#56: Solo Episode: Is it time to pivot?

I'm so open to all the ways that clients want to work with me, with all the ways the universe wants to bless me, right?

With all the ways that abundance wants to flow to me, then like, of course you're gonna be successful.

Hello everyone, welcome back to the Aligned Coach Podcast.

It's Lindsay here.

So today's episode, sort of like a juicy bonus episode— our new shows are usually released on Wednesday. Today is Friday. Hello, happy Friday. So this is like a bonus episode that I just wanted to release. I wanted to release it to the podcast because this was a live that we did last week over on Instagram. And I know that a lot of you are commuting. A lot of you are listening to the podcast while you're doing laundry, while you're making dinner, whatever the case may be. So I wanted— this is a really juicy, quick dive into pivoting your niche, right? And I wanted to put this on the podcast in case you are in this place of questioning, "Should I pivot my niche? Am I getting tired of this niche? Will I be more profitable if I pivot? Maybe I'm unaligned with where I am. Maybe I'm too broad. Maybe I'm too specific," right? So you're having these questions come up. Up for you. And I think that this episode will help you answer a lot of those questions. So this is going to be a quick dive into pivoting your niche, into finding alignment in your niche, and a few questions to ask yourself whenever you're trying to get clarity on your messaging, right? And trying to get clarity on your niche, right? So Before we head on to today's episode, I want to put a quick plug in your ear about a free 3-day live workshop that's happening next week. I'm so excited for this. Ah, y'all, you know how much I love webinars. I believe so deeply in having live events. This is not really a webinar. It's a little bit different. So this is a free, totally free, live 3-day workshop. The High Ticket Offer Crash Course, right? So if you are in a place of wondering, oh, what is the perfect high ticket offer? You know, will my audience buy my high ticket offer? How do I actually put together my high ticket offer? What should I name it? How should I price it, right? And if you're really wanting to step into your power around your high ticket offer, right? Typically $1,000 and up, that's what I consider a high ticket offer and my clients consider a high ticket offer. If you are considering selling your high-ticket offer this year, getting it off the ground, really scaling your business, then I encourage you to come to our free 3-day workshop that's happening next week. It's going to be so good. It's going to be so good, y'all, because I remember, like I specifically remember the first 6 months of my business. I would spend so many nights like in the shower, like just thinking about my offers. And I would spend so many days like staring at a blank Google Doc and like writing it out and then rewriting it out. And then like just really getting stuck into the cycle of procrastination, but also perfectionism, right? So that's why, that's the true like mission behind this 3-day workshop is to bring you all in, help you craft your very own high-ticket offer. I'm gonna be teaching you this super duper easy 3-step method that I use, that my clients use to now craft 4 and 5-figure offers. High-ticket coaching offers that actually sell, right? Because we don't want to just be crafting offers for no reason. So these are offers that actually sell, right? So if that sounds like what you need and what you want, I encourage you to join us next week. We're going to be meeting Tuesday, Wednesday, and Thursday, January 25th through 27th, inside of a private Facebook group. We are going to be just jamming out. I'm going to be taking you step by step on creating that high ticket offer. So if you want to join us, it's totally free. You can sign up at LindseyBadio.com/high-ticket-offer-crash-course. Super easy. LindseyBadio.com/high-ticket-offer-crash-course. Of course, we'll have the link in the show notes. But anyways, I am so excited for next week. I hope that you enjoyed today's episode. Get some clarity on your niche. Get those questions answered. That you have been needing answered. And let's keep going, right?

Like, let's keep going.

Let's keep jamming. We're almost done with the first month of the year. And I hope that you are just being served in all the best ways possible. And I hope that you are putting your light out into the world and just making a difference, right? Just owning your voice and making a difference. So I will see you all later. Enjoy today's episode. And I hope to see you in next week's. Free 3-day workshop.

Hello! All right, hello, hello Insta fam! So we were going to do this in the stories and then I was like, you know what, like let's just go on live video and then if anyone wants to hop in, we can answer questions and we can jam out together. So we are just— I'm just coming back from lunch with my man, just coming back from lunch with, with Daniel. And I'm actually going to pick up Ellison here in a few, in about 20 or so minutes. So this will be a quick, to-the-point live. So we had a question come through the DMs. I was chatting with a beautiful soul, with a beautiful soul who is actually currently a breakup coach, right? She's currently a breakup coach. And she, her question was, Lindsay, I feel like it's just, it's just not where I want to be, right? It's bringing up some problems, it's bringing up some issues that I wasn't really prepared for when I came into this niche, right? So that can be internal things, right? That can be like energetic misalignments. It can be issues with clients that you're not super duper like prepared and like keen on solving, right? So This really could mean a lot of different things. All right. So her question was, all right, so I'm here right now where I want to go is I want to start working with women in their 30s who are just in this place of like reinventing themselves. Right. And they really want to reinvent themselves and to step into— they want to be— Lariah, hi!

