Using DACK Inc To Perfect The Guest Experience

Welcome along to another live broadcast of the Boost Leap podcast. We're going out live on Facebook. We're also recording this. Obviously, if you're listening to this on the podcast, this is the podcast that gives you the tools, the tactics, the training and most importantly, the confidence on how you can go out there and get more direct bookings. My name is Liam Carolan and today we are shining the spotlight on another awesome product. This in particular features in the book Direct Blueprint. So if you're watching on the Facebook live or on YouTube, you'll be able to see the book. If you don't know what the book Direct Blueprint is, you can go and check it out by going to the book direct blueprint.com and it's basically Mark Simpson's latest book where he's brought together some of the titans of the industry that you as a hospitality host need to know about. Today we are really lucky and excited to feature one of the heads of products, or the head of product, I should say, Thomas Schaber from DAC Inc. So DAC is a marvelous kind of guest experience app and what I'm just going to do is just read the. They end their chapter in the book and it's well worth going to check out, but they actually end their chapter saying it's just that great isn't good enough anymore. It's time to aim for the extraordinary, a step up from the status quo. And that is certainly what they do. So I'm excited to find out more about what that means. So welcome along, Thomas.

Hey there.

Thanks for having me, Liam. And thanks for.

Yeah, and having us in the book and having us in the podcast for sure. It's good to be here.

I'm excited to have you on, Thomas. So first of all, can you introduce yourself, your role and any interesting fact that you want to share?

Sure, yeah. So I'm Thomas. I'm head of product at DAAK and.

One of the co founders. And yeah, it's a guest experience platform. We've been around for a few years now and I think probably one of the more interesting things for us is.

Damon and I, the other co founder.

Our main founder, both of us did not come from the short term rental industry, so we were outsiders. We saw a need for change and we came in from the outside and came up with a new product that we think the industry needed.

That's cool, that's cool. That's nice to. I mean, hospitality sort of swallows people up and people get the hospitality bug, but there's just so Many sides to it in terms of obviously you've got the tech, you've got the hosts, you've got the managers, you've got the people who are in. Real estate is really wide and really varied. So can you introduce the. What, what really DAC is, what problem does it solve and what regions as well does it cover? Because that's the other thing. We've got an international audience. People will be listening in from, of course, the uk, from the us, but also all over the world.

Yeah, absolutely. So DAK today is a guest experience platform that is available in North America, United States, Mexico, Canada. We have some operators in the UK.

And some operators in Australia as well.

We're just starting to roll out multi language features which would include the rest.

Of Europe on a web version.

And we're working on more of the currency. So we're a little limited on currencies right now.

But so primarily the North American market and the UK market, we've got the pounds figured out as well. So that's where we're at today. There was also a huge obviously regulatory leap that we had to take there to be in the UK and the EU that we finally gotten passed on all the legal due diligence and all that.

Hey buddy, we're happy to have you here. That's amazing to, you know, all these awesome bits of technology coming across here and being shared across the pond. So if for the hosts out there, there'll be people out there who have just never heard of dac, what is it that it solves? How can it help the host?

Yeah, absolutely. So I think kind of, kind of the way to explain DAC is to take a step back and think about why Damon and I came up with the product.

You know, we were again, we were outsiders. We were not from the short term.

Rental space or the lodging space in general. But what we saw was a really.

Disjointed lodging experience in tech. Right?

So everything in tech, everything in travel was technology driven.

Right. In 2017, 2018, even at that point.

I could uber to the airport.

I could use clear to get through, you know, security. I could use my Delta Airlines app to use as a boarding pass.

I literally didn't have to talk to a person. And then I would go to a hotel or a short term rental and I would be looking for a pin code or a key under a doormat at a hotel.

I'd be standing in line in a lobby waiting to get checked in. And it just made no sense to.

Us that everything else had made it.

To the 21st century.

