Instagram co-founder Kevin Systrom says founders should solve a real problem first, not chase trendy labels like AI or crypto. He warns against using buzzwords to make ideas sound interesting when there's no actual user problem to fix.
Chapters
Number one advice I always give is to solve a problem. So many people, when they found a company, found a company just to found a company, or they're like, I've got an idea. Ideas are not companies. Ideas are not products. Usually the warning signs are. That includes some element of a current fad, like AI or something. Not that AI is a fad, but, you know, it's a wave that's happening right now that I think it's easy to make your company sound more interesting if you're just like. And it uses AI or like crypto or. There are always warning signs that I see with the pitches that I hear from people when they include those words. And it's not backed up by a clear problem that you're solving for the person on the other side or the company on the other side. So I always say, make sure you're actually solving a problem. If I go talk to people, does this relieve people that this now exists? The number of times I've seen people ignore this advice, it's countless.