NFC Tags will kill the QR Code

All right everybody excited for this today? It's going to be a good one. We're going to talk about something new and it's going to be very overwhelming for a lot of you but there's a very simplistic way to implement it into your business and we're going to get straight into that after we introduce our guest today. So Mr. James Mitchell, can you please just give us the big background, how long you've been in property, what involvements you have in short term rental and, and how you're helping this, this industry.

Cool. So yeah, so I've been in property since 2018. Started off with doing sort of ren serviced accommodation stuff in Cambridge which kind of quickly moved into doing cleaning, management, maintenance, that kind of thing. Now we've sort of more focused on actually buying property. So very recently we bought a property up in Whitby at the beginning of 2022 which was an old guest house which we've turned into like a all singing, all dancing, like luxury high end holiday let for 14 people for the main house. So it's like got games room, hot tub, this massive dining room and I did all of that work myself which absolutely killed me over last year. And then now we're finishing off the bungalow to add on another two rooms onto the whole site so that we could have like big parties of like up to 18 people, that kind of thing and really just really enjoyed just actually getting the investors on board, building out the projects and then running them self like delivery and self managing the properties ourselves and stuff.

How long the property been live for now?

So we've, we launched in August of last year so we've pretty much had our first kind of four, four or five months.

So you've just had your first kind of slow season because Whitby is obviously.

Yeah, yeah.

Is obviously very touristy. So how did you find it? Have you found that you've been able to get people in even though it's the technically the slow season, the shoulder season as we call it?

Yeah, I mean we started off really well because obviously had August and then the bank holidays weekend's been really, really good. The one thing I've been really focusing on there is like wedding venues and retreats. So only a couple of weeks ago we had a couple of companies come up that are doing wellness retreats and yoga retreats. So they're going to take like the Monday to Friday stuff which is the bit that we kind of struggle with. And the same thing, the weddings like the people that are coming next month Know they're taking it for nine days but they're bringing people over from America so those kind of fill ins. I think that's what we really need to focus on retreats is going to be and like on location photo shoots and stuff like that. Because it's quite picturesque over there.

Yeah.

So if we can do that to fit in the middle, I think we're golden really.

If anybody knows Gofund, if anybody's based in the UK. I'm not even based in the UK you know GoFund, you'll recognize it from Heartbeat, the 90s sitcom and all, all that. Cool. So it is very picturesque. People love going up there. I mean I, I grew up in that area so I. Well and it's very interesting that you've got a big property and the way that you're filling those Monday to Fridays, those Monday to Thursdays is with corporates. How are you going about putting in your marketing knowledge into getting them aware of this property? Because obviously Gofund isn't like on, you know, easy to get to. How are you sort of getting in front of these people? How are you sort of getting the awareness out there? How are you speaking to these potential wedding guests or companies or corporates?

So when you mentioned it actually Heartbeat is actually the. The Heartbeat was actually filmed in the house. We actually had like eight episodes in the house which is wicked as well. As far as the retreats, what I did is I went online and I found a lot of the companies that like actually run retreats. So it's a case of they all advertise in the same sort of place and you just reach out to them to say I'm to be honest was a little bit cheeky some of them I just said like I'm actually looking to run a retreat. Could I have a conversation with you? Because it's the only way you get, you know, you get their details basically. So just message them there and there's went through. These are all the amazing things we can do for you. We can do food, we could do everything. Everything that you need got the space, like come and do it. And then they basically just started replying and saying yeah, actually we're thinking about a different venue. We had one that was like yoga retreat. They've said like oh this other place is quite shabby chic but it's actually more shabby now. Like they had one of the bedrooms didn't have like a pane of glass in. So they were like yeah, I think we me we maybe have to look at a new venue. But they run like retreats all year round. It's not like a one off. So they're perfect for like repeat business. They like, they're brilliant for that.

So I just want to dig one thing that you said they were advertising anyway. So they were advertising. What, did they come up on your Facebook feed or did you like go look at the magazines? Like what was like, how did you find them? Because they're advertising anyway, because this is like key for a lot of people listening.

So that would be. If you type in wellness retreats into Google or, or yoga retreats, there will be loads of websites that basically is like a marketplace for all the different, like not just UK but like around the world completely of these amazing places to go. And they've all been rated and quality. And what these people are doing is purely, they're just finding an Airbnb or something like that and they're basically just booking it out and running their retreat from there. So my thoughts was, right, well, if I get in contact with them and say, don't go to that venue, go to mine, then that's basically how we. And then if you type that into Google, you actually into certain specific areas, you then start coming up with those companies that run those retreats.