And lodging was so far behind. So what we really built was a comprehensive end to end guest experience.

From check in to check out. Everything can be done through a single portal, in an app, in a native app or a web app.

And that really became a much larger undertaking, I think, than we even thought.

Then on incorporating digital access and guest verification and upsells local recommendations. All this stuff in one app turned out to be a pretty big feat. But we're happy to say that we have a live product now. It works really well and it encompasses everything you could possibly need in the guest experience space.

That's cool. So really it's a one stop shop for hosts who really want to give guests the best experience. How does that work though? I mean, in terms of, say I'm the host, what do I need to do as a host to take part in the service and to really get it up and running? How much work, I guess, is there involved?

Yeah, it's a great question. So we primarily work with hosts, I would say I'd be hesitant to use the word professional. I don't want to speak badly about half the crowd or smaller operators. Right.

I think they're all very professional.

Right. But generally it's professional hosts that list.

On more than one channel and utilize a pms. Those are the types of hosts that work with dac, Right.

Because if you're just using Airbnb, right.

You can probably facilitate most of the guest experience, the Airbnb. But if you're on multi channels and.

You'Re trying to get guests to book direct.

Right, which is obviously a big thing that you guys with Loosely and Mark.

Do, you're going to need a central.

Spot to manage guest experience. Right.

So it's very easy to set up. We link with any. We link with 18PMSs and we'll probably.

Be at 20 by the end of March on the PMS front.

So we link with your pms, you.

Ingest all the data from the PMS.

And then you can use a variety.

Of different tools in the platform to quickly and easily add and build out content. So you can clone content, you can bulk import content from Excel sheets. There's a variety of tools in there that make it really easy to get a robust guest experience app up and running very quickly. So you don't.

And I think it's really what you.

Make out of the product is how good it is. It's just like a Facebook profile, right. So the more you put into it or your LinkedIn profile, right.

Like the More you put into it.

The more you get out of it and the more you build up the content over time, I think the better it looks. But I wouldn't think about it as one giant daunting task. I would think about it as start.

To use dag, get familiar with the.

Product, start to customize it and build it out, you know, over time.

That's cool. And of course the nice thing is most people listening to this will be what we'd consider professional hosts on the basis of, you know, I speak to somebody earlier on who they were running their Airbnbs. Literally they were only on Airbnbs. We like to use the term short term rentals instead of Airbnbs, but they were just on Airbnb. And one of those things where I said, you've got to start thinking of this not as a side hustle, but as a business, you know, it is, they've got a choice out of professional hosts. And as people listening to this know, you know, they know about PMSs. They, they know how to get direct bookings for the most part, or will come to us to find out. But it's one of those things where to have this kind of software is now within reach of, of most hosts, which, which is cool to, to be able to have that professional feel for guests to check in with a, with a cool app and have that kind of more almost personalized concierge sort of sort of service. So let's talk more about how it works from a guest's point of view. Say I've just booked into Sally's place. I've literally just paid for it. I've direct booked because I found her on Airbnb. I saw all their hints in a listing. I found her boostly website and then I booked. How would it then work? What's my, then what's my journey? I guess how do I get evolve with dac?

Yeah, no, it's great. It's a great question and it's a good point too. I think. You know, 20, 2018, 2017, this is a relatively new concept in travel, right.

So you didn't have the biggest guys didn't even have an app right now Marriott Hilton, you know, all, all have a digital app and I think it's becoming commonplace. So, so I guess they're getting more familiar with that.

But yeah, if you're, if you're booking.

At Sally's place, you would receive an email from DAC or from their PMS.

That would say hey, to check in.

Early to view local recommendations, to learn more about the property potentially to do guest verification, just click on this link and you can download the app or do click on the web version as well. And from there you'll control your guest experience.

And I think what we see operators generally do is kind of of hit.

That a few times in a few different ways. Right.

So they'll say maybe the first welcome.

