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When past failure makes you doubt yourself, the 1-1-1 strategy helps: find one person with one specific problem, solve it, and get proof you can create value. That first win kills imposter syndrome and gives you a repeatable process.

When past failure makes you doubt yourself, the 1-1-1 strategy helps: find one person with one specific problem, solve it, and get proof you can create value. That first win kills imposter syndrome and gives you a repeatable process.
How do you not let that lesson of failure become a belief that you can't create something next time?
Because I've created something before. I have literal proof that I can do it. It just didn't do it this time, but I have proof. And that's what I found that best combats, at least for me, all of these feelings. For anybody out there who's starting a business and wants to like really get over that imposter syndrome, my best advice would be something I call the 1-1-1 strategy. Find one person who has one problem get one result for them. That's gonna help you figure out where these people exist, how to talk to them, how to interact with them. When you help them get that result, all the fear of, I don't know if this is gonna work, is this even real? Like, can I even actually help somebody? You've done it now. You have collected that proof that all those things that are keeping you from succeeding are false.

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