#78: Build a Profit Driving DREAM TEAM (What to actually hire for first)
5 Oct 2022 · 33 min
In this episode of Aligned and Wealthy, host Lindsey Badillo interviews high‑ticket sales coach Ann Keeney, known as the Jedi Sales Master. Ann shares her rags‑to‑riches story—growing up in abusive foster care, living on food stamps, and becoming a single mother—before discovering work‑from‑home opportunities that led to a six‑figure agency with 20 full‑time staff. She reflects on the chaos of scaling too fast without systems, the burnout of being a doer‑turned‑owner, and how she re‑engineered her business around a "profit‑driving dream team" that hires only roles closest to revenue (social sellers, community managers, client‑success specialists). Ann explains her pricing philosophy using a Gucci vs. Goodwill analogy, urging coaches to position themselves as premium brands, raise prices, and rigorously qualify clients. She also emphasizes the need for CEO‑level thinking time, strategic vision, and aligning brand, messaging, and delivery. The conversation wraps with practical hiring advice (start with profit‑producing activities), high‑ticket sales tips (raise price, stop personalizing every outcome, qualify applicants), and a call to join her Coaches Community Facebook group and podcast for personalized resources.
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Welcome in everyone to Aligned and Wealthy. We have an awesome interview today. We've got Ann Keeney joining us here on the show. Ann is a high ticket sales coach, AKA the Jedi Sales Master is what she's known as. So I'm super excited for us to dive in. To today's interview. We're gonna be talking all about high ticket sales, handling objections, growing your business to 6 and 7 figures. So this is going to be a hot and juicy episode. So welcome in, and I'm so happy to have you here.
Hi, Lindsay, I'm so excited to be here. Yay, awesome.
All right, and so tell us a little bit about you. I was reading your story right before we got started, but share that with our listeners. I, I think this is an awesome story. So go ahead and take it away.
Yeah, yeah, yeah, yeah. So I've got like the rags to riches story, right? Like, I know I know everyone doesn't have that experience. Everyone's like, I don't have a dramatic story. I kind of do. I was born actually into a really abusive, kind of neglective type of foster care system. I want to say before I was 9, I had already gone through 8 different foster homes, suffered severe trauma and abuse, neglect, all the things like actual starvation. I went through quite a lot before I turned 9 years old. Then I was adopted into— my great aunt actually adopted me. And it seemed like a pretty normal life there, except I didn't fit in. I was kind of like, you know, the adopted sibling. So I went through some different types of traumas there, not physically abused or anything, but more probably emotionally, mentally, sort of the black sheep. And, you know, in all of these situations, we really lived at severe poverty level. So, you know, education wasn't important back then. I was born into a family where it was like— or adopted into the family where Dads worked and moms, you know, took care of the kids. They cleaned the house and they cooked. Like, the women back then did not work. And so I wasn't like born into, uh, like work or, you know, a career. And even education wasn't important. So, um, I didn't have a whole lot of that growing up. It was like, you're gonna have a life where you're gonna marry a man with lots of money and you're gonna clean and you're gonna cook and you're gonna raise kids in a little family. And like That's what I knew to be life. And so because of that, I, I grew into 21. I became a single mom, my first child. I had no job. I had never made it to high school. So I was pulled. I graduated 8th grade and my mom was like, oh, you're going to move to Florida and help your brother raise his kids because his wife left him and he's going to lose his job. Yeah. So I never made it to high school. So I had no, no real school education. I didn't have— obviously, you can hear I didn't have a lot of support. I didn't have anyone encouraging me. There wasn't like, hey, let's try to make a better life for you. It was like, go raise babies, find a rich man, and like, go cook and clean, and that's your life. And so that sounds like prison. I know, it's so bad. And what did I do? I did that. Yeah, I literally, I, I ended up leaving. I had my first child, so as a single mom at 21, I ended up moving into public housing because I didn't have a job and I didn't have money. And so, and that was what my whole family did. They lived off the state because poverty, right? So I moved into public housing. Here I am, single mom, no money, no job. I was living on $363 a month in food stamps. Like literally I had nothing. And there was just like so much going on around me at that time where I was like, this doesn't feel like I fit in here. Like, this doesn't feel like— like, I don't want this. I want so much more for me and for my son. And like, I had no idea how to make a life for myself because I didn't have any education. I had no support. Um, and it was really weird because my sister-in-law gave me a laptop one day. She's like, here, this will give you something to do. And I'm like— she's like, so you're not bored. And so I opened the laptop and I just remember being like, I wonder if there's a way I could work at home and, like, be with my son. So obviously, because I went through trauma and molestation and a lot of, like, abuse growing up, I didn't want to leave my son with anybody.
