My Top Tip to Welcome Guests in 2021
6 Mar 2021 · 4 min
Mark Simpson recommends digital guidebooks and QR codes to welcome guests and boost direct bookings. Hostfully offers free digital guidebooks at hostfully.com, and QR codes placed in your property can direct guests to Wi-Fi codes and review links. Use coupon code Boostly 2M for two free months.
Questions this episode answers
March 6, 2021
Boostly 2M (spoken/spelled as 'B O O S T L Y 2M')
hostfully.com
Chapters
At the show, I want to very quickly say thank you to our podcast sponsor, which is Hostfully. So those of you that have been hiding under a rock for a very long time and don't know who Hostfully are, they are one of the market leaders in the digital guidebook world. If you haven't yet got a digital guidebook for your hospitality business, please make sure it's the thing that you do today. The best thing about digital guidebooks is it is free. To get started, go to H o s t f U-L-L-Y.com and you can get a free digital guidebook today from Hostfully. What you can do from there is you can inform your guests about any changes that are currently happening in your local area. You can tell them WI FI codes, you can show them how to use the dishwasher and all of those amazing things. It's not just for rentals. It can be used for bed and breakfasts as well. So go and get your free digital guidebook by going to hostfully.com. there is a freemium option. You can upgrade to get more digital guidebooks and more features when you do that. If you'd like two months free, please put Boostly 2M B O O S T L Y 2M in the coupon code section. You'll get two months free. I'll be back later in this episode, just to mention Hostfully one more time, but just want to say thank you so much to all of the team at Hostfully for continuing to sponsor the podcast. It means the world, so let's get on with the show. Okay, welcome. My name is Mark Simpson and I give hosts just like you the tools, the tactics, the training, and the confidence to get more direct bookings. We are our new office. As you can see, me and my wife are currently moving things around. We are yet to get a picture for this frame, but my good friends at Hostfully asked me for my top tip for welcoming guests. And my answer to this, and I'm sharing it with everybody, is QR codes. QR codes are one of our secret sources into how we got so many bookings and how we could grow our ranking on TripAdvisor purely because when we had guests enter the property on the back of the door, we had a QR code. And next to it was a lovely little laminate saying, please, at any point review your stay, simply scan this code. And this was back in 2014, 2015, when QR codes is very new technology, especially with phones. Now the technology has expanded so much that all you have to do is hold up your phone to a QR code and it will take you to to that URL. QR codes are free to design, super easy to print, super easy to implement. I also recommend and this is a big bugbear of mine is having to get connected to the wifi when I arrive at a property. You should have your QR code really prominent maybe near the router on the back of the fridge or something like that and just say WI fi code scan here. It's super simple to implement. A simple Google search will show you how to put this in practice. But again as far as guest experience goes, little things like that are super key also as well seeing that we're talking to about hostfully our amazing friends and podcast sponsor use a QR code to take people to your digital guidebook. Really powerful. Your digital guidebook is everything is everything that you should have in 2021 and beyond. If you don't have a digital guidebook you are going to get left behind. So a QR code again we'll just take them simply to there so they can find out everything about your proper about the things nearby. So I hope that helped. This is part of one of many daily videos that I do on the Boostly channel. If this is the first time that you're watching this, please do go and find out more videos. Just type inBoostly on YouTube or type in Boostly on Google and go and delve into the hundreds of podcasts, hundreds of videos, hundreds of blogs, whatever your is preferred content. What's the word? Exposure. We'll allow that. Then please do come and find me if you want to reach out personally and send me a message and say that you've done this. Instagram.com boostly uk b o o s t l y uk thank you so much for watching. Remember, be proactive. Proactive over reactive. Be proactive this year. Go and get bookings and get prepared for revenge travel speak soon.
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