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You Can 10x Profits in Your 1st Year! | Codie Sanchez

3 Dec 2024 · 0 min

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Codie Sanchez says 10x profit growth in year one is possible, but warns against buying a business expecting it. Base acquisition decisions on what the business actually makes now, not speculative potential.

You do have a chapter or a section of the book that talks about how to 10 extra profits in year one. When someone's launching a business or looking to buy a business, can they actually 10x their profits in the first year?
Yes, 1000%. However, do not buy a business based on that expectation. So I say you buy businesses based on realities and profits, not dreams and potential.
Kind of like getting into a relationship too.
Right, exactly. Don't expect a lot of change.