Cool.

So, so coaching on this question, right? And we're wanting to pivot, right, from being super narrow, right? And it's like not narrow in a bad way, it's just like very, it's very niche, like, and that's fine, right? We're going from breakup coaching, we're going from like, hey, I'm working with women who are coming out of a breakup and I'm gonna help them love themselves, right? Which is actually really broad if like you wanna go even like deeper, right? But so we're coming from here and we're gonna zoom out a little bit. So here's the thing, y'all.

Hey, quick plug. It's Lindsay here. Thanks for tuning into the Aligned Coach Podcast. It would be so cool if you screenshot the episode that you're listening to, share it on Instagram, and tag us. You can tag the podcast @thealignedcoachpodcast, or you can tag me personally @lindsay.bodea. I would love to share you with my community. I would love to hear what your best breakthrough is. It lights me up so much. It means so much to see whenever our listeners and our Community is really engaging with the content and whenever they're taking action and they're moving forward, right? So I would be so honored and so appreciative if you could share this on your stories, tag us, share it with your communities, get more beautiful souls, business consultants, coaches into our Community so that they too can grow with us and we can grow with them and everyone's just moving towards the same vision. So thank you so much for listening to today's episode. Let's jump back in.

I think that if we could just replace the word niche, right, like replace the word niche with the idea of like, what, what is the questions? Like, what are the questions that like I have the answers to? Like, what are the questions that I could help my clients like find their own answers to, right? Because we don't always have all the answers. But like, what do we have the— what questions is your audience asking, right? Or what questions is your ideal clients asking that you would want to help them work through, right? So like this could be something that you journal on right now, like what questions would she be asking? Okay, and here's a very, very tangible example.

So I was—

I'm actually planning out a 3-day live series right now. Oh my god, that's like a secret. Um, I'm actually planning out a 3-day live series to do later this month, and I was trying to wrap my head around the messaging, right? Trying to wrap my head around, well, how do we market this? How do we really like bring in, bring in our people to this? How do they know what it is that we're gonna be talking about, right? You want to ask yourself, and like this is literally what I put on my Google Doc, I'm like, questions she is asking, right? So whenever you're trying to figure out your niche, think about your ideal client, right? Think about your person, your person, your human, right? The person who's 's on the other end of that? What questions is she asking, right? So for an example, for this new niche idea that this, that this question in the DMs that we're sort of talking about— if you're in my stories, you know exactly what we're talking about right now. So it was like, we're pivoting from breakup coaching to now we're going into women in their 30s reinventing themselves. So what questions would the woman in her 30s who's really on this cusp of reinventing herself, what questions would she be asking? What are the things that, like, that she's kind of thinking right now? Well, maybe she's thinking about, how do I love myself again? What does self-love feel like right now? What are my interests? Like, what am I really into? Maybe she's asking, who are my friends? Where do I find friends, right? Like, maybe she's asking What is the career that I want?

Right?

Maybe she's asking, where do I stand spiritually?

Right?

Like, I'm just kind of like brainstorming right here. But like, these are questions that you can ask yourself, right around your niche, especially if you're, if you're in the midst of like a pivot and you're thinking, Lindsay, I want to pivot, I want to shift my messaging, but it's scary. I don't know if I'm going to be going too broad. Will I lose people in process? Will I lose traction? Right? So you just have to ask yourself, what are the questions that they're asking?

Right?

And this, y'all, if y'all saw my reel from yesterday— Frank, get down, Charlie.

Love you. Get down.

If you saw the reel from yesterday, we were talking about—

I was kind of like making a joke about your engagement dropping.

But this can happen all the time, right? Especially if we get sidetracked by things that like we're super passionate about. That our audiences necessarily are not super passionate about or that they're not really thinking about those things, this is a super duper valuable way to ground yourself and to ground your messaging. Literally ask yourself, what are the questions that people have right now? And if you don't know, that is a sign that we need to get our hands back in there and that we need to get our hands dirty again. Yes, Lariah, yes, yes, so good. Also, let me add, you can, like, you can, you can change your trajectory at any moment, right? Like, you can change the trajectory of your business at any moment. You can change your energy at any moment. You can take your power back. You can take your sovereignty back at any moment, right? So often we lose our sovereignty to our IG bios, right? We lose our sovereignty to our I help statements, right? We lose our sovereignty to our engagement dropping. We lose our sovereignty to our story views, right? We lose our sovereignty to people dropping off before we end our stories, right? Like, who does that? That drives me nuts, right? And I used to like literally like not even record over a minute long because I'm like, well, people won't watch it, you know? So those are not your people, first of all. That's a different topic. Um, but you can take your sovereignty back.

