Uber founder Travis Kalanick shares his “cocktail story” test for investing in startups
28 Aug 2024 · 1 min

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Excerpt from a YouTube video in which Travis Kalanick explains his personal test for investing in startups: (1) the entrepreneur must be someone he could imagine partnering with or being excited to work alongside, (2) the idea should be disruptive and make a big impact, and (3) the opportunity should make for a compelling “cocktail story” that excites him when he tells it. The piece emphasizes founder potential, disruptive impact, and storytelling as decision drivers.