That's right.
And so I'm like, he needs to be here with me. I want to raise my child. And I also want a different life, though. Like, I need money. And so the urgency in the beginning of my earlier career days was feed my son. It really was about me. It was about like, make money, feed my son. And a lot of people can relate with that level of beginner urgency. It— that's what it was about for me at the time. And so I opened up the computer and I just opened Google and I was like, work from home jobs for moms. And I became a freelancer like that day. It was really cool. I was like $6 an hour, but like it was something. And in— I think in a year and a half I grew that to an agency. Where I had 20 full-time team members under me. It was a multiple six-figure business. I obviously got off the state and all of that stuff. It was so cool. It was so cool. And I ran that for 10 years and then I kind of realized like I wasn't happy. I wanted to really coach. I wanted to coach. I wanted to teach more about sales, not really be the doer. And so I leaned in and I shut that business down out of nowhere and I launched this coaching business. And this is, this is where I'm at. And it has been a journey. It is, it is wild and crazy. I tell people all the time, you can suffer and struggle for years, but in the blink of an eye, you can change your situation.
Absolutely. I think it starts with a decision. It starts with the decision that, like, I— this is not working for me. Like, I opt out of this. And that's 100%.
100%. Because that's what I had to do, is I had to decide I didn't want to carry on kind of this trait or this trend that like my family was doing. And I had to make the decision that I didn't want this kind of life because all the— I always say all odds were against me from day one. The day I was born, there was nothing going in my favor to have like this amazing life and to have like, you know, money and awesome clients and like freedom and all this stuff. Like none of that was in my favor. Like all odds were against me from day one. And so it really came down to like I had to decide that come hell or high water, all in, all like all in. I had to immerse in the decision that I was going to figure it out and find a way, even though no idea how. I don't know what the steps were, couldn't see ahead of me, and nobody was helping me. I just had to like be all in to like, I'll do whatever it takes and I'll figure it out along the way. But this is going to change. And it does start with the decision. Regardless of what your circumstances and your situation look like.
Yep. It all starts with you. It start— it starts from you. And then the micro, the micro decisions from that place of like, okay, I'm gonna wake up early this morning, I'm gonna open up the laptop and look for work. I'm going to feed myself breakfast so that I'm gonna have the energy. It's like all these tiny, tiny decisions lead, lead to the big result, leads to the, to the macro result. Um, so I wanna talk about your agency for a second because we have some virtual assistants who listen in. We've got OBMs, we have Lots of freelancers that listen in. And I'm curious, like, 20 employees within a year, like, that is incredible. That, that feels like super duper fast. What was that like? What were some of the things that you learned in that agency, in the agency view?
