How Estelle Keeber is helping hospitality owners crack Instagram

Welcome everybody to the audio version of the Boostly podcast. So today I am going into the vault and I am finding some of the best clips from a 24 hour clubhouse room that we ran this year. It was an, it was an amazing experience to be part of, to host it, to admin it, and to grab friends and peers from the industry into one room on the the leading audio app and help hosts all over the world. We had a lot of fun. We touched every single corner of the globe and what I wanted to do is be able to put it together, find the best bits and put it into the daily Boost podcast. So I hope you enjoy. The section is not going more than 10 minutes, but it's going to feature a part of the 24 hour room that resonated the most with me. So thank you for tuning in and I will be back tomorrow with another podcast episode. Right now though, let's jump into that clubhouse room. Our Instagram expert is coming on in. Estelle, how are we doing?

Good morning, everyone. I am doing well, thank you. I was panicking and I was like, oh my goodness, is it that time already?

It is that time already.

Is that so I was ahead of myself.

Well, we are four minutes early, but I appreciate you for coming in. So basically what I would love to do with yourself is we're going to hopefully give people tuning in some actual tips that they can do today. Now, I did give yourself the big build up and I actually asked the audience via Clubhouse and they stuck their hands up to those that are actively using Instagram to promote their business. And we've got a room of about nearly 60 people and only seven people put their hand up, which is really interesting and it's exciting because I was saying how much I love Instagram and how powerful it is for hospitality and, and, and again, what I would love for you to do, I don't want to steal your funder. Please just sort of take a couple of minutes just, just to introduce yourself why you teach Instagram. Why is so powerful. And then we'll sort of go in and I've got some actual questions and we can really delve in and give people some cool little actionable things that they can be doing.

Awesome. Thank you so much, Mark. My name is Estelle Keeber. I am the founder of Instagram Immortal Monkey, which is a support platform for business owners from startup to level up. In the past five years, I helped to create the fastest growing network for women in the world that turned over more than a million pounds in its first two years. And this was predominantly down to social media. And so I now use my skills and expertise and to educate and to demystify social media for other business owners because I have seen it changed my life, literally. I will go as far as saying, you know, social media literally changed my life. And I want as many people, and especially business owners, you know, Instagram is free. It's a totally free marketing tool. Let's forget about the boosted and paid ads and all the rest of it. You know, it's. It's a totally, totally free marketing tool. And so that is why I am so passionate about Instagram. So we support people on all levels of business, but personally, you will usually find me always talking about Instagram because that is where my passion really, really lies. Because with a few small changes, you will see huge, huge impact. And that's why I'm very excited to be here today, because I'm going to be sharing a few of my favorite tips with you. And one of the things that I get a lot of feedback about from, like, clients, I do a lot of speaking, is the fact that it's really easy to understand. So I am, do not worry if you are one of those seven people that raised your hand virtual high five t you. But the rest of you, please do not panic because I'm going to take you through a few tips that are really, really simple, easy to understand, easy to implement, and they will just leave you feeling a little bit more confident about using Instagram for your business. And that is all that I, you know, hope to achieve, is that you guys do feel a little bit more confident that you have learned some things in or that you've actually took a step and gone onto Instagram, because that is going to be the first step for many of you if you're not already using it. So wherever you're at, I'm here to help and I'm looking forward to answering your questions.