Yeah.

And then you can go directly and say, yeah, what about come to see, like, look at my venue, here's a video, here's a 360 even. The day that I put on last week was for two companies to come up at the same time. And I just showed them around the house on the, on a Wednesday midweek and just said, look, just come up, you know, we'll go for lunch and I can show you the local, local waterfalls. One of them. We just literally just took them for a, took them for a coffee, took them to the local waterfall, which is like 15 minutes away. And they were just sold though. I was like, you could do like a mindful walk down to here in the morning and then do some yoga.

And, and they were like out of interest and just as literally mean local knowledge. Where's. Which waterfall did you take them to?

It's the man spout.

Yeah, I know you mean.

So, yeah, so basically we, we're perfectly located because we've got the Homestead Kitchen which is across the road, which the guy, the chef there is a Michelin star chef from London and they homegrown in their back garden. Then you got the Mannion Smart Hotel to the, to the left. And then I've just opened up a cafe in the middle, which is basically great for cafe, like grab a coffee panini and then you walk between there 15 minutes, you're at the local, you're at the nearest waterfall and there's like five waterfalls that you can go to around there. So I just sold them on to say, look, these people are going to love this. Like the fresh air, the waterfall, grabbing a coffee, mindful walk, you know, and then brought them back and then they were like, yeah, we'll book.

And you.

November. Now that's perfect.

And you combine that with your property. So obviously like the, when you designed your property, you did the decoration and you know, you laid, laid out all the floor plans and whatnot. It was obviously geared up so you can have a big party, like a family reunion wedding. But you've obviously geared it up as well so that it is ideal for a potential company as well.

Yeah, that's exactly it. And that's, that's our strategy kind of moving forward is to pick up a property that is kind of 380 to kind of 500 square meters. So the, the beacon is 370. So you've got. Every room's on suites, there's seven bathrooms. Like there's no worry about having individual people all taking showers at the same time. And then there's plenty of space, like the garden room. I mean you could put 12 people in there on yoga mats, like really comfortably. And I've set it up to make sure it's all nice and warm all year round so that they could go in there. And then if you've got business retreats, you've got this massive boardroom for scenes, 16 people so that you can put a projection screen one end, move the table slightly back and then you've got two people, eight sites side by side and someone presenting it's, you know, multiple users, base uses basically.

And this was a guest house, right? Yeah, and a guest house with owners that wanted to come out the market. They wanted to sell up and you know, being able to flip it round and turn it into a huge retreat place.

Yeah, well, basically these, these people like the, they hadn't been paying the bill, so the people that used to own it wanted to get out of running a guest house. They were so sick and tired of it, disappeared off to Portugal. These people said, oh, we'll pay your mortgage, we'll take care of it. Never paid the mortgage. Then three years later they found out about it, that the mortgage hadn't been paid because they'd started getting repossession letters. And then these people just liked it. And then they came back and the house was repossessed. So we. We. It'd been empty for about three and a half years. Yeah. When I bought it. Wow.

So it's obviously perfect timing, you know, time finding place.

Right time.

Yeah, right time. Was Whitney always. Was Whitby the one that you had in mind, or did it just came across and you just thought, perfect?

No, I was actually looking in Norwich and then friends basically sends, like, what do you think of this? Like, we. We put an offer in about a year ago and it's still not gone anywhere. What do you think? And I just was like, yeah, I'm going to buy it. Yeah. Went. Yeah, I just went up and saw it. Saw the agent, she goes, like, you're like the 250th person. I said, I'm gonna buy this. And she just thought, this young kid, like, come up here, like, trying to.

Buy it and assume that everybody's gone into it as well. Not thinking, like, the grand scale as you had. They were thinking, we're just gonna tap it in as a guest house. Right. And then once they run the numbers before, maybe not. Or maybe convert into something else that you just came in and just got. Right, this is what we're gonna do and this is how we're gonna make it work.