I learned so many things, good and bad. I think I grew too fast. So, yeah, sounds like so big, so fast. I grew too fast for my britches. And I made a lot of mistakes because of that. And I worked really, really hard. Like I was working 80, 90 hours a week. Obviously it was a really big business. I had no leadership skills and know what I was doing with team. It was very messy. It was very sloppy. But I think the flip side of that is like it also— you can be successful and also be messy and sloppy as you figure it out. But I think for me it was I grew really, really fast and I wasn't really set up. Something I'm big on now is like systems, strategy, structure, and like team support team. And back then it was like, yeah, I had the team because I had the money to get the team, but like I didn't have the leadership skills and my business was sloppy. It was— nothing was documented, nothing was organized, there was no structure. And so everything lived in my brain, right? Because for so many years I did it all by myself, like one-to-one with my clients. And then all of a sudden I just started hiring people and I didn't know if I was hiring the right people. And so things were growing really fast, but then breaking really fast because it was like, okay, and you don't have systems, you don't have a strategy, your team is not set up for success. I think that that is something that even in the coaching side of things, the service-based side of things, we do that here as well, is like sometimes we do something and it goes so well and it grows so fast and then we're like, oh no, like I don't have things in place. And I think I had a lot of team. I might not have even needed 20 full-time team, team members at the time. I don't think— I mean, I had 2 of those people were full-time project managers. And so it was quite an extensive team. But at that time too, I was going through this phase where I was like, I'm just going to grow really fast, make tons of money so I don't have to do anything. I was in that mindset because of the people I was following back then. It was like this luxury lifestyle of like laptop lifestyle, which I don't even know if that really exists as a thing. But like back then I was like, oh, I just like, I'll build a business that makes so much money I don't even need to exist in it. Yeah. Which isn't even fulfilling for me to begin with because it's not really why I started my business. So that's where I found I was detached and I started to like despise my team. I started to despise the clients because they were going to the team more than me and they were like ranting and raving about my team and not me. And I felt so disconnected from this business I built. There was a lot of breakdowns in the business and there was a lot of that caused me to feel unfulfilled. It caused me to feel like Wow, you can have a lot of money and a great business and be really unhappy. And I found myself in that place with that business, and I don't even know if it was the business. I think it was the model I built and the way that I designed it. So part of what I do now is I'm really big on systems, team, and then I'm really big on your strategy and making sure that you're building a business model that really, really, really aligns with the way that you want to be showing up in the business. I think that's really critical.
I agree with that 1,000%. So, and speaking on that, like you said something like you said, I wanted to go from being, you know, the doer to, hey, I can just— I can have my hands off. I don't have to do any of this. But then it's like, wait a minute, that was never the goal. Like, I enjoy doing some of it. Like, of course I don't want to do all the things, but, you know, like if I had no part or say in any of the business activities, any of the daily stuff, I, like you said, like I just grew apart from it. So I think that's a big thing for a lot of scaling entrepreneurs, a lot of scaling coaches also, that maybe they hired the assistant coach or they hired the mindset coach or they bring in these team members, these support, client support, you know, and then they're so detached from it that they are, that they're looking for fulfillment. They're like, wait a minute.
Well, it's like, you know, most of us start our business. I mean, yes, I started my business because I wanted to make money to feed my kid. But very quickly, you know, you build skill set, you find passion, you, you learn to love something, and you're like, oh, I'm really good, you know. And for me, even way, way, way back as a young girl, I always remember just wanting to— I wanted people to like me. I wanted to be likable. I wanted to be appreciated. I wanted to be validated. And I wanted to help people. Like, I used to be the person that would literally sit at the grocery store parking lot, and like, when I felt like just down, I would go to the grocery store or a crowded store and I would wait for the opportunity for someone to come out that was like needing help. Either they had kids and they were trying to get their groceries or they were elderly and they like just— you could tell, like, and I would look for opportunity. Where can I help somebody today? Because in 5 seconds, just doing that with no expectation, it would change my whole day and turn everything around for me. And it was like you could go from total depression to like, oh my God, I feel on top of the world just by helping. And so, yeah, and I've always had that in me. And so as I was starting to build the business and nobody needed me and like I would literally wake up to this business I built and be like, kind of going to my team, like, do you guys have questions? Like, no, we got it and we got it. And I'm like, this is like, what's the point of this? Like, no, I don't want to do Why? Like, what do I do with my day? Like, I, I mean, I'm all about freedom. I'm a freedom girl. Like, I have 2 kids, we have 2 properties, we have bulldogs. And if anyone has bulldogs, you know, those are expensive and, you know, they require your attention. But like, we have a life, we have things that we love. I have a life outside of work, but I also have so much passion for certain parts of my business, especially leadership with my team.. And when it comes to my clients, I very much wanna be a part of their journey and their success and their wins and their struggles and like helping them guide them through that because that's what fulfills my soul. Like, it's not just like, oh, I make money and like, yay. At the end of the day, when I lay my head down, I wanna be like, I made a difference somehow today. I, I guided a client through something they were struggling with. Like, that's kind of the point. So, yeah, I think you can build your business so fast, so big, and, and, and eventually what do they call it? It's like an identity crisis. It's like, wait a minute, who am I without the business? Or you have to know, like, in 5 years from now or so, like, what do you want your role to look like in your business? Like, if we took you out of it, like you say you want completely, and nobody had questions, nobody needed you, there was nothing for you to do, would that fulfill you? Would you be lit up and love life? And a lot of my clients are like, oh no, no, no, no, no, I don't want to be that far out. Yeah. Okay. You gotta design your business then in a way that's gonna support that, or you're gonna have an identity crisis. Mm-hmm. And then you're gonna despise and start like, you know, not liking people and, and having those types of issues. And that's a real thing.
