My 2022 Time Management Goal

As you all know, I started Boostly six years ago now. And over that time I've grown from being just me on my laptop on top of an Ikea lack table, balanced on top of the the table in the kitchen, working silly hours, trying to get everything up and running, getting up at 4:30 in the morning, then doing the school run, coming back while the kids are at school, trying to do bits and all those things while, you know, growing everything and trying to establish who I am, figure out what I'm doing and all of those things. It's now grown from, from that to where Now Bruce Lee has got 26 members of staff all over the world, from the website to the Content Today academy to the boot camp to the book. And it's been an unbelievable journey. There's one problem though is that everything is very reliant on me. And over the last sort of year to two years I've been trying to figure out how that everything can run without me being solely there all the time. And it's a problem that so many business owners have. You know, you yourself watching this, whether you are watching this because you're part of the Boostly community and you're a host, or whether you've come to this video because you've a fan of Mike McCallowicz or a fan of the Clockwork, or just a business owner who's looking to try and take yourself out of it. And in this video I want to give you my clockwork commitment. Now I'm a massive fan of Blinkist. So those of you don't know Blinkist, it takes all of the business books that are out there and it reduces it into a 15 minute read or a 10 minute listen and just gives you the best bits. And I use Blinkist to discover new books because there's tons of books out there. And I find with with Blinkist you get a real good idea if you're going to really dig a book or not.

One of the biggest problems when it comes to converting a looker into a booker for a direct booking is the trust factor. Whether you like it or not, your guest is looking to make sure that you are who you say you are. So how can you do that? Well, the number one accreditation and recommendation certification service in the industry is iprac. And I'm so happy to say that IPRAC is sponsoring this podcast and is the lead sponsor for all Boostly content. The reason why we partnered up is because I have been working alongside IPRAC for many years. I recommend them to every Boostly customer client and team Boostly member. The reason being is that unlike other accreditation services, they are not just country specific, it is global and it is worldwide. They've got over 10,000 members and they've got over 250,000 product properties, which means that you can display your IPRAC certificate on your website and on your socials and know that you are going to be providing that trust that your future potential guest is looking for. I reached out to IPRAC and I.

Asked them if they've got a special.

Offer for Boostly members. And so if you go to boostly.co.uk trust t r u S T you will go to a special boosted landing page where, where you can book in a call and a demo. And if you sign up, you get a very special exclusive discount that only Boostly members can get. So thank you, iprac, for being our sponsor. Thank you to listening to this very short message. I hope that you go and check out IPRAC today. I hope that you go and join them just like hundreds of other Boostly members have done, because it will help massively with you increasing your diary bookings. Right, let's get back to the show.