Alright?

So, if you're getting super duper in your head and you're like, "I just, I feel like I need to pivot," and if it comes from a place of less than, if it comes from a place of fear, if it comes from a place of like filtering yourself, if it comes from a place of scarcity, but like not how you usually think about scarcity. Scarcity in the fact of like, well, maybe this is too much for people, right? Maybe this topic is too much, or maybe this is too scary, right? If it's coming from that place, then I encourage you to do some work around taking your sovereignty back and ask yourself, well, what would I be saying if I knew that my message would hit the right people, right? Like, what would I be saying if I knew that I couldn't fail? Like, what would I be doing? What would I be selling, right? What is the thing that's really, really lighting me up right now? What do I keep hearing my audience ask about, right? Okay, so that's like one side, like if we've just kind of lost our sovereignty, you know, in the process of selling, which happens, y'all. We can get it back though any moment. Like I probably have to get my sovereignty back like once a day, literally, you know. So now, now also, if you're thinking about pivoting and it's not from that place, if you're like, I think that I have just like outgrown this topic, I think that I just like, if I talk about this one more time, time, I'm gonna like beat my head against the wall, you know, like that's a little extreme. But if you, if you, if you want to pivot because one, it's happening naturally, you just have all these people coming to you for this anyways, this is the thing that keeps you up at night, this is the message in the pit of your stomach, right? If it's the idea to pivot because it's like this is really what you want to do, like yes, yes, let's do it, right? Like absolutely, let's do it, right? But you just have to ask yourself, is this pivot from sovereignty or is it from the place of like scarcity and, well, this isn't working, maybe I should try something else. Like, this is what we need to like tunnel our energy to. What would I be selling if no one was gonna pay me for it, right? Like Wealthy Woman Rise, the mastermind right now, like I would be selling that even if nobody signs up for it, right? Even if nobody paid me for that, like, I would still be teaching that, right? You know, like, Aligned Coach Academy, like, I would still be selling that even if no one ever buys it again, right? Because that's how much I believe in it, right? So if you're like, what am I supposed to be talking about? Maybe I want to pivot my niche, it's not working. Well, yeah, if that's the thing that, like, you're only doing to get money, sure. Like, if that's the thing that you're only doing because you think that it's going to work, right?

Hello, it's Lindsay. So I want to share a really, really juicy client win from a beautiful student who came through Aligned Coach Academy. So this is our 12-week signature program to learn how to sign high-ticket paying clients for your online coaching business. So before the student came through, she was all over the place, right? She was focusing on her website and funnels and really just kind of skipping from task to task. She didn't really have much clear direction that would bring in clients, right? So whenever she came into Alliance Coach Academy, we put the method that's like literally behind the madness. So now she has more clarity, she has more structure, she actually knows what she's supposed to be doing each day. Like she's never questioning how to bring in leads. If she wants to sign a client, she knows exactly what to do and exactly how to get them in in a heart-centered and aligned way, right? Whenever she came out of Alliance Coach Academy, she told me that she shifted her mindset to working with intention and service. She's confident in claiming herself as a coach. And she's really just claiming her authority in the online space as a transformational life coach. So if you're a coach that's wanting to get your business off the ground, you want to replace your 9 to 5 income, make full-time money online, you want to map out your flagship offer, right? You really want to just step into your power around high-ticket sales, right? I encourage you to join us in Aligned Coach Academy. We enroll year-round, so you can enroll whenever you're ready, but I encourage you to take action whenever you feel it in your stomach, whenever you know that this is for you, whenever you know that you're ready for the coaching, the strategic step-by-steps, right? We meet once a month for hot seat coaching where you're actually coached by me. You have lifetime access to the 12-module course so that you can always come back to it and re-implement and freshen up any skills, right? And we also have daily Q&A coaching inside of the course itself. So if you know that this is what you want, go to the link in our show notes, join us there, and I would be so honored to support you in our next coaching call. All right, let's hop back to today's episode.