Well, the biggest problem was is that when you're trying to buy a commercial property and there isn't existing books. Yeah. You can't get a commercial mortgage on it. So the only way to do that is to then go and bricks and mortar is residential. But you'd have to convert it into a residential. Into C3 from C1. But my dad is my architect, so we basically, before we had an accepted offer, I convert. I actually put a planning application in behind the scenes to have it converted. And we had. Because it's repossession, you had to complete in 28 days. Yeah. Basically super, super quick. So we put the application in and then about three or four days before we were supposed to exchange, we got the planning application come through to accept it to change of use. So it was, we're talking, you know, like that saying of, like, who dares wins? Basically, that. That is basically what we did.

And now you've done this, you've got the model, you know, it's obviously going to be super successful. So now you can replicate it maybe somewhere a little closer to home.

So, yeah, I don't. Yeah, I don't fancy driving up, like, because I was driving up open up site at 7am so I'd leave house at 3am every Monday morning for like six, six, seven months.

Yeah. And like you say when you get up there, it's not just a quick one off the motorway, you've got to get through the, the moors and all that stuff. So it's not an easy one around the shape the sheep and all that. So brilliant. But we're not talking about this amazing venture. This is obviously something that everybody can go and look at and follow in. It's did what Beacon. Do you say the beacon in Girland Beacon go. Yeah, Beacon Golf and go tap that up and go look into that. That's fantastic. What we're here to do today is. So James is the cool stuff. Yeah, very cool stuff. So James's niche now has come from helping people with like VAs and systems and structures into now talking about tech for property and all you need to do is go check out the YouTube channel and you can see how he's delving into all of these things from GPT to, to all of the amazing stuff. But why I want, what I want to do today is talk about something that is called NFCS. So it's not NFTs, it's not those fancy images on dodgy monkeys keys. This is something that you can benefit you right now. And the cool thing is it is very, very cost effective but it will have a maximum return of investment like the ones that act on this first. You will get the benefits more than anybody else, I promise you that. So I'm going to hand it over. I will share my screen when you want me to share my screen. But just tell us a little bit more of what an NFC is.

So a NFC is called near frequency communication. So if you think of like your credit card. So every time you go and make a payment, you tap and use your tap and pay. Basically that is an nfc. That's what that technology is. And then the thing is is that that technology is so easy for you to use in your business. These tokens, you can grab them for like pence with sticky back and they essentially can be attached to anything that you'd like. You can have them as a physical token or you can have as a sticky and you can program these tokens using your mobile phone. And it is super simple. Basically you can download an app that allows you to read and write the tokens. And the cool stuff is, is yeah, that's it. These are the NFC tools. You download that, it's completely free and it allows you to write These tokens and do whatever you want. So we're talking about practical applications as far as simple stuff is sending a text message, sending an email, jumping onto the WI Fi, basically creating shortcuts on your phone, anything. And it just really kind of, it reduces the resistance on carrying out tasks for guests and for your cleaners and any other application that you, you know, kind of think of as far as generating business. Really.

Yeah. So NF NFC is the best way to describe it is it's going to enhance your guest experience and it'll replace QR codes. I feel like this is where we're.

Sort of going to go 100%, like literally. Yeah, yeah.

So at the moment obviously QR codes have been very popular since the start of 2020 and you know, you can see them now in every restaurant and obviously a lot of hospitality venues have them as well. This is like the next step up because the friction is that to have a QR code to work you've got to then unlock your phone, you've got to get your camera out, you've got to then hold it over it, you've got to scan it and it's got to read it and then it's got to go to the, to the right place. The simplest way of explaining an NFC is, you know, just like I showed here on the screen when you jump on a, on a bus or you know, you could do, do a payment, you know, you do your contactless payment. That is what that little chip is, is that correct? That's basically what that chip is. So what we got to do now is of course like we're not just going to talk about an NSC and say that's brilliant. What I want to do is have some like use cases of how we can implement it into our short term rental businesses, into our medium term rental business, into our hospitality business, but also as well how you're planning on and how you have already implemented it into your, in, into your business. So can you just walk us through a couple of case studies, a couple of like ways that you are testing this technology right now?

