EAI 48 The Man Who Thinks He Can
8 Jul 2022 · 14 min
Mario Fachini talks about publishing a book, streaming live, and pushing through technical failures. He believes showing up and delivering value matters more than everything working perfectly.
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Ea interviews, episode 340, inspiration, transformation, success stories and the imperfect action round. Seven days a week, join Mario Ficcini for today's Expert Authority Effect interview. Okay, so I want to say thank you, hello, welcome back, and.
Just a whole bunch of good things. And I want to read you something too. It has been very interesting with the book launch that's going on and I'm excited to get the print version out, I'm excited to get the audiobook version out. And I was debating about doing this and I just felt compelled to do so because I think you may have seen on some of the other videos, but I don't want to assume you have. But I know there's other ones out there that I've done. This is a little surreal for me because even though I've done this hundreds of times for the show, thousands of times just over the years since I've been teaching it for 17 plus years using video.
This is the first time ever I had some real big issues with it not working. And today is, by the grace of God, it's working again magically.
I did not plan on like filming a lot. Obviously I'm not in a suit and tie and everything and frankly, I only got this shirt to do the video, but it was on my heart and I wanted to share with you. And for the people who think everything always has to be perfect, it doesn't if you have a message. I've said this thousands of times. I have videos of being in a hot tub and an idea comes to me and I just livestream it. Like if you have something to share and you know it's of value.
Whole other tangent about all the social media, especially Instagram and Twitter and Snapchat. But if you have something of value to share, don't feel like it has to have studio lights and it has to, oh, I forgot this.
It doesn't need to be perfect. The message, if it's in your heart, just deliver it. It doesn't matter. Clearly, whatever.
Don't love that it's not showing up on.
Facebook personal. But all this seven or eight other ones are.
So whatever, we'll fix that later. But just. And if you're not restreaming or multi streaming, you should be. Because if you're taking the time, energy and effort, money and resources to send one message to one platform, why wouldn't you put it on all of them? You may have an issue where it's going to, you know, six out of the seven or seven out of the eight.
But it doesn't matter. I just want to say thank you because.
Some of you have been doing and saying stuff this whole time and don't even know how much it means to me because I this something big is happening. Because every time some level of big crap happens, there's always something on the other side of it.
You know, like facing the giants, breaking through, kicking them in the teeth.
And I thought it would just be a week or two, but this has been. I don't even know. I'm just moving forward. And there was a point where I was getting very discouraged, and I was like, I don't care. But then I thought about you and I thought about the people that you know and the businesses we can help. I was like, I need to figure this out. And maybe sometimes it was elegant and maybe sometimes it wasn't. I flat out, I've told some of my friends, I was like, yeah, I could have been more diplomatic about that. Absolutely. And then other times it was just like, no, you're stupid and wrong. Fix it. And then other times it was like, this should have never happened. What did I do? And maybe it was something or not.
But there is a point. I'm gonna have to look up the dates because all I've been doing is focused on the book, focus on promoting the book, focusing it now on the audiobook, focusing on just. I'm just staying focused with a lot of stuff I want to stay focused on because it's real easy to get caught up in the. You know, you ever have a problem with a machine, tv, computer, and you do all this stuff and then you go to get help or maybe even have to pay for help, and they go, did you make sure it's plugged in? Like, really, really? You can tell him, agitate. And that's what you're going to lead off with. It's just like.
Use your words.
Some of the smallest stuff plays a big role. And.
It'S just been interesting, but I still wanted to deliver. I still want to add value, and I still do. And I was like, I need to do something about this. Because it's is pushing that point where it's like, you got to do something.
And I'm very happy to see it's going. I tested this prior to dinner. It was running for an hour and a half straight, both as a live stream. And then I tested. I wanted at least an hour straight of live stream. And then I kicked on the recorder. So far, no issues. The one day, which I still really hope I can rectify, I had tested the recording feature, because I thought that's what the issue was.
And it really came down to the live stream. The recordings were fine, but the second I clicked the live stream button, it just queued up all kinds of memory issues. And.
There'S no shortage with this machine. And it just, it was so weird. 350 plus episodes. It was so weird, so weird. And I'm like, okay, why is this happening? And maybe it was just so I could focus on the content. Maybe it was to just test my patience. Maybe it was just to say, you know what, maybe you better have better testing. Maybe you need another machine. I don't know all the answers. I just frankly wasn't even expecting it to work yet. I just was doing preliminary tests and I go, you know what?
Cool, whatever.
But I did want to say this. Getting closer to the launching. I'm doing this bigger than ever. Thank you for all everyone doing the pre orders and the bulk buys and sharing it with your network. I'm going to be following up with a lot of people because there's a lot of people who. I'm excited for your support and we just need to solidify some things. But the audiobook's coming and I'm very excited about that as well because, well, it's a freaking audiobook. And if you're listening to the podcast here, you probably want the audiobook. Or if you're watching it, you probably want the audiobook. And I even did a post that said, are you more likely to buy the audiobook or the hardcover book? I think now the answer is audiobook. I might be wrong. I would personally do both.