Email says, you know, thanks for booking with us. You know, do all this on this app. And then they'll send a follow up email maybe a few weeks ahead of this day. Like, you know, hey Liam, we noticed.

You haven't, you know, checked in yet.

Or viewed the app yet. You know, just make sure you get all the property details and access information and look for recommendations, make sure you download the app. And with that communication, that's kind of where that journey kicks off that I guess that's cool.

That's cool. So it sounds pretty straightforward for guests. And I guess one thing that I know hosts will be shouting out to me to ask is what about the older traveler who may not be as tech savvy? Is it easy enough for them to use?

Yeah, absolutely. So I think especially now with this.

Web version out that we have as well.

But I don't think this could have.

Been a company really in 2018. I think the pandemic, you know, there's a lot of, lot of negative things happening in the pandemic, but one of the good things that came out of it was this like, you know, incredible pace of tech adoption. And I knew we had a fighting chance, you know, like when my parents started using, you know, doordash and Postmates for food delivery or started using Instacart for grocery delivery. And when I saw that happen in 2019, and I figured, hey, like anyone can use an app, anyone can use technology during this day.

And what we're seeing in the stats is astounding.

So we have operators that have 100% participation rate from their guests. We have operators that even have 120, 140% participation rate because not only are.

They getting the primary guests to register.

They'Re getting the additional guests to register in that party as well. And what's great for the host is they're getting all that data back so they get the primary guest and all the additional guests, email, phone number, person, last name, and they can market to all of those guests, which kind of broadens out who they can remarket for direct booking again.

And we love that, we love the more emails at the end of the day. If you can get more emails from your guests and find out just more data in general, what are they interested in, why are they staying? And if you can remarket for the next time that kind of event is happening in your area or that kind of season, well then you've got some potential repeat customers or even they'll tell friends of friends and say, hey, you know, this, this host had a cool kind of experience when I checked in, something which I don't, you know, which is a little bit different. There's still, and I hear this all the time, I still hear people, you know, checking in places and there's literally a handwritten note on how to use the heating controls or, you know, just like, or nothing at all. Sometimes, you know, just a quick email with literally everything, like almost throwing up the information onto one email of everything they'll need to know from their very first. From the moment they book. No.

Yeah.

When we were actually ideating this thing out and I think it was like.

Early 2020, my brother had booked a condo in Park City and he forwarded me the email he got from the operator and it was literally like a 10 page novel on everything. And you're just not going to use it, you're not going to read it.

But that's exactly what I'd expect. If I just booked somewhere and they sent me all the information straight away, I just would go, okay, I'll look at it later. And of course I'd look at it later when I'm stood outside the front door, you know, like as in that's, that's the next time somebody would think about it. Whereas by having an app where they can then go in and look at the information they need at the time they need it is just so important. So I guess a good question would be how does it work? How do hosts sign up and what sort of costs are involved? You know, is this based on, you know, per unit? Is this based on. Well, I guess per unit. It's got to be, isn't it?

Yeah, it is. It's per unit per month and it generally varies on a few things. So it's generally about $10 to $20.

Per dirt per month.

There's a few features that we've started.

To modularize a little bit, like access guest verification. So that's kind of where the price can scale up and down and obviously can scale up and down if you're a host with more than 100 properties or 200 properties. Right. So it's generally within that price range. There's, that's cool.

That's cool. And to sign up, do they. I guess they just head across to the website?

Yeah, they would sign up and usually they book a demo just to get.

A little bit more familiar with the product. Once they book the demo, that kind of moves right into customer success and onboarding. And I'd say we have a really good, really great customer success team that'll walk them through the virtual demo.

They can watch recorded demos.

But I think it's always great to have someone live, explain it to you in person. So that's what we try to do with every operator that joins.

