The #1 Skill to Earn More Money | Alex Hormozi

What'S the number one skill that people should be investing in to earn more? Promotion. You need to learn to advertise. So if you think about it in sequence, right? If no one knows you exist, no one can buy your stuff. And so you have to first let people know you exist. So it begins with advertising. And so you can let people know one-on-one via outreach, you can DM, you can email, you can phone call, any, you can knock on doors, all that's one-on-one. You can make content, you can post on public platforms. Third, what you can do is you can run ads. the fourth and kind of like secret or more advanced ways that you can use those to then go get somebody who already has that audience that you want. So you get an affiliate to then refer you business. And that's an amazing strategy. But you, in order to get in touch with those, you reach out one-on-one, you make content, or you run ads. So those are gonna be the core things that you're gonna be able to do.