Yeah, so one of them was trying to improve like the guest experience like before they get to the property. So particularly with Goathland, you know, as far as like getting there, obviously like you talked about is that it's not an easy way of getting there. You can easily get lost. So what we decided to do is yes, we can send them, you know, links and whatever. So I decided to send them like a postcard with a token, a pre programmed token in there for showing them around the property. So it would be like, you know, look, we're, we're looking to welcome you to the property. We'd love to show you around. Just put your phone here and watch a video of a tour of me taking you around the property. So it already, like, sets the tone of, like, how we're trying to interact with the guests. And I think that's quite that kind of. We tried that out, got great feedback from the guests and said, oh, that was really, really helpful, really useful. So that was a really good one. Another one is for reporting maintenance. So, you know, we would have like a little bit of a, you know, paper plaque and also in the guestbook as well. And they could go up to and say, you want to report maintenance issue, scan your phone here. They scan the phone and it brings up an email directly onto their phone, which subject saying, I'm at the Beacon maintenance issue. And then the subject saying, I'm currently staying at the Beacon, I would like to report a maintenance issue. It is the following. And then they can just type in to say, you know, we've run out of loo, roll, whatever, or, you know, there's a, there's a ding in the front door that we need to sort of sort out. It's not like closing properly and it just sends out emails directly to the guest managers. So as far as practical, practical application, it just reduces that resistance. Um, we've also tried another one which. The same, the same thing. Instead of sending a message, we can actually open up a FaceTime. So you could scan, you know, scan the token and then instantly just show up like a FaceTime with a guest manager to then start having a conversation and then they can start showing around the house and going like, look, that's what I mean by the problem. We're going to need someone to come out and have a look at that. And they're like, great. So we haven't had that scenario yet and we've not used it in. But we've, we're trialing it and seeing how that would. But you can see the, the, the reducing of the resistance and how the interaction with the guest is like, it makes it so much easier for them to like, deal with the situation.

Well, it's something that a lot of people say, and I don't know who came with this quote, but money loves speed and it hates friction, right? And if you can have something even in the most simplest of, of ways of use, cases of using this. So you walk into a property like You've done the big drive, you know, you've dodged a sheep, you've got in, right? And you want to get on the WI fi because the phone reception isn't the best up in. Up in Golf, right, Or just anywhere, right? Your phone reception is not the best. You want to get on the WI fi, You then got to go and find the guest book, you got to open it up, you got to find the code, you got to tap it in. You know, obviously it's got that stupidly long code that, you know, you've got to, like, look at it all. And the kids are screaming. They want to go on YouTube, you know, all the things, right? You just want to have a beer and sit down. How easy would it be? Instead, where you walk in the property, there's a sign saying to use the WI fi, tap your phone here and that's. That's it. That's literally it. And then they are connected to the WI fi and then jobs are. And that's like the super simple case study. Like, as soon as they walk in the door, you know you've got a nice little sign. And it doesn't have to be massive. Like, these chips, like James was saying is, they're, they're tiny. If I just bring this back again, it's like the size here of them is 25 millimeters, 42 millimeters. And they're so thin as well that you can put them in places like. So you mentioned that you. You put them on, like, postcards. Like, where else are you starting to, like, place these and how are you sort of using them?

So the same thing, like, with, like, what you said about the WI fi, we tend to. What we're trying to do is have like a, like an entry pack. So I haven't done it quite yet, but the, the idea is, obviously they'll have, like, for a tour of the house, like, take this round with you and then they can scan it and then take the tour. The ones in Cambridge we wanted to do with doing purchases for, for going punting, for example.

Yeah.

So they can. Then they can say, I want to go punting, basically, and then, you know, those. It's very popular in Cambridge. You know, a pun might be 60, 70 pounds, like per person almost, and then we might make 10, 20% on top of that, and then we'll go and book it for them. But they could basically, they scan it and then that then brings up a payment page. They can make their payment and then my guys go and book it and then give them the dates, that kind of thing.

So that's the next thing I wanted to go was upsells. So. So upsells is going to be key for this. Now obviously there's amazing tools like mount and obviously there's host co and all those things, but this just makes it super simple. So you've got like say your greeting card, like you can call it your guest itinerary, like your travel itinerary. While you're in the property, while you're in the area. These are like the packages and the things that you can do and this is what you can upsell. And the cool thing is, is that you can have it when they arrive, but in that free post that you're sending out in the post to them, you can have it there as well. And it's all done by a tap, tap, tap, tap. So it's, it's really.

Yeah. To be honest, you've just come onto it perfectly. Which is like you could literally send like two or three of these cards because the thing is they associate literally like little, we're talking like a little credit card style in a, in a card. And you could just go if you want to book some dinner, if you want to go and book your day out here like bang. And then you could then that would then go to the pre payment pages and they can just buy it like before they even get there. Do you want, do you want shopping delivered?

