Women are attracted to men who can provide resources, use humor to show intelligence, and demonstrate kindness by treating parents well and helping others. Fewer men today meet the provider-potential bar, shrinking the pool of men who hit that first criterion.
Chapters
Women are attracted, generally speaking, the research shows, to men based on 3 reasons. The third is kindness. They want someone who's going to be a good person. They're impressed by men who are good to their parents and kind and go out of their way to help people when there's no reciprocal expectation. The second is intelligence, because the smarter you are, the more likely you are to make good decisions and protect your family's offspring. And by the way, the fastest way to communicate intelligence is humor. I've always said if you can make a woman laugh, you can kiss her. Wow. And then the most important thing, though, to women— and people don't like to admit this— is the man's ability to signal future resources. It's not even he has to be rich now, but he has to have his act together such that he looks like he will be a decent provider. And the number of people, the number of men we're producing that qualify in this category is shrinking.