So, so how do you feel like that has shifted the way that you run? Like, let's talk about like the team part, like the team aspect, because you've went from, you know, having 20 employees, 20 people on your team. Do you have that many on your team now?
No way. I have like No, 2, 3 people. Yeah. Yep. And, and also I don't hire for things like, so like with my team, I don't hire like people to come in and like do everything in the business. I hire closest to the money now. And so that means I hire social sellers, I hire community managers, and sometimes I hire client success people to come in and like fill the gaps on where can we better serve clients. I'm really big on retention, renewals, ascension. Like that's where the money's really at. It's not so much acquiring new clients. It's like clients for life, right? Like I don't have any clients that have ever been with me for under a year and some have been 4 and 5 years. The lifetime value of a client is huge to me. So I like bringing in people that are going to help bring the elements and things into the business that are not within my wheelhouse that can help bring that into my clients. So like they don't need to go somewhere else. They're getting what they need here. And then sellers closest to the money, people that are going to, you know, generate the leads, people that are going to qualify the leads, people that are going to sell to the leads and drive applications into my paid programs. And I think that those are the things. And obviously like tech stuff, like I don't need to be doing stuff like that. But when it comes to the vision of my business, when it comes to the design of how my programs are delivered, when it comes to um, the packaging of my programs, and it comes to the delivery to like client success, I very much want my hands in that stuff. Like, I need— I can't have a client and I don't know your name. I can't have a client and be like, oh, what do you sell? Like, that to me, like, no, I'm not— like, I can't have that. So, um, that's a big part I like to stay involved in. Yeah, is that— but like, I don't need to be generating leads. I don't need to be like qualifying the leads. I teach all of that to my clients until they have a system that works. And then I say, now let me show you how to get a seller to do it for you so that you can be leader, CEO, and client success driver. Because I think those are the important parts in a business.
So good. Oh my gosh, Anne, this is so good. I think you're so right. I get asked that all the time. Like, what is the first thing I should hire for? Should I get a virtual assistant? Or if I do, like, what should they do? I feel like I've got so many things going on. What do I need to delegate first? And my answer is always, what's your income-producing activity? What's the thing that's making you money? You know, and like, let's see who we can bring in to help you make more of that money. Because really, like, you want to offset the cost of, of that assistant or of that social seller.
I mean, you got to have like a profit driver. So I kind of call it your profit driving dream team because it's like, okay, if my team costs me money, that's a problem because For me, it's like I'm a sales coach. So obviously a lot of what I do comes back to sales. So, okay, if we are paying, let's say you have a team, someone on your team who's doing lead gen, and that person is costing you X amount of dollars per month and they're not bringing you quality leads that your seller can close. Okay, that's costing me money. That's not actually adding to my ROI. And so I think that there's this new concept where people look at team, their team members as an expense on, you know, their spreadsheet or whatever. And for me, it's my team actually makes me money. So any person that I hire contributes one way or another to us producing sales. So I'm really big on a sale a day. And yeah, that requires systems and team and things to happen. It's a strategy, right? And you need people that are going to come in and contribute to that.. And so I'm not really like, oh, let me hire like a course creator or let me hire someone to come in and like write emails for me. Like, I can do that myself. It's like I want people who are gonna come in and they're gonna drive revenue into the business. And that's smart hiring in my opinion. My team definitely doesn't cost me money. They make me, like, they make me money, period.