So like a QR code you can change the domain on where it goes to. Sorry, you can't change a domain when you can a QR code. But with nfcs with these little tokens. So when you're programming it in, I assume it's like coded for each one. So one will be like if you buy 50, you'll have one to 50 numbers once it's programmed in. And once you've got these little, once you've got these little things and you've got the little stickers, how easy is it to, to change the location where they go to? So say for example, you change your upsell or X, Y and Z, you have to go and change the, the little card, the little sticker, the little magnet thing. Or can you do it from literally logging onto the app?

You, you know, so yeah, so what you would do is basically you get the, get the token basically and then you take your phone that is on the NFC tool and you literally scan it on and you, which will read it and then you can then override it or to lock it so from the app. So as long as you're within, I think it's about 4cm, basically you will just go over to it, it will show what's on it and then you can then clear it off on the app and then write it again. So they are. Basically, you can read and write them so easily and then lock them as well. So that's the most important thing is like you can lock them so then they don't accidentally do it, never change it.

Well, let's get on to the good news. So people are thinking this, right, this must be really expensive, this. They're not like you can see here, they cost 30p each, so you can buy a hundred for like 25 quid. So it's so easy to get started. This is just one that we found on the uk. I assume they're worldwide.

Yeah, yeah, yeah. I literally just found this, this is the one that, that we've, we've tried out and they're, you know, pretty good. Really.

Yeah, it looks like, yeah, you, us. So basically worldwide. And it's something you can get started with right now, like for a, a guest experience from an upsell point for just making life easier and something that you can implement today. It's so easy to do. And if you're going to be first movers on this, your guests are going to have that wow factor. So again, I love sending some out in the post. Once a guest books, if you can just figure out how you can put together like a couple of cards or even like just, you know, go on, go on wherever and have like a little magazine, like a little welcome magazine, then they can be looking through and getting excited about the property, about your stay and you can have it where they can literally tap the phone, don't even need to scan it. They can tap a phone and then the action can be done way beforehand. So you can, you can make more money from the booking and, and then you've got obviously the maintenance side that we talked about, like the, the, the friction side and you know, you can do it all from literally tapping which is, which is going to be, you know, this is going to kill the QR code. Is there any final sort of use cases or anything else you're thinking of potentially doing it apart from maintenance and, you know, FaceTimes to report anything. Is there, is there anything you can do with like your, your cleaning team or anything like that that you can use these for?

Yeah, I think it's pretty endless. But with the cleaning team is like knowing when someone's gone in the property, when they've come out the property, you know, scanning it, like their location and stuff like that. But it's also like just using it for the. You know, obviously when we talked about the upsell, like the affiliate links, because sometimes the people will buy stuff and they will look at the link, go, I'll buy that later. But then they go and type in their own URL and do it. So as far as, like, using you, you know, even if it's like you've got an agreement with the local taxi firm or, or restaurant or something like that, they can book it through that. I think that that's this really strong, like, credit card case where you can give them, like these cards to say, wherever you are, just book this credit. You know, book it from here.

I've just had a four. So you've got your properties and you've decked it all out in whatever. Right. We stayed in properties and like, Laura and I, my wife have turned to each other, said, that is an amazing, like, insert piece of furniture, like lamp or whatever. Could literally go and get this and, like, put a little sticker on it, on the back, on the base or whatever, and you can say to somebody and you let your digital guidebook, if there's anything in this property that you like, you can actually take, buy it and then you can just go and tap it on your phone, like, yes, yes.

Because obviously my Kelly, my wife, she does our interior design. She's got her own business, Mitchell Co Interiors, and we have started putting in, like, she does all of the. Finding the fabrics, getting all of the. The cushions and everything put together and we've got. So our property is quite unique. Yeah. Whereas she's now got those cushions and stuff online on her own online shop. You have naturally just like, yeah, put those on there and just basically say, if you like this, go and buy it from my shop.

Yeah, it's like, you like it. Take it home. It's the premier inn slogan, isn't it? You know, take our beds home. You can literally do that. You can buy. You could take it home. So, yeah, the possibilities, endless. It's so cheap to do, it's simple to implement. It's so easy to set up. You may be thinking, well, the technology behind the scenes sounds complicated. You can vouch for this, James. It's. It's very easy to sort of program and. And put in. If you've ever created a zapier, if you've ever.

