Tip for Running your Vacation Rental like a Business
20 Mar 2021 · 4 min
Mark Simpson explains why vacation rental owners should stop depending on a single platform like Airbnb. Use a property management system and channel manager to list across multiple sites, build your own website and email list, and control your own payment processing.
Chapters
Episode. I wanted to say a massive thank you to Wheelhouse. Who are the sponsors of this podcast? You need to go check them out. It's one of the most important tools you will get for your business in 2021. Dynamic pricing, pricing software, tools, whatever you want to call it, it is going to be so essential in 2021 and beyond. The boostly.co.uk forward/wheel. If you enter Boostly 75. If you ever want to upgrade, then you get the first month 75 off everybody right now for a very limited time free account and a free listing on there. You can link it up to your PMS, link it up to Airbnb TripAdvisor and it will give you all the data that you need. Wheelhouse is faster, it's better, it's easier to understand and most importantly, it'll make you more money. Please, whatever you do, go and check them out. Say thank you for sponsoring this podcast. So, without further ado, let's get on with the show. Hello, my name is Mark Simpson and I give hosts all over the world, just like you, the tools, the tactics, the training and the confidence to get more direct bookings. And question I got asked is how can I as a short term rental owner, whether I've got one property or two properties, how can I go from being somebody that's just say on Airbnb or I've got a spare holiday home, how can I turn it into the business? What is one of the key factors here? And my advice in here is that if you're going to build a business, don't build it on someone else's land. And what I mean by that is, is that if you are going to build a business, if this is something that is going to become your career, if this is something that you're looking to make good income and revenue from, then you cannot be just relying on one platform to bring in your bookings, whether that be Airbnb or vrbo or booking.com or Expedia. Don't just rest on one. What you need to do is you need to get a PMS hostfully and add it into your business. And with a good PMS hostfully and channel manager, then you can get spreaded to them all. And this is the power of having a business is that you're not just relying on one, you're going to be listed on all the channels and you're also going to have a social media presence and you're also going to build an email list and you're also going to Have a website and you're also going to have a payment channel via Stripe or PayPal. This is the main thing. Do not build your house on someone else's land. Do not be solely reliant on Airbnb for all of your bookings, because if you do that, it only takes one event. Whether that somebody hacks your account, whether it could be you get kicked off the platform, you could get a couple of really bad reviews and all of a sudden you could be super host and loving life, and then like that, you're gone. So please take this advice. If you haven't yet got a PMS a Channel Manager implemented into your business, make sure that's the first thing that you do. There are many people to choose from and my advice is go to boostly. B o-ostly.co.uk PMS I created a blog and with that blog we interviewed over a hundred hosts from around the world and we asked for the pros and cons for the PMS provider that they're using and we compiled a blog to help you make a decision. There are loads out there, you know, hostfully. Zevu. We've got so many people uplisting, you can literally list them, list them, list them, list them. There are loads of them. My advice is go and find one, get set up on it, get them linked into all the channels, get a presence, then get a website, come to Boostly and then start to market your business. There's so many things you can do and I'm so excited that if you're watching this and if you want to go from maybe one or two properties or doing this as a part time or a hobby into an actual business to see where you end up. So if you want to find out more, booster.co.uk is a great way to start building your direct booking business. And if you want to find out more about the podcast, go to booster.co.uk podcast. And if you'd like to get daily tips into your website WhatsApp messenger inbox every single day, go to boostly.co.uk dailyboost thank you so much for watching. I'll be back tomorrow for another quick lesson, but for now, thank you so much for watching. Please make sure you hit the like button. Subscribe, download, tell a friend, tell a host, tell a Facebook group about everything that we're trying to do here at Boostly. Speak soon.
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