And that's one of the things which obviously in the book, I mean, there's. There's free resources in the book Direct Playbook, which comes alongside the actual book, things like videos and that. But one of the best things that people can do to really understand how DAC can affect your business is just go and book that demo. You know, if you're interested in improving the guest experience, you know, and you are somebody who is serious about it, go and book a demonstration on the website and we'll share the details of that coming up. But one thing which I guess I'd love to ask, is DAQ a big team? Is there multiple people within dac?

Yeah, it's a pretty big team today. I think we're up to 12 people around that number. And, yeah, I'd say they do 24 people's worth of work for sure.

Right. They all work really hard. We have a really great team on the engineering side and a really great team on the customer success and sales side as well. So, yeah, you'll never, you'll never have a hard time getting in touch with us, I'll say that for sure. That's cool.

That's cool. So I'd love to hear more about yourself, Thomas. So what is your history? Take me back before dac, what did you do before this? And how did you get started with dac?

Yeah, yeah, so I've always been in tech. I was working.

Right.

Right before I worked with dac, I.

Was working with a company in Las Vegas called Gallivant. That company got acquired and.

But that, that, that company was mainly.

Focused on tourism activities in, in the Las Vegas space.

And it's a little bit similar in the sense that for most people, Vegas.

Was pretty daunting as a first time, you know, booker, you know, there's.

There's tours, there's activities, there's casinos, there's shows.

They didn't know, you know, what was.

The right price to Pay for these.

Things, how to put an itinerary together.

So it was a little bit more manual. It was like a website.

You'd book stuff on it, you'd set up an itinerary, we'd give you custom recommendations.

And then literally right before I started working with dag, we were kind of.

Doing an offshoot of that company that was more focused on last minute tables at day clubs and nightclubs. And so try to take some of the inventory off the hotels or the clubs, you know, list and, and, and book that last minute for, for guests.

And you think there's a, do you think there'd be a, a discount to that?

But there really, there really isn't in that space.

It's not like last minute airfare, last minute hotels. So the, the way, the way the whole day club and, and nightclub scene.

Works is a little bit different. But there was some tech there that we were figuring out that was pretty interesting. For sure. That's cool.

That's cool. And what would you say has been your most significant kind of wow moment, like breakthrough moment for either yourself or for DAC as a whole?

Yeah, I mean, for us, I think there just been, there's been a couple of those cool, you know, moments, you know, for sure. I mean, going all the way back to the beginning, like the first time someone actually, you know, unlocked the door.

And checked into a unit using the DAC app was, was unreal. Like, just seeing that kind of reservation come across the board was awesome. And since then it's, you know, it's.

Been little, little things have just been really cool to see, you know, first.

Person purchasing an upsell on the app. You know, we set up an automated check in where the lock would automatically.

Update once the person purchased that. Some, you know, unknown person did that the first time and we're like, oh yeah, it worked. You know, so they, they saw it work seamlessly. They had no idea how much coding went, you know, behind that. And then one of the coolest ones that happened recently that I honestly, I think I take the most pride in is we had a demo the other day with an operator that stayed at a DAC unit or unit that used DAC at a different operator's accommodation and they said, wow, this tech is really cool. Who do you guys use for the tech?

And that's how they came in and inbound on our site. And I was like, wow, that is awesome. If that could happen more often, that's the best flywheel we could possibly create there, for sure. That's cool. That's really cool.

So that is self perpetuating because they'll have guests come and stay with them or other hosts come and stay with them who may do the same. Which is, which is awesome. One thing I guess I've got to ask is what makes your service different from what hosts may consider similar sort of options?

Yeah, yeah. I think it's an interesting space because I think everyone's taking a different spin.

On it for sure.

I know there's, there's components of, you know, this tech in a lot of different ways.

Right.

So you can have just an access management solution. I think there's a couple solutions that.

Are just web link guidebooks that don't necessarily have the upsell component.

So everyone's kind of taking a different approach to it. I think we're probably the most comprehensive, if not one of the most comprehensive platforms out there. And I can definitely say that we're the only ones that have a native app.

