So when we teach kids and families, we literally say, Create value first. So you want to know the number one strategy of the top 100 families in the world. Okay? It's teach your kids to create value first, not money. Because money is a store of value. So if we can teach our children, hey, we're gonna be value hunters in this home. That is the number one greatest asset you could ever give them. It's an unfair advantage for the rest of their life.
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