MrBeast says creators should feel nothing when reading hate comments, treating them as data instead of personal attacks. Out of 300 negative comments on a video with 100,000 views, roughly 250 are noise and 50 might be actual criticism worth considering. The real improvement comes from combining feedback from dedicated fans with objective criticism.
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You should be able to read a non objective comment like I hate you, you suck. And just feel nothing in a perfect world and move on. Because having an emotional reaction to that does nothing for you. You know what I mean? If you have. Theoretically, you know, if you're getting a hundred thousand views a video and you're getting 300 negative comments, right? Assuming you make a good video. Yeah. And then of that 300, filter out the 250 that are probably just. And then the 50 that are actually objective. Consider them because yeah, no, no video is perfect. And there's lots of great. You should take from both sides of the spectrum. Your most hardcore fans that love you, you should see what they have. Which is probably going to be something more like hey, we want more personality. Things like that people who like you would say. And then you should also take feedback from the people who hate you the most because they still have pretty valid feedback quite a bit of times that people who don't watch you every single time might have a different viewpoint on your video.