If you've created a zapier, like, you can definitely do this. Yeah. Also the One thing I forgot to say is that obviously on your Apple, on your phone you've got an app called Shortcuts which comes standard with the phone. That is our allowing you to create any kind of sequence of shortcuts on your phone and instead of like you tapping it on your phone, you can basically have that programmed onto the token. So any sequence of like shortcuts on your Apple phone, you can then transfer that to the token as well. So that's turning your lights on, curtains, remote switches, you know, you name it, you know, talking to Alexa, anything like that, that, that's the use that app to basically do it as well.

So if you like talk like this, if you like technology and how it can implement your short term rental business, then James's YouTube channel is definitely the one to go and check out. Where's the best place? How can they find it? What do they type in?

How can they get more so either James Mitchell or because my company's Daughton, which is I am Dawton. So anything I am Dawton is basically where my tag for TikTok, Facebook, everything else and YouTube basically.

And we were just very quickly talking about this beforehand. But if you want to look at the next step and the next things that are going to be talked about on the channel, depending on when you do tune into this, there's some new technology coming with the whole GPT and all that cool stuff. And this is just a very quick showcase of one, it's called Adept. So just very quickly from what you know, and it depends on when you watch this or when you come back to this, it may or may not be available yet, the wait list is there, but just give a quick overview of what you believe it will be able to do for businesses once it's live.

So so basically this is allowing you to do a sequence of tasks by just asking. So you know, for example, he says, look me up a property that's, you know, three to five beds that's in this location for sale. You know, you could type that into there or even do the voice, voice command basically and it will then carry out those sequence of tasks. Same thing with, you know, if you went onto booking.com and you said like I want to go and change the cleaning fee to £200, it would navigate through to, you know, all of the different pages that you have to scroll through and then change the cleaning fee. Like that's, it's the kind of, it understands the rationale with what you're saying to then go and carry out that task. So instead of using Tango to go through the steps of what you need to do to carry out that task, it's basically carrying out the tasks that you would use in Tango and just doing it for you. Brilliant.

And then there's one quick other one that we want to see because this is a, this is as well exciting. It's called Sound Hound. And again, just for what you believe to be true, just have a little explain how we could potentially use it in, in hospitality.

So again, you could have like a, an iPad in the property and you go, right, I would like to go and book punting on Friday for six people. Actually, no, I would like that to do for two people and I don't want to do it on Friday, I'd like to do it on Saturday at 11 o'. Clock. It would then basically, in real time, read what you're saying, changing the order as you go through and then you can then say, right, once, once my booking's being confirmed, please notify all the parties as well. They are Tom, Dick, Harry and it will go and go and send out messages to those. So it is taking AI, voice recognition and then actually carrying out those tasks in real time and then notifying people for it. So, you know, for example, like McDonald's, that's, that's exactly where that McDonald's is coming. You wouldn't be pressing the button on the screen anymore. You just say, I want a Big Mac, fries, shake, whatever. You know, we're talking. They could implement that like tomorrow, but that's going to be coming in the next year, I'd say. But for hospitality, it's, it's crazy because you could do multiple ordering of, like, amenities. So I want to go and book me a restaurant. Oh, by the way, on Tuesday. I've looked at my itinerary. You know, we haven't booked a restaurant. Can you go and book me a restaurant that's dog friendly?

Yeah, done. There's some amazing stuff coming Corner. I do definitely recommend James's channel to keep on top of it all, because again, when you can be the early mover in your market, in your town, in your city, in your village, then it just ex. It raises you above everybody else by doing little things like this. That just keeps you ahead of the game. It just means that you're never having a blank calendar in front of you, never worrying about where guests are going to come from, because you've just risen above the average. And if anything, that is going to be this industry in 2023, moving into 2024. We're going to say bye to average and we're going to be rewarded if we can make our guest experience as good as can be. You don't have to spend millions doing this. You don't have to be a Las Vegas hotel casino is these tools and technologies now are bringing it so it's available for all. The trick is you've got to keep on top of it. So that's why you tune into this podcast. That's why you're going to jump over to James's YouTube channel. So, buddy, appreciate you doing that. I'll leave all of the links in the show notes that we went through today and again, snap up those NFC little stickers. They cost a couple less than $30 and you can have it in your business and implemented by the next couple of weeks. So go and do that and then when you do, report back as always, Mark at Boosley or just send us a message on the socials. But yeah, brilliant. Thank you very much and we shall see you very soon.