Oh, I'm so here for this conversation. And it keeps you where you wanna be. You know, it keeps you in the creative zone. It keeps you in the service zone, because it sounds like that's like your number one priority is to like stay in this posture of serving. I'm serving and I'm helping and I'm helping to change people's lives.
It, it allows me to do that, right? Because I think if you're financially struggling or if you constantly have an urgency of like, I need to make money, I need to make money, as a business owner wearing a lot of hats, if you're operating like every day in that way of like, oh, I need money, I need money, I need to sell, where's the sale card? Like if you're operating in that way constantly, there's no possible way that you can, with a really clear, aligned, focused mindset, be able to think beyond right now and be able to think bigger for your clients. I'm always thinking like my clients are operating now, and from, from my perspective, I'm thinking 6 months, 12 months from now for them. And like, I'm already thinking of what's next for them and they haven't even gotten there yet, right? Like, And so it's— you don't— you need time to do that. You have to be able to just think. I think a lot of businesses don't have thinking time. I take a CEO week off last week of every month so I can think. And part of being and thinking is like, do I love all the things? Like, what don't I love? What doesn't feel good? Like, who do we need? What do we need? And like, what about clients? Like, that's a huge part of everything we do is like, how can we speed the process up for clients? How can we make this easier for them? How can they make more money? How can we get them moving faster? Like I'm doing a 30-day sales challenge right now and we are 9, 8 days in, 8 days. And collectively with the group that's in there doing this right now, we've already generated over like $75,000, $80,000 collectively. Not, not me, but them. Like they're doing the activities. It's a daily sales action stuff that they're doing. These are people that weren't really generating any money when they entered this. We are 7, 8, 9 days in. And the point of that is exactly what I said at the beginning is like when you know what you're doing and you're focused like that and you have the time to be thinking and just putting your attention on that, you can move at the speed of light and move really fast. Like these women are like, oh my God, I've been struggling for so long and like, boom, I'm just making sales. I needed time to think that up though. I needed time to think of like, okay, how can I help and do this and make this happen? And without having team, working on the sales for me, my brain would be on sales and how do I get my next client instead of being— yeah, instead of being like, how do I help my clients make more money faster, easier, and way more consistently? I wouldn't be able to think that if I had to think, where's my next sale coming from today?
So good.
Yeah.
Yeah. We can't operate from a place of scarcity, from a place of right now. We have to be able to zoom out and say, okay, like take a bird's eye view and say, okay, Here's what's working. Here's what I'm in love with. Here's what's not working.
And here's what we can make better. Yeah, exactly.
Exactly. This is so good. And okay, so I want to touch on high ticket sales and just sales really in general. Can you tell us, like, I would say coming from your agency model to into the coaching space, what are some of the— and if you could just do like maybe 3 top, like, sales tips, like, I don't know, it's so broad, but like, just, just school us on— all right, so I'm an online coach, or maybe even, um, a service VA, or an OBM, and I want to, I want to scale. I really want to grow. Maybe I've signed a client here and there. What are maybe 2 to 3 tips that you would give them?