And there's been a lot of controversy on that as we've grown and as we worked as a company. I think what's been really interesting with.

That is the download rate on the.

Native app has been amazing.

We've seen it, we see our own.

Numbers, we don't make the numbers up. We just couldn't explain that to operators enough that hey, people are totally willing to download a native app and log into that. It's not that much harder than weblink. And it's so funny because you go to Verma and then Verma is like, hey, download this app for the show and that sort of thing.

But so that native app is unique. And what's really cool with that native app is you can do push notifications.

All throughout a guest day and then you have that real estate on their phone after stay as well. And I think that's so critical for.

Direct bookings because if that guest books.

Again with you and they still have the app installed on their phone, all.

They get is a notification says hey.

Your booking's ready, you can go check it out on the app. So I think that native app component's really been a key differentiator for us as well.

I like that, I like that. And that really gives me good understanding. And for people listening in on this, the way deep digital guidebooks tend to work is just a link, isn't it, to some sort of web based link where they can view that, but that owns, and you just hit the nail on the head that no realist that owns no space, no real estate on their phone Whereas by downloading an app which is showing them, you know, anything from unlocking the door, showing them what they can purchase, you know, the late checkout, all of the ways that they could improve their stay and also some of the cool things that they should be checking out while they're staying in your property, actually having that there becomes their go to app certainly during the stay. And like you say, as long as they keep on the phone afterwards, you've then got the ability to do push notifications, which is cool.

Yeah, yeah, yeah. We're seeing about 12 engagements per stay, which I think, I think is probably.

The highest in the space.

I know the data that we've pulled.

Compared to other branded apps, it's the highest engagement rate.

And I think that is because you.

Have really critical information in the app. And I think that's been something we've kind of walked into as a company.

Is coupling that critical information with stuff.

That you want to get out of the guest. Right? So you know, here's the, here's the important information about access, here's important information about how to use the hot tub or not break our dishwasher, whatever sensitive thing you have on the property.

And then you can offer them at the same time, hey, here's this local.

Recommendation to a place that we really like and here's this upsell opportunity. Would you like a midstate clean? Would you like dry cleaning? Stuff like that. So coupling the upsell offer with that critical information is a great way to monetize or get a little bit more money out of, out of the guest. Right? A little bit more incremental revenue.

And then you also are making sure.

That you're getting that guest data again which is so important. Right? So get them to use that app.

Yeah, like you say, that's that experience as well. This is the sort of stuff which not just for the extra money, but can get you that five star review, you know, these, these suggestions and that can, can get them reviews. One question you guys integrate with loads and loads of different tech. One of the questions that we had just before I came on here was have you got any plans to integrate with Owner As? We've got a member who's got, who's with Owner as.

Yeah, yeah, yeah, yeah. So we, we have an integration with Owner As. It's not, it's not a.

Try to figure out how to say it.

It's not a live like partnership right.

Now there's another one that we've done like that is where we can do like one off API Integrations, but that one in particular is definitely something, you know. Yeah, they're interested. They can definitely reach out and we can, we can try to figure that it won't help them for sure.

That's cool. I will message them straight after this podcast and say, hey, book a demo that is possible is the key thing. So that's really cool. And just looking at the range of integrations, if they go onto your website, daq inc.com I think it is, if they go onto there, they can see all the integrations. And at the end of the day, while you're there, book, book that demo, which is a key thing. One thing I'd love to ask is what are some of the biggest mistakes or challenges, I guess, that you see hosts make, you know, and how can they overcome this? Particularly, I guess, around the guest experience?

Yeah, no, it's, it's, it's a great question. I think one thing that we've done that's been really fun for me is we've, we've kind of created a, I.

Would say like a product steering committee. And it's like our top operators.

Last year we did it where we.

Met once a quarter as a group and kind of shared ideas back and forth.

And I think what was remarkable was how little operators get to share and.

