Building Effective Prompts: The Key to Optimizing ChatGPT

31 Aug 2025 · 35 min
34:38

Mark Wickersham presents a practical YouTube session on building effective prompts to save time and standardize work with LLMs. He opens with recent ChatGPT updates (Agent mode, Study Mode) then demonstrates three reusable prompt templates for business users: (1) a financial data-analysis prompt that ingests uploaded P&L/balance-sheet files and returns discrepancy checks, ratio tables, cash-flow notes and client-ready recommendations; (2) a Process Map Builder that crawls a client website (variable URL) to propose prioritized SOPs across core functions; and (3) a Content Ideas prompt that outputs tailored content concepts using variables for audience, format and topic. The session emphasizes role-setting, specificity, examples in prompts, use of variables, Canvas for editable outputs, and maintaining a searchable prompt library. (Includes brief notes on access to the speaker's paid prompt library/tool.)

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