Mm-hmm. Um, raise your price. Oh yes, I know. I have people that will come to me, and one of the very first things I do with clients is we raise the price. And a lot of them are so scared to do this because they're attached so much to like whatever their belief around money is, is like everybody else's story, right? And I'm like, okay, there's the second tip. Stop making everything mean something about you, right? Like, just stop that. Let's not normalize that because I come from food stamps. I come from poverty, from absolutely nothing. And charging, raising your prices, if this puts some ease on everybody, raising your prices is not about you making more money. It's about you attracting people that are going to win in your programs. Because when I look at a program and I design it and I say, I want to bring someone from here to here, and I look at that result and that transformation, and then I say, great, who needs to— who does the person need to be in order to come in this space and actually win? Because not everyone's going to win in your program just because they can afford to make the investment. I turn 30 applications away a month and these people have the money, they don't have the mentality, they don't have the sophistication. They're not where I need them to be to win. And so like, I'm not going to sign you. I know I'm a sales coach and I literally turn so many people away every month, but I do that because it's my reputation and it's also going to dictate how hard I have to coach and work in my programs. If you're coming in spiraling out of control and I have to spend all my time trying to bring you back up. Right. So I think when you raise your price, you attract a different type of client. And the way that I put this in perspective for my clients so that everybody can understand it, I'm really big on analogy. So let's just think Gucci versus Goodwill. Both brands, not good, not bad, not right, not wrong. They're just entirely different. If you look at— so my background is human behavior and sales psychology. If you look at the science behind the marketing and the demographic for each of those brands, they're entirely different. Goodwill is very like budget-friendly discounts, sales, poverty. Like we want— they want to really support people that don't have a lot of money to spend on clothes and items. Right. If you look at Gucci, that is very much a value brand. It's very much about image. It's very much about high quality. It's about recognized brand. You know, people drive Range Rovers for an emotional reason, right? People, people buy a Gucci $35 Gucci handbag. That's an emotional reason. You're wearing that because you feel gorgeous, beautiful, successful, accomplished, and you want everyone around you to see that. Like, let's just keep it really, really real. People have different value perspectives on things. There are people that will drop dead if they see you spend $3,500 on a handbag, right? Like they can't fathom where— why you would ever do that. But for the person doing that, it's an emotional investment, which is sales. Sales is all emotional. It's an emotional investment. It makes them feel a certain way and they value that feeling. That feeling to them is important. That perception of what other people think is important. Whereas people that might shop at Goodwill, they don't care about that. They just, they want the handbag or they need the clothes, they need the items. I used to be a Goodwill shopper. I mean, I have $363 a month in food stamps. I never know money either. So Goodwill used to be my spot. Like, kids, this is where we're going to get your t-shirts this month, right? Like, that's what we could do. And for me at that time, that was valuable because that's what I could afford and that's all I could get my head around. And so I think that when it comes to pricing, it is about you thinking about what is your niche category, whether you're a VA, you're an agency, you're a coach, it doesn't matter. What's your niche category and where do you wanna place yourself on the chart? Because the truth of the matter is you can place yourself anywhere you want. You can start at the bottom, you could be in the middle, you could work your way up, be right at the top. You could start there at the top. It doesn't matter if you've been in business 5 minutes or you've been in business 50 years. If you have skill, you have a passion, you can help people and you can solve a problem, then you can position yourself starting at the top. There's no like you need to work your way up any ladder. And so it's just about like you need to position yourself. Do you want to be Goodwill? Do you want to be Gucci? Who shops at your store? What, right? Like what's the value in your store and who buys that type of value? Who values that type of experience or service? That's all it's about. It isn't about you. It's not about what you think people will pay. It has nothing to do with any of those things. It is literally like, hello, Gucci store just opened today and here we are. These are our products, these are our services. Here's who it's for. Come on in and shop. Done. There's no more, nothing less, nothing more. You just need to put your store up, sign over the door, open for business and own it. Because if you waver on that, So what I say to some of my clients is like when they come to me and we evaluate their programs and the pricing, I'm like, here's what you're doing. You're taking a Gucci product and you're wrapping it with Goodwill wrapping paper. You're taking something that's phenomenal and grand, and then you're telling people it's $300. You're going to be questioned definitely by premium clients. They're going to ask you, is your business not doing very well right now? Are you suffering? Are you desperate for sales? What's wrong with that? That you're giving me this grand thing, but yet it's so cheap. It's like, okay, I got a Range Rover for $50.
Brand spanking new.