Talk to other operators outside of a, I guess, sales environment. Right? So this is just them sharing ideas with each other on what can make Doc better, but then also what can make each other's companies better.

And you just, I think what happens is a lot of operators get in.

Their own head on, you know, a mindset that, you know, for example, like a luxury guest wouldn't want to purchase early check in, right? So that's something that we heard a lot from a few, from a few operators. And then we had another operator on that, on that group, on that committee that was like, hey, I charge, you know, I think it was close to $300 for early check in.

And the rest of the operator is like, what? And your guests don't mind? He's like, no, they don't mind at all. You know, and I think what they have to think about, especially when the upsell world, if there's any hesitancy, there is. You're in vacation mode, right? This is why you, you saved your money up. You're in travel mode, you're relaxed. This is why you're willing to pay $30 for mimosa at the airport, you know, $40 for a poolside, you know, nachos or whatever. It Is, you know, like, you're not really thinking that way. You're thinking, how can I make my trip better? So if you haven't tried upsells or upselling a little bit, I would say that's probably you're leaving a lot of money on the. For some operators, it can be up.

To 5, $10,000 a month in additional revenue that they're finding from upsells. And I mean, that can be, one.

It more than covers the cost of.

Dac and two, it can be a huge boost to their revenue as an operator. So it's definitely something I would look into.

And if you're hesitant, just start small.

Start at $25 and kind of work your way up and see what people are willing to pay for different services you offer.

It's definitely something which I was fearful of when I started, you know, charging for like late checkout and things like that. But just by offering it, it does make a difference. You look at the year end, you know, income, and that does make a big difference. And also if people want it, they will. They will pay for it. You know what I mean? Like you say they're in that holiday mode. I also got to touch on that, that thing that you said there, which is where sometimes hosts are a bit. It's sometimes a bit more of a lonely world unless they're part of a group or sharing ideas and stuff like that. And that's exactly what we do over at Community on Facebook, there's a Facebook group called the Hospitality. Community is free to join and anyone listening should come and check that out because we do share ideas and it's a bit of a melting pot, which is so important.

Yeah, no, absolutely, yeah.

The other thing I would say too is if you wanted, like, if you don't want to do upsells, at least show that you do charge for that and then give it away for free. Right. So if you show on the app that you charge $75 for, ready to check in. But then you tell the guest, hey, for you because you're special, I'll let.

You in early then. You just made the yesterday anyway, so it's worth it just to have it in the app and display it. Even if you're going to give it away, just add some value to that extra work that you're doing as a host.

That reminds me of a story. I can't remember where this comes from, but they was talking about, you know, like when you get mints at the end of a meal and it's happened.

To that I haven't seen that in a while.

We still get it. Sometimes we get mints or lollipops at the end of meals and stuff like that here in the uk. But when the waitress or waiter puts down, you know, just one or two, the tips aren't as good. But if they put down extra, the tips are a little bit better. But if they put down, you know, the two initially and then turn around and come back and go, actually you can have a few more. The tips increase the most. And that plays into what you said. There is at least show that you charge for it and then give it away for free. Will all of a sudden they're getting something better than they expect. And that definitely can play into that five star experience, which is cool. What are you most excited about in hospitality or generally within the business?

Yeah, no, I think it's great to see how much tech in this space.

Is picking up in general in the STR space. I think we're talking with hotels as well and I feel like hotels are a little bit behind, especially on the PMS side, stuff like that. So I think some of the last.

PMS integration stuff like that that we've.

Done, and I was talking to Annie.

And Alex about this the other day, it's remarkable. We didn't talk to anybody at the pms.

The API was fully open and available.

Anyone could write to it if that's.

Where the space goes.

These integrations between guest verification and locks and guest tech just gets so much.

More seamless and there's so much more we can do.

I think as a company, what's really.

Cool is I think we've gotten past.