And I discovered this book, Clockwork by Mike McCallowicz. So if you're on this, watching the video, you'll see it's come up now. So Mike McCallowicz is probably really famous for profit first. He's been on offer for many years. He's done the Pumpkin Plan, Toilet Penelope, toilet paper, Panure, so many other things, Clockwork. And now he's got other books. And I'm so excited because Mike's going to be a guest on this podcast. Depending on when you listen to this or watch this, he is going to be a guest on this podcast coming up. And I'm so excited. I've got so many questions that I want to ask. But anyway, this book really hit home with me the most. This is where I sort of went down the rabbit hole of all things Clockwork and Mike McCallowicz. Because one of the big problems for me is as we grow, we've got more and more people coming in, there's more and more hosts that are joining Boostly, whether it is for the training side in the academy, whether it's the content creation side and boosted content creator, whether it's the website or now the books. And so having all of these things going on and having all these members of staff and all of these people to answer to and all of those things, it's now a big responsibility because now it's not just me, I'm not just now building something that where I'm helping host and having to obviously look after my family. Now I'm employing so many people from around the world and they've got families and it's a big responsibility. So I've been looking for a bit of guidance. Personally. This is me being honest and open. Just I have been, I mean documenting this journey for six years now. And this book is just really hit that, hit home. Because what this book teaches you is how you can have your business process pretty much running like clockwork. As in where every single team member, staff member, outsourcer, contract, whoever you hire in is on the same path to know what we're all working towards. And when you do that, what it then does is it means that you, the host or anybody, whether it's a website, customer training or books or content, you get better support, you get better ideas and you get better way of increasing your direct bookings, which is amazing. So I took the book and then I went to check it out a little bit more deep dived and I saw that there was something called the Run Like Clockwork Accelerator headed up by Adrian Dorison, who is a really good follower by the way. Go check out podcast episodes and interviews that she's done. They've got the podcast and the thing that they've got going on a team, they've got behind the scenes is amazing. And so I joined the, the Run Like Clockwork accelerator and part of it is you've got to give your clockwork commitment and this is my clockwork commitment up on this on the screen right now. So I'm being accountable just like I have done with everything, whether it's writing the book or anything that I've done. I'd like to have a bit of social accountability because when you do it, it's out there in the ether, it's out there in the metaverse, it's out there on the socials so people can hold you accountable to it. So it's right up there on the screen and I'm going to read it out. So I, Mark Simpson, I'm making a formal commitment to the Clockwork Accelerator program and declare that I will make a priority of over the next 12 months and beyond. And I joined this in, in January 2022. So by January 2023, this business and the book, direct movement and everything, the Boostly team Boostly is going to be running like, smoothly, like clockwork. So it isn't so dependent on me all the time because this has Grown now to be more than just me. So I look forward to working with the team. RLC run like clockwork and I commit to myself and the goals that I have for my business. I know it's a process, but every step counts. I will actually participate in the group calls and the Facebook community. I need to do better on the group calls. I will when I have them. I've been doing that. I will isolate myself and when I get stuck I will willingly share my wins, tips and others in the community. I've been doing that. I acknowledge that in order to see real change, I must dedicate the time to what I learn and implement in my business and as such will block out time in my calendar for both learning and implementation and get better at reading on screens. That's what the recording the audiobook does for you. I will ask my team for support as we implement this work because even though I might not always be the best at receiving help, I know they're a big part of this process. I will take my test vacations over the next 12 months. Done that because I understand that they are part of the process and the key to getting the data. My business needs to be fully clockworked. I understand that I have I may not have a fully clockworked business at the end of these 12 months because this will depend on where I started. But I will be equipped with the tools and strategies I need to continue to refine my operations and be able to remove any bottleneck growth and to success in the in diner Internet. Now what I really love about this is that I'm getting so many ideas in in how I can improve boostly in the academy and the training and the website and the content moving forward. Things like this really do really help give you self the the accountability and it's given all these amazing ideas but for me everything that I've done up to this point so recording this what March 2022, everything up until this point has been fantastic. We've got such amazing team members but I am the bottleneck. So one of the big things that you have to do as part of the Run Like Clockwork Accelerate program is identify where the bottlenecks are in your business. And I always assume that it was elsewhere or other people. But after doing this I realized that I'm such a big bottleneck. So this is why I'm doing this and I'm not doing this Run Like Clockwork accelerator program to take me out of business so I can, you know, sit on the beach, drink my ties and Just relax. With three kids, that's never going to happen. No, I'm doing this because by taking myself out doing so much doing it will give me time to design, to be able to go and watch more webinars, to watch, to read more surveys, to see what the current demand is, to see what the current trends is. And then I can bring it back to you and help you more. Whether that be the academy, whether it's the free podcast, whether it be content, the boot camp, the books or whatever else, we end up doing all of these videos that we have together to help you and to help host and to help increase your direct bookings, to help cut down on the reliance. Maybe it means that I've got more time to go and speak at the stages and do events and impact that way. Maybe it's to do X, Y or Z. But whatever it means, I need to remove myself as the bottleneck. And so this is my commitment, this is my accountability. And let's see where we are in a year's time. Just like I've been doing for the last six years. I've been documenting the whole process and thank you so much for being part of it. Like I say, I'm super excited. It depends on when you this comes out, depends on when this video happens or this podcast happens. If the interview with Mike Michalowicz has already taken place, I'll make sure that I drop a link below. If it hasn't yet come out, please do go search for it. Please do go check out the Clockwork book. Go and check out his other books as well. Profit first, get different fix this next. There's so many amazing books from Mike McAllowicza that I have consumed and digging into. Thank you so much for tuning in. My name is Mark Simpson. As always, my dedication to you and my mission is to help 1 million hosts cut down on our over reliance on the OTAs, Airbnb booking.com etc and it begins and ends with you. So this is the first time that you've tuned in and if you are a host or a hospitality owner or a property manager and you want to get more direct booking, stick around, hit the like button, subscribe, download, but most importantly, share this, share this in Facebook groups, LinkedIn groups, share it on your channels, on your Instagrams, your TikToks, wherever it may be, and let's try and spread the word and let's go and get more direct bookings. Thank you so much for sticking on. I'll see you for another podcast very shortly.