I like to see what people do and get creative and, you know, touch the book and feel it and everything. And just because they're not all the same, you can. It's one thing to have something written, it's another thing to have it designed in a piece of art. And that's how I think of it, just like with the show notes. So it's interesting to see what route people go because you can put a ton into promotion and have horrible content. You can put.
You can have great content and put a little into promotion. You can put.
A lot into promotion and a lot of great content, but you just go cheap on the design and the binding, the physicality of it. Like, you know, let's see how cheap we can get this thing. And obviously you don't want them overpriced, but there's a difference from wanting it cheap to having it in a profitable margin, if that makes sense. So in closing, welcome back and.
I hope I can get through this because I have a story with it and it's probably not.
It's called this is interesting. I need to give me half a second because I'm so used to seeing this and it's supposed to be on this screen.
Maybe I could use my peripheries there. But I need to be able to read this. We good? Good. Okay.
So I can see it's still playing Please don't drop. But the story behind this.
You know there's a lot of people who are inspirational. There's a lot of people who are motivational and when someone has a ten or hundred million dollar business and they say something it's like wow. You know, because they have that credibility, they have that source.
But there's also people in your everyday life that may have not, may not have any aspirations business wise whatsoever. It doesn't mean they're not smart or they don't have something of value. They just might not have aspirations for business. Moreover, there's people I found that have businesses but they don't want to build a multi conglomerate franchise or something. It's. It's a personal decision. It doesn't mean they're any better or worse.
I mean you could argue if you're only looking at a very narrow niche of it.
One could be more successful. But if someone has a 1 or 2 million dollars business versus a 10 or 12 million but they never, they have no desire because the other one has no time left in their life or family or friends. There's my point is this. If you're receptive and you're open to stuff no matter where you're at, you will find good in every aspect of life. And I'll never forget this because I've heard it through business. Actually I haven't heard it too much through business. Not like rich dad, poor dad or think and grow rich or stuff like that. It's come up a few times and the author you might recognize.
But just how this perpetrated for me, I really hope I find the sheet of paper that it was written on 15 or 20 years ago. I was just getting into self development and business and different things and I was not having a good day. I did not in a good place at life. And.
Let me just read it to you and then I'll tell you the second half of it. It's called the man who thinks he can Titles, cover designs and promotion. Oh my. You are all excited to achieve your goal. Maybe even dream of becoming an author to serve more people with your business, but it's turning out to be a lot more than you expected. Huh? I get it. I've done it numerous times personally. Visit getmybusinessbookpublished.com today to take the first step on making this process enjoyable. Dare I even say fun and most definitely profitable your business and audience define. But you know what, don't take my word for it. Take it from a few of my office like Lori.
And the possibility to actually getting my book published or Catherine, thank you for making my Walter win number one or Mary Alice what he got done for me in three days regarding my book launch.
Unmanageable. I've worked with Mario over the phone and online and he's been very helpful in getting me where I needed to go with promoting my books. Rosio there's no way I would have been able to do this with somebody else again. I've attempted it in the past and I thought this is very fitting. As a matter of fact, I am more frustrated than anything. So this has been a very seamless process. If you're looking for an amazing business coach, I highly recommend Mario Ficini or Bill Benner. I can't make a higher recommendation for than to work with Mario Ficini. He has been great for me and right now I won't work with anybody else except for Mario. Hey, their words not mine. Visit Get My Businessbook published.com today to take the first step and I look forward to hearing your transformation as our next video success story. Once again, that's get my business book published.com maybe it was a glitch, maybe it was a software update, maybe it was whatever. I mean you can do the best you can. But it wasn't just that. It was like one thing after a freaking another and I might share all the details at some point maybe in the deconstruction video I share with you. Probably live after the launch is over and everything. But some of the weirdest stuff has happened and I've shared in a couple other videos a little bit about it and I'm really glad this is still recording and live streaming. I'm glad it's recording so I have a copy. Always record high quality so you have a backup even if this live stream don't work because you can always upload it after the fact. But I'm excited the live streams on there because now we don't need to upload it.
No matter what's going on. It's your choice if you choose to move forward or not everything can be on fire and burning and going to hell. But it's your choice if you move forward or not.
And I committed before, during and after to you and I'm moving forward and this is very exciting.
And it doesn't matter if you're the stronger or faster man.
Just believe you can because you can. And with the Expert Authority World, we have another great episode here today. I'll see you tomorrow. Have a great day and God bless.
You're already the expert, but have you transformed your expertise into a tangible asset that will generate qualified leads while increasing profit for you 247 and if so, how well are you promoting it? With the Expert Authority Effect publishing method, it's easier and more profitable than ever. Visit getmybusinessbookpublished.com today and take the first step to publish and promote your nonfiction, lead and profit generating business book. In eight weeks, visit getmybusinessbookpublished.com and take the first step knowing it will be your very best and you're leaving it all on the field. Oh yeah, and it's also free. Once again, that's getmybusinessbookpublished.com hey, thanks for listening to today's episode. I hope you got a lot out of it. I know I sure did. If you haven't done so already, I invite you to subscribe to the show and also be sure to check out eainterviews.com for complete show notes, the full interview video experience, links to the resources we mentioned, and more. Have a blessed day and I'll see you tomorrow.
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