Smarter Stays: Hybrid Pricing Models & Italy’s Remote Check-In Victory
11 Jun 2025 · 4 min
Chez Manny argues for hybrid pricing that combines length-of-stay rates with promotions to match turnover costs. Italy's regional court overturned a national ban on remote check-ins, citing unequal treatment of hotels and backing digital ID verification instead.
Chapters
Welcome to episode 261 of the STR Daily podcast, powered by Boostly, the industry's first aid driven show for short term rental professionals. I'm Bob, your host, bringing you the latest news, trends and insights in travel, AI and hospitality. Whether you're a host, property manager or industry expert, this podcast is your go to source for staying ahead in the fast moving world of short term rentals. Our mission? To equip you with actionable strategies and updates so you can navigate the industry with confidence. Hit that subscribe button and never miss an upload in today's episode. First up, the evolving world of short term rental pricing, where length of stay isn't just a logistical detail, it's a powerful lever for profitability. In a guest opinion piece from Guesty's Chez Manny, we get a breakdown of why property managers are rethinking how they price stays of different durations. Traditional methods either offered full flexibility at the cost of performance or leaned into promotions that boosted visibility but sacrificed nuance. But now the conversation is turning toward a hybrid approach combining LOS based pricing with rate plans and promotions. This allows managers to tailor pricing with laser precision, charging more for short two night stays to cover turnover costs or offering a weekly discount while maintaining system performance and marketing visibility. It's about aligning pricing strategy with actual operational realities and channel strengths. The key takeaway? Technology needs to support custom rules without creating chaos. PMS and OTAs must collaborate to ensure this hybrid model works at scale, unlocking better revenue and smoother guest experiences without breaking the back end. Shifting gears, let's jump over to Italy, where the short term rental sector just scored a major legal win. In late May, Italy's regional administrative court overturned a national ban on remote check ins, a rule that had required hosts to verify guest IDs in person before handing over keys. The court ruled the policy not only violated Italy's own simplification laws, but but failed to prove any real security benefit. The judgment also highlighted unfair treatment. Hotels weren't held to the same standard even though they face identical guest dynamics. The decision is being hailed as a victory for common sense and innovation, one that legitimizes keyless entry, digital ID verification and more flexible hosting operations. While local municipalities like Florence and Rome still hold regulatory power. The ruling sets a global precedent. Tech forward solutions aren't just efficient, they're legally defensible. For property managers worldwide, the message is advocate for smart regulation, invest in digital systems and stay ahead of the compliance curve because courts and cities are finally starting to listen. If you need help boosting your direct bookings, check out the Boostly website and if you'd like a shout out on the podcast, leave a review. We love hearing from our listeners and your feedback helps us improve. Also, don't forget to share this podcast with your industry peers. Tag Boostly UK on social media when you do, and we'll be sure to share it too. Thanks for tuning in. And remember, Book Direct.
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