Maybe that's— and y'all, like, this is something that I see a lot. Like, I see super powerful women changing their niche because they think they're gonna come into a more profitable niche, right? And it's not always the case. Like, that's not it. Hi, Jen! Like, if you're coming into it from a place of like, well, this will be the thing that gets me to the $10K month or whatever, right? Like, or this will be the thing that like everyone will buy. Well, no, it's not, because now you're sitting in a place of like, when I sell this, then it's gonna work, right? No, no, no. Like, take your sovereignty back, you know? Take your sovereignty back from that. So I hope that answered your question, Mariah. I hope that that helps you. Charlie is such a baby, you get so jealous, y'all. I hope that that answers your question. If you have anything else coming up for you around that, you can send me a DM, you can drop it here in the chat. We'll stay on for a few more minutes. But yeah, like, and also I wanted to add, whatever we pivot and whenever we shift our messaging— go that way, boy— whenever we pivot, whenever we shift our messaging from a place of sovereignty and from a place of I am opening myself up for possibilities, right?

I am so open to all the ways that clients want to work with me, with all the ways the universe wants to bless me, right?

With all the ways that abundance wants to flow to me, then like, of course of course you're going to be successful, right? But if you're— but if you're pivoting from a place of like, this has to be the thing that works, it's going to feel forced, right? Like, it's, it's not going to feel very good, you know what I mean?

So I hope that helps.

Um, and yeah, yeah, you like feel free to like DM me personally, um, to kind of riff on that a little bit more. And yeah, just know that y'all, like, whenever you're operating in your power and like whenever you're operating from the place of like, I would be selling this if I was getting paid or not. Like, I'm going to be doing this work regardless, you know what I mean? Like, so might as well sell it, you know? Like, yeah, it was golden. Yeah, I'm so glad, Lorraine.

Thank you.

Thank you for that. It's like, I would be selling this no matter what. Like, this is what I'm going to be doing anyway. So like, we can do it together, you know? Like, that's how it gets to be, right? So, all right, love, I'm so glad that helped you. I'm going to hop off. We still have biz audits going on right now. I'll probably do them until the end of this— until the end of today, because I'm not gonna be doing a ton on the weekend. So if you've not gotten a biz audit yet, y'all shoot me a DM. You can send the word RISE or just say, hey Lindsay, I want to do a biz audit. This is a quick survey, usually like 4 to 5 minutes. Lariah, we just skipped the survey and we went straight to the coaching part. But it's usually a survey about 4 to 5 minutes long. Probably less than that. And I actually send you a personalized resource from my own business vault. So whether it's sales or whether it's niching or whether it's like crafting your offer, really like what you're struggling with. Then yeah, I send you a personalized resource over totally free. So it's super duper juicy, y'all. So if you want that, send me a DM, send me the word rise or just like, yo, Lindsey, let me get a biz audit, right? And we'll get that. Wealthy Woman Rise is still enrolling, y'all. This is the 6-month mastermind. So excited, so excited. This is a 6-month mastermind for us to fully allow you to step into your power as the 6-figure coach, right? As the wealthy woman, right? Like, this is— this is the work of pulling all the pieces together, right? You've already signed the clients. You know that you're putting good work into the world, right? And now you just know that you're ready for the up level, right? You know that you're ready for the next level. You know that you're ready for the big nut, the big months, the big numbers, right? You're ready to raise your prices, right? You're ready to really step into this like wealthy woman mindset, right? Which, which has to happen, y'all. Like, unless I wouldn't say it has to happen, but it will feel a lot better in your journey to your first 6-figure year if you step into that wealthy woman mindset now, right? You start to taking care of your money, right? We start implementing systems that will set you up for success so that you're not quitting your business 6 or 7 months in, right? Because that happens.

It happens, y'all.

But I don't want it to happen. I want you to be so supported, and I want you to be so mentored, and I want you to know that you are so on the right path, right? And that's the beauty of what we're doing in Wealthy Woman Rise. So it's 6 months together. We're in a small, intimate, intimate master Mastermind group. We will be meeting twice a month for hot seat coaching calls. You have unlimited Voxer coaching where I'll be personally coaching you. You get the 12-step $100K Wealthy Woman Roadmap, which is the, the strategic trainings of breaking down everything from how to manage your money, how to hire out, how to inject cash injections through webinars live trainings, right? How to position your business into a super duper simple business model, right? So that you're not like going crazy trying to create all the things and do all the things, right? That will take you to that 6-figure year, all right? And you also receive access to the private podcast, the inner workings of a wealthy woman. So if you know that that's what you want, if you know that you're ready for that support, we start in February. I'm so excited. We start in February and I just can't wait. I just cannot wait to welcome you in. So you can DM me directly, DM me personally. I'll send you the application for it.

We'll get started.

And yeah, I love you all.

I will be—

I wasn't even supposed to share it here, but I will be sharing more on the 3-day crash course that's coming out later this month and it's gonna be good.

It's gonna be so good.

All right, loves, I love you all. I hope you have an amazing weekend and I will see you later.