What's wrong with it? Yeah, right. What's wrong with that? Something's wrong with it. You would question it because it's like, that's not— it doesn't align with the brand. And so this is the thing with entrepreneurs is we just need to identify and then we need to own it. And then your marketing your messaging, your pricing, your attitude, the way you show up, and the way that you design and deliver that offer or those services need to align and come full circle with all of that. If you walk into Gucci and they try to sell you a $20 used bag, you're gonna be upset. Yeah. If you go to Goodwill and they say, hey, we have a used $3,500 Gucci bag here, you're gonna be like, what is it doing in this store? What, what are you trying to do? Like you can't sell that here, right? Like that's not— it's out of alignment and it's not good, bad, right, wrong. It's just you need to decide where do you want to place yourself? But then everything that you do needs to align and come full circle with that, right? So like pricing is like, oh my gosh, number one, because so many people are like undercharging, but they're not doing it because they're in love with the price. They're not doing it because they're like, I love to undercharge and barely make money. Love it. We all want to struggle. Like, no, you're not. You're doing that because you think this is what people will pay, or you think this is what people will think you're worthy of, or because you have money trauma and drama. And so what you're doing is you're, you're placing all of that and you're saying, I'm only as worthy as my mindset or my experience in life. And if that was true, well, then I'm out of business because I didn't have anything. So I can't even be in business then if I'm going to place my value and how I can help people based on my poverty level growing up. Like, I think that that's a huge, huge piece that I'm constantly drilling home into all of my clients and people in my community.
Oh my goodness, that's so good. And all of that, all of that is so good. And again, you said it, you said you have to decide that you're this brand. You have to decide where you're going to be on the chart. And again, it all starts with that decision. Thank you so much for that. I think that we all needed to hear that because I think it's natural. We all waver sometimes. You just do. Even the most confident person in the room wavers somewhere sometimes. So thank you so much for all of that. That was so, so, so well said. Okay. And so if our listeners— and I know that they will want to connect with you when they want to go find you, they want to possibly work with you, explore your offerings, how can they do so?
I think the best starting point would be to come join our Facebook group over on Facebook, Coaches Community. I would say to start there because— and I also have a podcast. So we can— what we do is once you come into our community, we give you kind of a white glove experience where we really get connected with you. We serve you and we serve you a platter of like, tell me where you're at. What do you need most? What can we give you? And we just give you free resources to plug you into just starting to make some transformations, some mindset shifts immediately. So whether that's a podcast, it's a video training, we go live every week in that group and we talk stuff like this. And so I definitely go above and beyond over there. And I think that for someone who's like, okay, I'd like to hear a little more, learn a little more, kind of check it out, scope it out a little, maybe get your hands on some free resources, maybe binge the podcast. That would be the place to start. And then from there, it's a very tailored experience because we really connect with you. We get to know you. My team and I will get in DMs. We'll talk to you and we'll plug you into resources, resources that are top of mind for you. It's a very white glove experience. So I would always recommend like that's probably the best place to start. And then we can tailor the experience from there.
I love it. I love it. And it's like resources personal to them as they come in.
Exactly.
I need help with this or, oh, I need a resource for this, and you're like, oh, I got you. Here you go.
I got you. Yeah. Like, let me get you tagged in a podcast where we just talked about that, or a video training or PDF or a guide or something. Because I think, like, there's a lot of Facebook groups and there's a lot of value going around, but I think what's missing in programs and in free groups is the personalization. It's like, not everyone's gonna join your group just because they joined your group doesn't mean that they want all this stuff. And a lot of groups are just slamming you with promotions and pitches. And it's like, I call that blanket selling. Like, how do you know what they need? Like, take the time to get to know your people. And we do that. So that's a really good place to kind of come get that experience.
I love it. Thank you so much. And so it's called Coaches Community. We're also going to put the link in the show notes. So if you're listening on Apple or Spotify, you can click on the actual link to the show and it'll take you right there to our notes and you'll find the link there for Coaches Community. So thank you so much for joining us. And this episode has just been incredible. This conversation has been just, just, it's so evident where your passion is, and it's in serving and in helping other women own their worth and build massive amounts of wealth for themselves.
So thank you. It has been my pleasure, Lindsay. Thank you so much for having me. Awesome.
All right, everyone, so we will see you in the next episode of Aligned and Wealthy. Hey gang, it's Lindsay. If you enjoyed today's show, it would mean so much for you to take 1 to 2 minutes and leave us a review right here on your podcast platform. You can click directly on the link to our podcast page, scroll to where it says reviews, and leave us a 1 to 5 star review, 5 star preferably. To really be the gold star student, you can share with us what episode or what episodes you've enjoyed most and what you'd want to hear more of. I personally read every single review and I would love to be able to share your review on one of our next episodes. So thank you so much for listening, and I will see you in the next episode.
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