All these utility functions, I would call them, like checking in a guest, verifying.

A guest, doing access management, all of those things. And now we're starting to get into the really fun stuff. Like we just rolled out a local recommendation map which is much more interactive than just a list, right? You can explore the local area.

And we just rolled out this, a.

QR code pass that you can kind of use to get discounts in your local area as well. And so both of those things are just kind of fun things that they weren't on our like utility roadmap. They were more on our like, hey, let's make this just a really fun, engaging app that people love to use in more ways than one. Right. And so, and that that's kind of where I see this roadmap for this next year is just more fun, engaging features and I'm starting to really love it. What's in our roadmap right now. Is great.

Hey, you got me excited. You got my mind worried about all this cool stuff, so thank you for that. So, as we reach towards the end of these, Thomas, we love to just do a couple of fun quick fire questions just for entertainment purpose. So my question for you would be, what actor would play you in a movie about your life?

That's great.

Yeah, I don't know who would be the best fit? I know who I'd want. Ryan Gosling would probably be the one that I'd pick. Uh, I have a couple of buddies that we just find that guy super hilarious in the most subtle way.

So, yeah, it'd be great if he would.

If you play me.

Brilliant. Brilliant. He's an underrated actor. Is massively.

He really is. And I was watching, I think the Nice Guys and that movie, I mean, it's just nonstop, like, just the way the eye movements, like smirks, stuff like that is.

Is great. So, yeah, definitely, definitely go watch some Ryan and Gosling movies.

I like it. I like it. What resource should everyone check out? Either something that's had an impact on you and your life, either a book, a movie, podcast. It can be serious, it can be fun, anything you like.

Yeah, I think the most impactful thing I watch, and I'm a pretty big.

Addict of, is Frontline on pbs.

I don't think there's a more factual, just pragmatic way to watch the news.

Or learn about the world around you than that channel. And then the programs they put on, I. I learned the most from that in general. So, yeah, that's kind of the one thing I'm probably obsessed with, for sure. Nice, Nice.

And as we reach towards the end of these, the last question we always ask, which is what's your mantra in life? Or is there a saying which really resonates with you?

Yeah, saying or. Yeah, I think we were talking about quotes earlier. I think the Bill Ver quote was pretty good. I think so. He was doing an interview, they asked him about anxiety and his. His basic, basic mantra was, you know, why worry about it today? If it does come up and it is a problem, you worry about it then. But you're wasting today if you worry.

About, you know, tomorrow's problems today.

So I think just keeping a level.

Head and keeping cool there is. Is the way to go.

Sound advice for sure. Definitely. So if somebody wants to come and get in touch with you yourself, Thomas, or with DAC in general, what's the best way to do? So, yeah, so they can.

They can reach me personally at Thomasack Inc. They can go to the site daqinc.com and book a demo and they'll get.

Scheduled with one of our sales reps for a demo and then they can.

Feel free to connect with me on LinkedIn as well.

I'd love to hear from anybody that's interested in the product. Cool.

Cool. And one thing which I encourage everyone to do if they haven't done so already, you can pick up the book Direct Blueprint. You can go to thebookdirectblueprint.com or just put that into Amazon. That will be on Amazon. It's a bestseller book. And go and check out Dax chapter in there and the accompanying video. It is. It's a great read. And that's got some inspiring quotes in it as well. We were saying that's how we got onto the subject about quotes before we started going live, which is cool. So, yeah, thanks so much, Thomas, for joining us today. Was there anything I missed or any questions that I should have included?

No, no, it's great. I love it. And yeah, it's. How cool is it to say that.

We'Re part of a bestselling book?

Congratulation.

That is cool.

So thank you so much to everybody who's tuned in on the Boostly podcast or who is watching on the Facebook Live. We know there's a lot of places you can put your attention and thank you for putting it with Boostly. We hope this has helped. Go and check out DAC and we'll see you on the next one, guys. Thanks very much.